AdDataExpress vs. D&B Connect

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdDataExpress
Score 8.2 out of 10
Small Businesses (1-50 employees)
AdDataExpress is an intuitive online sales intelligence tool that helps marketers and sales people identify prospects at advertising companies. The value proposition is that AdDataExpress empowers users to prospect more productively and accelerate new business relationships. Acccording to the vendor, AdDataExpress helps users quickly identify and engage the right decision-makers at America's top national advertisers. The platform provides access to data…N/A
D&B Connect
Score 7.3 out of 10
N/A
D&B Connect is an AI-driven Data Management Platform based on the D&B Cloud that provides businesses with customer data and market insights. With D&B connect, users can collaborate on data management tasks, visualize, monitor, and benchmark data, as well as assess overall data health. Integrations with Master Data Management Platforms, Customer Data Platforms, and CRMs enable automated data updates and anomaly detection through the identity resolution engine. MAP integrations allow for the…N/A
Pricing
AdDataExpressD&B Connect
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdDataExpressD&B Connect
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing is offered on a customized basis. Buyers should contact D&B for specific quotes.
More Pricing Information
Features
AdDataExpressD&B Connect
Prospecting
Comparison of Prospecting features of Product A and Product B
AdDataExpress
6.8
2 Ratings
12% below category average
D&B Connect
-
Ratings
Advanced search8.01 Ratings00 Ratings
Identification of new leads7.02 Ratings00 Ratings
List quality8.02 Ratings00 Ratings
List upload/download5.01 Ratings00 Ratings
Ideal customer targeting8.02 Ratings00 Ratings
Load time/data access5.02 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
AdDataExpress
7.0
2 Ratings
10% below category average
D&B Connect
-
Ratings
Contact information7.02 Ratings00 Ratings
Company information6.02 Ratings00 Ratings
Industry information8.02 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
AdDataExpress
5.9
2 Ratings
24% below category average
D&B Connect
-
Ratings
Lead qualification process7.02 Ratings00 Ratings
Smart lists and recommendations6.01 Ratings00 Ratings
Salesforce integration5.02 Ratings00 Ratings
Company/business profiles7.02 Ratings00 Ratings
Alerts and reminders6.01 Ratings00 Ratings
Data hygiene4.02 Ratings00 Ratings
Automatic data refresh5.02 Ratings00 Ratings
Tags6.01 Ratings00 Ratings
Filters and segmentation7.02 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
AdDataExpress
7.0
1 Ratings
10% below category average
D&B Connect
-
Ratings
Sales email templates7.01 Ratings00 Ratings
Append emails to records7.01 Ratings00 Ratings
Data Collection
Comparison of Data Collection features of Product A and Product B
AdDataExpress
-
Ratings
D&B Connect
6.8
11 Ratings
15% below category average
Collection of first-party data00 Ratings7.411 Ratings
Collection of third-party data00 Ratings6.48 Ratings
Access to Third-party Data Providers00 Ratings6.67 Ratings
Data Classification
Comparison of Data Classification features of Product A and Product B
AdDataExpress
-
Ratings
D&B Connect
7.6
9 Ratings
7% below category average
Audience taxonomy00 Ratings7.68 Ratings
Tag Management00 Ratings7.29 Ratings
Data Analysis Dashboard00 Ratings7.89 Ratings
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
AdDataExpress
-
Ratings
D&B Connect
7.7
8 Ratings
3% below category average
Data Transfer00 Ratings7.88 Ratings
DSP integration00 Ratings7.67 Ratings
DMP Analytics
Comparison of DMP Analytics features of Product A and Product B
AdDataExpress
-
Ratings
D&B Connect
7.6
7 Ratings
4% below category average
Campaign Analytics00 Ratings7.87 Ratings
Audience Analytics00 Ratings7.47 Ratings
Best Alternatives
AdDataExpressD&B Connect
Small Businesses
Lead411
Lead411
Score 9.2 out of 10
DBeaver
DBeaver
Score 8.6 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.2 out of 10
DBeaver
DBeaver
Score 8.6 out of 10
Enterprises
SAP Sales Cloud
SAP Sales Cloud
Score 8.5 out of 10
DBeaver
DBeaver
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdDataExpressD&B Connect
Likelihood to Recommend
7.0
(2 ratings)
7.4
(12 ratings)
User Testimonials
AdDataExpressD&B Connect
Likelihood to Recommend
List Partners
When using tools like AdDataExpress, demographics are key when trying to identify new relationships. Being able to segment out the population by many demographic fields is absolutely necessary to try and optimize what we are spending. Trying to use this as a pure CRM is probably not the greatest idea, but using it in parallel with one would be good.
Read full review
Dun & Bradstreet
It is best suited when you don't want to just spray and pray kind of a scenario, this helps in targeting just the right people for making a sale. You can search people based on industry, function, level of seniority, geography, designation, etc. Mostly there are no scenarios where it is not appropriate in particular, if you don't want buyer intent data then in that case it is expensive and you can look for other options.
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Pros
List Partners
  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Read full review
Dun & Bradstreet
  • Searching people who have the intent to buy your services or products.
  • It has as very good filter that helps pinpoint your targeted audience.
  • It has a large pool of contacts within the company, so helps to reach out to the right person via several connections.
  • The data available is fresh and current.
Read full review
Cons
List Partners
  • Filtering is not optimal
  • Integration with other products is not intuitive or even there
  • Keeping data up to date automatically
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Dun & Bradstreet
  • in my opinion having to split usage between United States and International does not make sense on why this needs to be done....recommend eliminating this
  • need for improvement on error resolution....when an error is found the D&B resolution team is EXTREMELY difficult to work with...very clunky and automated when there is a need for personnal interaction
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Alternatives Considered
List Partners
Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Read full review
Dun & Bradstreet
D&B Connect allows for a huge array of data values to choose from. Tamr is limited in that it only assists in identifying duplicate data records and highlighting the most accurate record from among the duplicates based on customizable filters.
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Return on Investment
List Partners
  • Expanded lead horizons
  • Agencies provided for each company
  • Efficiency of potential partners
Read full review
Dun & Bradstreet
  • ROI can be achieved anywhere between 6 to 12 months depending upon your business.
  • The product is expensive but the data provided is good to an extent and a big sale can help achieve your ROI.
  • The data accuracy sometimes can be bad leading to bad domain reputation.
Read full review
ScreenShots

AdDataExpress Screenshots

Screenshot of Profiles featuring targeted media, marketing and sponsorship decision-maker lists.