AdDataExpress vs. Conga Composer

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdDataExpress
Score 7.7 out of 10
Small Businesses (1-50 employees)
AdDataExpress is an intuitive online sales intelligence tool that helps marketers and sales people identify prospects at advertising companies. The value proposition is that AdDataExpress empowers users to prospect more productively and accelerate new business relationships. Acccording to the vendor, AdDataExpress helps users quickly identify and engage the right decision-makers at America's top national advertisers. The platform provides access to data…N/A
Conga Composer
Score 8.7 out of 10
N/A
Conga Composer is a document generation and automation tool designed to simplify and streamline the process of creating and distributing customized documents, presentations, and reports. Conga Composer integrates with any data source, including CRM systems like Salesforce, and allows users to dynamically merge data from these sources into templates to generate personalized documents.
$20
per month per user
Pricing
AdDataExpressConga Composer
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdDataExpressConga Composer
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
AdDataExpressConga Composer
Top Pros
Top Cons
Features
AdDataExpressConga Composer
Prospecting
Comparison of Prospecting features of Product A and Product B
AdDataExpress
6.8
2 Ratings
11% below category average
Conga Composer
-
Ratings
Advanced search8.01 Ratings00 Ratings
Identification of new leads7.02 Ratings00 Ratings
List quality8.02 Ratings00 Ratings
List upload/download5.01 Ratings00 Ratings
Ideal customer targeting8.02 Ratings00 Ratings
Load time/data access5.02 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
AdDataExpress
7.0
2 Ratings
7% below category average
Conga Composer
-
Ratings
Contact information7.02 Ratings00 Ratings
Company information6.02 Ratings00 Ratings
Industry information8.02 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
AdDataExpress
5.9
2 Ratings
22% below category average
Conga Composer
-
Ratings
Lead qualification process7.02 Ratings00 Ratings
Smart lists and recommendations6.01 Ratings00 Ratings
Salesforce integration5.02 Ratings00 Ratings
Company/business profiles7.02 Ratings00 Ratings
Alerts and reminders6.01 Ratings00 Ratings
Data hygiene4.02 Ratings00 Ratings
Automatic data refresh5.02 Ratings00 Ratings
Tags6.01 Ratings00 Ratings
Filters and segmentation7.02 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
AdDataExpress
7.0
1 Ratings
8% below category average
Conga Composer
-
Ratings
Sales email templates7.01 Ratings00 Ratings
Append emails to records7.01 Ratings00 Ratings
Best Alternatives
AdDataExpressConga Composer
Small Businesses
Lead411
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PandaDoc
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Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
PandaDoc
PandaDoc
Score 8.9 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
Nintex Process Platform
Nintex Process Platform
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdDataExpressConga Composer
Likelihood to Recommend
7.0
(2 ratings)
8.6
(84 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(13 ratings)
Usability
-
(0 ratings)
9.0
(6 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
8.4
(8 ratings)
Implementation Rating
-
(0 ratings)
8.0
(4 ratings)
Ease of integration
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
AdDataExpressConga Composer
Likelihood to Recommend
List Partners
When using tools like AdDataExpress, demographics are key when trying to identify new relationships. Being able to segment out the population by many demographic fields is absolutely necessary to try and optimize what we are spending. Trying to use this as a pure CRM is probably not the greatest idea, but using it in parallel with one would be good.
Read full review
Conga
We used to manually process information which are available in Salesforce to another system, right now we just click a button and these information is available in another system. This process eliminate human error and provide accurate information in our financial reporting. This process helps our accounting department provide efficiency and accuracy on providing data.
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Pros
List Partners
  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Read full review
Conga
  • It is positive that Conga integrates with and is operated within SFDC
  • Conga allows users to tag any document with dynamic fields that map to SFDC and send it out for signature
  • Conga allows us to consistently produce quotes with the correct SKUs, Terms, & conditions at scale
Read full review
Cons
List Partners
  • Filtering is not optimal
  • Integration with other products is not intuitive or even there
  • Keeping data up to date automatically
Read full review
Conga
  • It is challenging to go from solutions to templates and then to each account record to generate - is there a way to generate for all?
  • the search for reports is unwieldy - can there be a "recents" to cut down on what reports we are searching through? or a way to view folders.
  • i have tried saving time by having conga composer up on several records and you can't generate records. again, if there is a way to generate for all?
Read full review
Likelihood to Renew
List Partners
No answers on this topic
Conga
Though I love how easily Conga Composer ties into Salesforce and its given analytics, it takes a lot of data entry to get up and running. I don't love that sometimes queries can take a long time to pull. I like keeping our marketing templates consistent via templates in the system. Pulling multiple objects into one report is fantastic too.
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Usability
List Partners
No answers on this topic
Conga
It's a fairly simple tool to integrate into your current business structure. When we've had issues, we were able to resolve them extremely quickly. The users click a button and it can bring in all the quote lines, and our credit application seamlessly into our tool. I'd definitely recommend it to other colleagues
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Performance
List Partners
No answers on this topic
Conga
This product appears to work well. It was not a fit for us this time, but we would consider in future
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Support Rating
List Partners
No answers on this topic
Conga
It's been hit and miss depending on the issue. We use javascript to generate the urls which has confused many techs even though it generates a clean url - they are overwhelmed by the concept of code and can't understand that the url is all that matters.
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Implementation Rating
List Partners
No answers on this topic
Conga
It was painful internally to build out all of the templates, but the actual implementation of the product was okay.
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Alternatives Considered
List Partners
Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Read full review
Conga
I think Nintex is the primary competitor for Conga Composer, but I have not personally used it. I was not present for the decision to purchase Conga but I would recommend it in future document automation vendor selection processes because I have seen how well it works! We are especially fond of complementary features in Conga Composer, including Conga Email Templates and Conga Global Merge.
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Return on Investment
List Partners
  • Expanded lead horizons
  • Agencies provided for each company
  • Efficiency of potential partners
Read full review
Conga
  • Without Conga Composer we wouldn't be able to auto generate documents in Salesforce, the extra customisation is needed.
  • The ROI is obvious when it comes to having customised documents
  • As long as the data is available in Salesforce, it's available in Conga, and so we have no issues with it's efficiency
Read full review
ScreenShots

AdDataExpress Screenshots

Screenshot of Profiles featuring targeted media, marketing and sponsorship decision-maker lists.

Conga Composer Screenshots

Screenshot of how documents are created automatically, directly from SalesforceScreenshot of documents generated with any data, from any object - standard or customScreenshot of Conga Document GenerationScreenshot of popular document formats available, like Word, Excel, PowerPoint, HTML, and PDFScreenshot of how large documents are sent via a link - and they provide visibility into customer document engagementScreenshot of how multiple documents can be sent with one or no clicks