What users are saying about
4 Ratings
4 Ratings
4 Ratings
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Score 5 out of 100
4 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 6.7 out of 100

Likelihood to Recommend

ActiveDEMAND

When choosing a marketing automation system, it is important to think of what exactly you want it to do. I think no matter what you are hoping to get out of a marketing automation platform, you can achieve it with ActiveDEMAND. It can be used for simple/basic marketing email sending and campaign execution or it can be used to develop a microsite, create sales and marketing kiosks, run multi-step campaigns, host protected assets or whatever you want to do with it. You can easily choose (or ignore) the modules and features to be as creative as you choose to be.
Anonymous | TrustRadius Reviewer

Call Box

If you have a department, which supports other departments or client base, via phone calls, Call Box is a must. This tool will shoot your efficient and help you find the loop holes, which when eradicated will provide you with happy customers. It would be a single console for the team leads and managers to know how the department did throughout the day and what all is to be improved from the next day onwards.This tool is majorly for tracking support via phone calls. So if you have other business processes like support via email/ chat only, this tool might not be required for your department then.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ActiveDEMAND
9.5
Call Box
WYSIWYG email editor
ActiveDEMAND
9.2
Call Box
Dynamic content
ActiveDEMAND
9.6
Call Box
Ability to test dynamic content
ActiveDEMAND
9.6
Call Box
Landing pages
ActiveDEMAND
9.0
Call Box
A/B testing
ActiveDEMAND
9.6
Call Box
Mobile optimization
ActiveDEMAND
9.6
Call Box
Email deliverability reporting
ActiveDEMAND
9.6
Call Box
List management
ActiveDEMAND
9.2
Call Box
Triggered drip sequences
ActiveDEMAND
9.6
Call Box

Lead Management

ActiveDEMAND
9.0
Call Box
Lead nurturing
ActiveDEMAND
9.6
Call Box
Lead scoring and grading
ActiveDEMAND
9.0
Call Box
Data quality management
ActiveDEMAND
8.6
Call Box
Automated sales alerts and tasks
ActiveDEMAND
8.6
Call Box

Campaign Management

ActiveDEMAND
9.4
Call Box
Calendaring
ActiveDEMAND
9.6
Call Box
Event/webinar marketing
ActiveDEMAND
9.2
Call Box

Social Media Marketing

ActiveDEMAND
8.6
Call Box
Social sharing and campaigns
ActiveDEMAND
8.6
Call Box
Social profile integration
ActiveDEMAND
8.6
Call Box

Reporting & Analytics

ActiveDEMAND
9.2
Call Box
Dashboards
ActiveDEMAND
8.8
Call Box
Standard reports
ActiveDEMAND
9.2
Call Box
Custom reports
ActiveDEMAND
9.6
Call Box

Platform & Infrastructure

ActiveDEMAND
9.6
Call Box
API
ActiveDEMAND
9.0
Call Box
Role-based workflow & approvals
ActiveDEMAND
9.0
Call Box
Customizability
ActiveDEMAND
9.6
Call Box
Integration with Salesforce.com
ActiveDEMAND
10.0
Call Box
Integration with Microsoft Dynamics CRM
ActiveDEMAND
10.0
Call Box
Integration with SugarCRM
ActiveDEMAND
10.0
Call Box

Pros

ActiveDEMAND

  • Customer Service - this company EXCELS at customer service, always answering our questions and being helpful.
  • Innovative Ideas - they stay on top of the trends in marketing, offer ways for us to incorporate these items into our efforts.
  • Friendly staff - the staff at ActiveDEMAND are great to work with and are responsive to our needs.
Kelly Hicks | TrustRadius Reviewer

Call Box

  • Call tracking.
  • Call and data reporting.
  • Reasonable evidence of actual effort by users.
  • Helps in improving pitfall areas.
Anonymous | TrustRadius Reviewer

Cons

ActiveDEMAND

  • Reporting - Though the reporting is extensive and very very good... I sometimes miss a simplified view of email opens/clicks/link clicks etc.
  • Don't get me wrong, you can get to this data in ActiveDEMAND relatively easily, the default views through the campaign dashboard are just quite detailed (which some people would probably prefer) and I just don't think that we need that level of reporting on first glance. That being said, I do love the option to drill down and uncover the complex detailed data when i do want it (ActiveDEMAND is very good at this).
  • One element of reporting that I would also like would be an event registrant report showing all registered people (this part exists) and their responses on the registration form they completed to register for the event. (These things would be dietary restrictions, industry, customized responses to other event related questions).
  • I also wish the reports autorefreshed more frequently.
  • ICS Files - Right now there are work arounds for loading an ICS file (Calendar meeting invite file) that can be accessed in campaign assets. I just wish this was more native to the tool.
  • Archive Filing - Now, first of all, it is so amazing that ActiveDEMAND even has an archiving feature... I LOVE this. One small downside, however, is that the archiving cannot be organized using a folder structure or anything. I would like to be able to group my live events together, then group my webinars together etc.
Anonymous | TrustRadius Reviewer

Call Box

  • Revenue estimate or company size
Anonymous | TrustRadius Reviewer

Alternatives Considered

ActiveDEMAND

Vertical Response wasn't a full marketing platform at the time when we used it, but it was clunky and the tech support wasn't easy to use. I like the one-on-one response we get from ActiveDemand and really being on a first name basis with the folks there
Kelly Hicks | TrustRadius Reviewer

Call Box

This is the only tool I am aware about. I know there are multiple other tools available in the market for the same use cases, but I have not got a chance yet to work on those tools.
Anonymous | TrustRadius Reviewer

Return on Investment

ActiveDEMAND

  • Simplified email marketing and event management
  • Better tracking of leads
  • Better intelligence about which initiatives are working well and where future opportunities lie
  • Less reliant on IT department/third party to execute our online marketing
Anonymous | TrustRadius Reviewer

Call Box

  • Definitely the tracking and reporting has improved on operational cost.
  • It also has improved ROI in terms of making better marketing strategies.
  • Helps in understanding customer behaviour and psychology.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

ActiveDEMAND

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

ActiveDEMAND Editions & Modules

Edition
Call Tracking$31
Email Marketer$72
Small Business Marketer$692
Corporate Marketer$1992
Agency Marketer$7992
  1. Per Phone Number/mth
  2. Per Month [Unlimited Users]
Additional Pricing Details

Call Box

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Call Box Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

ActiveDEMAND
9.6
Call Box
6.7

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