What users are saying about
5 Ratings
17 Ratings
5 Ratings
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Score 8.3 out of 101
17 Ratings
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Score 7.7 out of 101

Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

S&P Capital IQ

Cap IQ is well suited for analyzing security pricing and valuation, tracking stock performance over time, looking up comparable transactions, and analyzing valuations on an industry basis. The service is also well suited for charting and data analysis purposes.
No photo available

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
S&P Capital IQ
Identification of new leads
AdDataExpress
9.1
S&P Capital IQ
List quality
AdDataExpress
6.4
S&P Capital IQ
Ideal customer targeting
AdDataExpress
5.5
S&P Capital IQ
Load time/data access
AdDataExpress
5.5
S&P Capital IQ

Sales Intelligence Data Standards

AdDataExpress
7.3
S&P Capital IQ
Contact information
AdDataExpress
7.3
S&P Capital IQ
Company information
AdDataExpress
7.3
S&P Capital IQ
Industry information
AdDataExpress
7.3
S&P Capital IQ

Data Augmentation & Lead Qualification

AdDataExpress
4.1
S&P Capital IQ
Lead qualification process
AdDataExpress
6.4
S&P Capital IQ
Salesforce integration
AdDataExpress
2.7
S&P Capital IQ
Company/business profiles
AdDataExpress
5.5
S&P Capital IQ
Data hygiene
AdDataExpress
2.7
S&P Capital IQ
Automatic data refresh
AdDataExpress
3.6
S&P Capital IQ
Filters and segmentation
AdDataExpress
3.6
S&P Capital IQ

Pros

AdDataExpress

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo

S&P Capital IQ

  • You can use it on any device, and do not have to go to a terminal and leave your desk.
  • Interactive PDF reports can be exported, Bloomberg is not that good at this.
  • Balance sheets, Profit & Loss Statements and so on.
No photo available

Cons

AdDataExpress

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo

S&P Capital IQ

  • I used Capital IQ mostly to value equity and fixed income securities. Sometimes it was easier to find what I was looking for on Bloomberg with the keyboard shortcuts. Then again there was some information that was much easier to obtain through Cap IQ.
Caitlin A. Mabe profile photo

Likelihood to Renew

AdDataExpress

No score
No answers yet
No answers on this topic

S&P Capital IQ

S&P Capital IQ 10.0
Based on 1 answer
[It's the] best ever.
Becky Reid profile photo

Alternatives Considered

AdDataExpress

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo

S&P Capital IQ

It's ease of use and customer support is superior to anything that is in the market. It also seems a lot more accurate than the other tools I have used.
No photo available

Return on Investment

AdDataExpress

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo

S&P Capital IQ

  • Cap IQ has helped tremendously with employee efficiency when it comes to investment analysis and gaining market perspective. The service is relied upon for use in financial modeling as well.
No photo available

Pricing Details

AdDataExpress

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

S&P Capital IQ

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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