Adapt.io vs. Synthio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adapt.io
Score 8.0 out of 10
N/A
Adapt.io is a unified sales acceleration platform whose creators promise that it helps companies across the globe take control of their marketing and sales campaigns/strategies with industry-leading products—Lead Builder, and Prospector. The vendor states that Adapt.io brings data and technology in one place for sales teams to drive more revenue and marketing teams to generate more leads and conversions. According to the vendor, Adapt.io's B2B database adapts to the latest…N/A
Synthio
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
Pricing
Adapt.ioSynthio
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adapt.ioSynthio
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Features
Adapt.ioSynthio
Prospecting
Comparison of Prospecting features of Product A and Product B
Adapt.io
7.2
1 Ratings
7% below category average
Synthio
9.7
2 Ratings
23% above category average
Advanced search7.01 Ratings10.02 Ratings
Identification of new leads7.01 Ratings10.02 Ratings
List quality6.01 Ratings9.02 Ratings
List upload/download7.01 Ratings10.02 Ratings
Ideal customer targeting7.01 Ratings9.02 Ratings
Load time/data access9.01 Ratings10.02 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Adapt.io
7.3
1 Ratings
5% below category average
Synthio
9.3
2 Ratings
19% above category average
Contact information6.01 Ratings9.02 Ratings
Company information8.01 Ratings9.02 Ratings
Industry information8.01 Ratings10.02 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Adapt.io
6.4
1 Ratings
14% below category average
Synthio
9.4
2 Ratings
24% above category average
Salesforce integration6.01 Ratings10.01 Ratings
Company/business profiles6.01 Ratings9.02 Ratings
Automatic data refresh7.01 Ratings10.02 Ratings
Tags7.01 Ratings00 Ratings
Filters and segmentation6.01 Ratings9.02 Ratings
Data hygiene00 Ratings9.02 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Adapt.io
-
Ratings
Synthio
9.0
2 Ratings
20% above category average
Append emails to records00 Ratings9.02 Ratings
Best Alternatives
Adapt.ioSynthio
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.1 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adapt.ioSynthio
Likelihood to Recommend
6.0
(1 ratings)
9.0
(2 ratings)
User Testimonials
Adapt.ioSynthio
Likelihood to Recommend
Adapt.io
This is best suited if you are doing cold outreach and want to get in touch with people with specific roles, in specific industries, and locations. For example, I can choose the United States or some states therein and then choose a number of employees in a company, revenue and also the level of seniority (CXO, VP etc.)of the particular person and find his details. Adapt.io gives the correct email address of these people along with the complete information of the company. As far as prospecting and contact discovery is concerned there is not scenario where Adapt.io is not useful.
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Synthio
Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
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Pros
Adapt.io
  • Finding email addresses of potential clients.
  • Company info in terms of revenue and number of employees
  • Contact discovery in terms of location, role and industry
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Synthio
  • Extensive search filters
  • Email verification prior to download/charge
  • Helpful customer service who you can work directly with to pull lists. It's great to work with someone who can tell you exactly how many verified leads you could pull without having to use credits.
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Cons
Adapt.io
  • I don't see any need of improvement
  • Industry Filters can be more specific.
  • Number of credits are less.
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Synthio
  • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
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Alternatives Considered
Adapt.io
Adapt.io id pretty much similar to all the above tools (Lusha, Seamless.ai, hunter, D&B hoovers) The interface is easy on the eyes and the search time is quick. However the most important criterion is the accuracy of the data, if you get incorrect email ID and you use your SMTP to send mails with incorrect IDs it will spoil you domain reputation and your domain may even get black listed. The accuracy of Adapt is good. however there were cases where the company information was not available, this is in comparison to the tools like Lusha and Seamless. Good tool to use but maybe a bit expensive since the credits given are less
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Synthio
I feel similar about all of these list building/append services. There are good and bad aspects.
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Return on Investment
Adapt.io
  • Helped me increase the volume of outreach
  • Helped me find relevant data of people to connect with
  • The ROI can take time to achieve as the number of credits are less.
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Synthio
  • Positive - We've been able to append records and add them to our targeted marketing campaigns.
  • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
  • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
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ScreenShots