What users are saying about
9 Ratings
11 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101
11 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101

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Likelihood to Recommend

AdClarity

It's helped me mostly in finding our competitors' media display sources. With AdClarity I'm able to improve my media presence and find new relevant sources.
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Datorama

Datorama is well suited for marketing teams that do not have a data services department that can manually pull and aggregate data. If your team lacks the analytical edge then Datorama is perfect to easily showcase data and KPIs from numerous channels. This will cut the time you spend on reports in half for sure!
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Pros

  • Emulate new locations around the world.
  • Use as proxy to hit some blocked content in your location.
  • Easy to use and install.
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  • Data Visualization: Data can easily be viewed in the Dashboard, where you can pull quick insights & easily understand them.
  • Report Customization: The platform allows for easy customization of reports, with a variety of metrics that can be pulled from any data source/ad server.
  • Reporting Templates: Going along with the above, you can also save custom reports as templates to use in the future.
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Cons

  • When used in Chrome, it affect all tabs and reload it, which increases data downloaded with tool on, and will impact on costs.
  • Some features are useless to developers, like clean cookies and set device type, they should have different versions for professionals and regular users.
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  • Confusing Naming Conventions: Some of the metrics that pull in from the source are named very differently than how they appear in the source. This was confusing in the first couple times customizing a report, so it's necessary to have a lookup available so that you know what you're pulling.
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Likelihood to Renew

AdClarity8.6
Based on 2 answers
AdClarity is the only product with these capabilities. I haven't seen any alternatives out there.
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No score
No answers yet
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Alternatives Considered

Very similar product, they have the same purposes and also same features, only difference could be the costs.
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Datorama is a bit more easy to understand & view the data. Tableau is a bit more complex & requires more training to understand & manipulate everything.
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Return on Investment

  • I was able to get more suitable, better converting traffic sources.
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  • Reporting processes have been streamlined, resulting in much less manual work.
  • Our marketing reports as a product have improved.
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Pricing Details

AdClarity

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Datorama

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details