What users are saying about
21 Ratings
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Top Rated
1245 Ratings
21 Ratings
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Score 8.5 out of 100

ZoomInfo

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Top Rated
1245 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.2 out of 100

Feature Set Ratings

    Sales Force Automation

    8.8

    ADAPTcrm

    88%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 9/9 features

    Customer data management / contact management

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Workflow management

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Territory management

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Opportunity management

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Integration with email client (e.g., Outlook or Gmail)

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Contract management

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Quote & order management

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Interaction tracking

    8.0
    80%
    3 Ratings
    N/A
    0 Ratings

    Channel / partner relationship management

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Customer Service & Support

    9.2

    ADAPTcrm

    92%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 3/3 features

    Case management

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Call center management

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Help desk management

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Marketing Automation

    8.8

    ADAPTcrm

    88%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 2/2 features

    Lead management

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Email marketing

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    CRM Project Management

    9.0

    ADAPTcrm

    90%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 3/3 features

    Task management

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Billing and invoicing management

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Reporting

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    CRM Reporting & Analytics

    9.0

    ADAPTcrm

    90%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 3/3 features

    Forecasting

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Pipeline visualization

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Customizable reports

    9.5
    95%
    3 Ratings
    N/A
    0 Ratings

    Customization

    8.5

    ADAPTcrm

    85%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 4/4 features

    Custom fields

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    Custom objects

    8.0
    80%
    3 Ratings
    N/A
    0 Ratings

    Scripting environment

    8.5
    85%
    3 Ratings
    N/A
    0 Ratings

    API for custom integration

    9.0
    90%
    2 Ratings
    N/A
    0 Ratings

    Security

    8.8

    ADAPTcrm

    88%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 2/2 features

    Single sign-on capability

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Role-based user permissions

    8.6
    86%
    3 Ratings
    N/A
    0 Ratings

    Social CRM

    8.5

    ADAPTcrm

    85%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 2/2 features

    Social data

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Social engagement

    8.0
    80%
    3 Ratings
    N/A
    0 Ratings

    Integrations with 3rd-party Software

    8.8

    ADAPTcrm

    88%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 2/2 features

    Marketing automation

    9.0
    90%
    3 Ratings
    N/A
    0 Ratings

    Compensation management

    8.5
    85%
    2 Ratings
    N/A
    0 Ratings

    Platform

    8.5

    ADAPTcrm

    85%

    ZoomInfo

    Feature Set Not Supported
    N/A
    ADAPTcrm ranks higher in 1/1 features

    Mobile access

    8.5
    85%
    2 Ratings
    N/A
    0 Ratings

    Prospecting

    ADAPTcrm

    Feature Set Not Supported
    N/A
    8.0

    ZoomInfo

    80%
    ZoomInfo ranks higher in 6/6 features

    Advanced search

    N/A
    0 Ratings
    8.5
    85%
    534 Ratings

    Identification of new leads

    N/A
    0 Ratings
    7.8
    78%
    503 Ratings

    List quality

    N/A
    0 Ratings
    7.7
    77%
    527 Ratings

    List upload/download

    N/A
    0 Ratings
    7.9
    79%
    492 Ratings

    Ideal customer targeting

    N/A
    0 Ratings
    7.8
    78%
    493 Ratings

    Load time/data access

    N/A
    0 Ratings
    8.1
    81%
    516 Ratings

    Sales Intelligence Data Standards

    ADAPTcrm

    Feature Set Not Supported
    N/A
    8.2

    ZoomInfo

    82%
    ZoomInfo ranks higher in 3/3 features

    Contact information

    N/A
    0 Ratings
    8.2
    82%
    533 Ratings

    Company information

    N/A
    0 Ratings
    8.5
    85%
    528 Ratings

    Industry information

    N/A
    0 Ratings
    8.0
    80%
    508 Ratings

    Data Augmentation & Lead Qualification

    ADAPTcrm

    Feature Set Not Supported
    N/A
    7.9

    ZoomInfo

    79%
    ZoomInfo ranks higher in 9/9 features

    Lead qualification process

    N/A
    0 Ratings
    8.0
    80%
    52 Ratings

    Smart lists and recommendations

    N/A
    0 Ratings
    7.4
    74%
    52 Ratings

    Salesforce integration

    N/A
    0 Ratings
    8.8
    88%
    359 Ratings

    Company/business profiles

    N/A
    0 Ratings
    8.3
    83%
    492 Ratings

    Alerts and reminders

    N/A
    0 Ratings
    7.7
    77%
    313 Ratings

    Data hygiene

    N/A
    0 Ratings
    7.5
    75%
    470 Ratings

    Automatic data refresh

    N/A
    0 Ratings
    7.5
    75%
    399 Ratings

    Tags

    N/A
    0 Ratings
    7.6
    76%
    332 Ratings

    Filters and segmentation

    N/A
    0 Ratings
    8.1
    81%
    472 Ratings

    Sales Intelligence Email Features

    ADAPTcrm

    Feature Set Not Supported
    N/A
    6.5

    ZoomInfo

    65%
    ZoomInfo ranks higher in 2/2 features

    Sales email templates

    N/A
    0 Ratings
    7.0
    70%
    155 Ratings

    Append emails to records

    N/A
    0 Ratings
    5.9
    59%
    25 Ratings

    Attribute Ratings

    • ADAPTcrm is rated higher in 2 areas: Likelihood to Recommend, Support Rating
    • ZoomInfo is rated higher in 1 area: Usability

    Likelihood to Recommend

    9.0

    ADAPTcrm

    90%
    3 Ratings
    8.3

    ZoomInfo

    83%
    555 Ratings

    Likelihood to Renew

    ADAPTcrm

    N/A
    0 Ratings
    8.0

    ZoomInfo

    80%
    11 Ratings

    Usability

    9.0

    ADAPTcrm

    90%
    2 Ratings
    10.0

    ZoomInfo

    100%
    2 Ratings

    Support Rating

    9.0

    ADAPTcrm

    90%
    2 Ratings
    8.0

    ZoomInfo

    80%
    2 Ratings

    Likelihood to Recommend

    ADAPTcrm

    We have been using Adapt for almost a year or more and it is the best CRM solution and has helped us in saving our time and also in finding various contacts from our LinkedIn connections. It enabled us to grow our network by connecting us to the market for our products. when it comes to its price its subscription rate is quite high and it gets buggy sometimes.
    Diana Richerdson | TrustRadius Reviewer

    ZoomInfo

    I've used Zoominfo majorly to point me out in the right direction when it comes to Outbounding efforts. Since functions like Outbound and ABM are more of a push than a pull, the better the quality of your database, the more pointed your efforts can be. Another area where ZoomInfo has worked very well for us has been understanding the behaviour of the market, and how it changes dynamically. This is mostly done through its features like Scoops and Buyer Intent - which can be considered as a hack to find out the top 3% of your buyers in the market at any given point in time. I've seen some companies use ZoomInfo for marketing activities - running campaigns. I think even if this functionality is present in ZoomInfo, it's nowhere close to a Pardot or an Outreach. ZoomInfo is excellent for understanding your TAM and carving out a very rich ICP though.
    Anonymous | TrustRadius Reviewer

    Pros

    ADAPTcrm

    • It provides a nice, single package of multiple features as in all in one solution business program. It can be used to help run many operations in an organization.
    • ADAPTcrm provides a fairly robust interface that can be individually tailored to each user, making it a bit more personable.
    • The program can be linked into other systems like Outlook which can alleviate the need for manual entry of contacts.
    Bruce Emmerling | TrustRadius Reviewer

    ZoomInfo

    • Contact details are very reliable and almost always up to date. It saves me a lot of research I would have to do to get in touch with the right person.
    • I like that I can save my searches to quickly return to them when I am working on those leads.
    • Exporting leads is really simple and works great.
    • Really easy to use. You can get up and running with it in about an hour without needing any tutorials or guides.
    Anonymous | TrustRadius Reviewer

    Cons

    ADAPTcrm

    • Sometimes in the middle of work, it logs us out and it needs to be fixed as it is annoying.
    Isabella Grace | TrustRadius Reviewer

    ZoomInfo

    • Showing Salesforce icon for companies on [websites] dashboard. We have a lot of accounts that are not big names, so knowing if the people on our website are clients or prospects in SF compared to new visitors would be nice[.]
    • Not rush new users to use features they're not ready for[.]
    Alyssa Johnson | TrustRadius Reviewer

    Pricing Details

    ADAPTcrm

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?

    Starting Price

    ZoomInfo

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    ADAPTcrm

    No score
    No answers yet
    No answers on this topic

    ZoomInfo

    ZoomInfo 8.0
    Based on 11 answers
    With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
    Isaac Cabrera | TrustRadius Reviewer

    Usability

    ADAPTcrm

    ADAPTcrm 9.0
    Based on 2 answers
    Adapt CRM is the perfect tool for everyone looking for the solution to manage customer relations. It has proved itself as a time saver and we can focus on other parts of our organization too without any compromise on our customer relations. It has many features for customization. Additionally, its customer service is so good and helpful and unlike other software of this kind, we have found it quite user-friendly.
    Diana Richerdson | TrustRadius Reviewer

    ZoomInfo

    ZoomInfo 10.0
    Based on 2 answers
    No answer on this topic is available.

    Support Rating

    ADAPTcrm

    ADAPTcrm 9.0
    Based on 2 answers
    CRM solutions are always meant to strengthen client relationships and ADAPTcrm has helped us in achieving one of our business objectives of strengthening our bond with our clients.
    Isabella Grace | TrustRadius Reviewer

    ZoomInfo

    ZoomInfo 8.0
    Based on 2 answers
    No answer on this topic is available.

    Alternatives Considered

    ADAPTcrm

    ADAPTcrm is a bit different than other programs with similar feature sets. It offers a more well-rounded set of features that can be beneficial for an organization looking for an in all-in-one solution without much customization. On the other hand, if customization or changes are needed, the costs can be increased greatly with the need for developers or support from the company. Some CRM solutions may require a great deal of programming which ADAPTcrm does not necessarily need, potentially saving a great deal of time in implementation.
    Bruce Emmerling | TrustRadius Reviewer

    ZoomInfo

    Compared to LeadIQ, ZoomInfo is far more advanced and helpful for our team. LeadIQ does not allow for the same level of efficiency when bulk exporting leads or integrating into Chrome. Relative to sales navigator, we found that LinkedIn provides almost no contact info on leads other than InMail. With the ZoomInfo Chrome integration, we can bulk export contact info from lead lists which is incredibly helpful and has literally revolutionized our lead gen process.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    ADAPTcrm

    • It has resulted in growth of our company.
    • It has enabled to make more connections in market.
    • It has proved as a time saver for us.
    • Its cost has a major negative impact on us.
    Diana Richerdson | TrustRadius Reviewer

    ZoomInfo

    • ZoomInfo has many problems that [are] hard to tell management that it is worth the purchase[.]
    • ZoomInfo has a limited number of people I can export. Instead of making it by # of lists, they use # of people which is annoying as I run out very quickly[.]
    Derek Chao | TrustRadius Reviewer

    Add comparison