What users are saying about
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
192 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

TrendKite

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>
192 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

Likelihood to Recommend

AdClarity

AdClarity is an amazing tool when you need to get some webpage from another location. It has lots of different location around the world, well organised by continent, which allow you (according your subscription) emulate easily each one of your desired hits (like hit an American only website in Europe, or vice-versa, etc). For a non-professional users, allows you to do some "tricky" actions, like clean cookies or set a different device user-agent to emulate an mobile device, with simple actions (one or two clicks).Avoid using it to stream video when you pay by download size. Also avoid have multiple tabs/windows on your web browser when you are using this tool, it will refresh all of them.
No photo available

TrendKite

TrendKite has excelled for us precisely because its outputs and focus is on the data, which is synced with how the rest of our business and analytics teams like to operate. That it can be plugged into GA is also a big positive. It would be less appropriate for an organisation with a low-yield of media mentions, or one that prioritises qualitative analysis over quantitative.
David Scott profile photo

Pros

AdClarity

  • Emulate new locations around the world.
  • Use as proxy to hit some blocked content in your location.
  • Easy to use and install.
No photo available

TrendKite

  • Trendkite does a great job of finding media mentions in a wide range of media, from TV and radio to major newspapers and small blogs.
  • Trendkite offers easy and attractive reporting features to share analysis over time with others in an organization.
  • Trendkite is always innovating, and is highly responsive to customer feedback.
  • Trendkite's customer support is extremely quick and helpful.
Lauren Rubenstein profile photo

Cons

AdClarity

  • I'd love to see my competitors' activities on the social networks
No photo available

TrendKite

  • Generating reports - this is one area where the process could be simplified. While the output is great, there are quite a few steps to get there which are easy to forget, so hopefully this is something that can be streamlined a bit more in the near future.
  • It would be great if there was some sort of function to see "trending topics" - it's likely hard to do that by keywords since so many articles will have a lot of crossover and not be about the same topic in the end, but that could be a really helpful insight down the road.
Alex Anstett profile photo

Likelihood to Renew

AdClarity

AdClarity 8.6
Based on 2 answers
AdClarity is the only product with these capabilities. I haven't seen any alternatives out there.
No photo available

TrendKite

TrendKite 8.0
Based on 7 answers
It is the best took for media tracking and provides outstanding coverage and meaningful graphics and charts to help communicate monthly results at a very fair market price (great value versus competition) and interfaces with other major media platforms so our monthly data is merged and ready for monthly reporting
Dan Howard profile photo

Usability

AdClarity

No score
No answers yet
No answers on this topic

TrendKite

TrendKite 8.9
Based on 46 answers
The UI is the best that I've experienced, and I can only imagine that it will continue to get better as the company grows.
Heather Sliwinski profile photo

Support

AdClarity

No score
No answers yet
No answers on this topic

TrendKite

TrendKite 9.0
Based on 128 answers
The customer support team is fantastic - the chat function means that a support team member is always there to answer a question or figure out a problem if I'm having one. I've never had to wait for support, which is so crucial in PR where timing is everything.
Heather Sliwinski profile photo

Implementation

AdClarity

No score
No answers yet
No answers on this topic

TrendKite

TrendKite 9.1
Based on 3 answers
It was very easy and intuitive.
Roland Alonzi profile photo

Alternatives Considered

AdClarity

Very similar product, they have the same purposes and also same features, only difference could be the costs.
No photo available

TrendKite

TrendKite has the best team - friendly, helpful without being pushy or aggressive. Their platform has the best UI, and ramp up time was very short. They pulled from more publications and social sites and had the metrics we were looking for when it came to measuring PR impact.
Heather Sliwinski profile photo

Return on Investment

AdClarity

  • I was able to get more suitable, better converting traffic sources.
No photo available

TrendKite

  • The primary ROI we've achieved from TrendKite is in the form of client trust. Our clients have come to rely on the quality and speed with which we can produce reliable and useful reports that help them assess the effectiveness of their communications.
Buck Banks profile photo

Pricing Details

AdClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

TrendKite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Add comparison