AdDataExpress vs. MixRank

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdDataExpress
Score 8.2 out of 10
Small Businesses (1-50 employees)
AdDataExpress is an intuitive online sales intelligence tool that helps marketers and sales people identify prospects at advertising companies. The value proposition is that AdDataExpress empowers users to prospect more productively and accelerate new business relationships. Acccording to the vendor, AdDataExpress helps users quickly identify and engage the right decision-makers at America's top national advertisers. The platform provides access to data…N/A
MixRank
Score 6.5 out of 10
N/A
MixRank is a sales intelligence software solution offered by MixRank.N/A
Pricing
AdDataExpressMixRank
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdDataExpressMixRank
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
AdDataExpressMixRank
Prospecting
Comparison of Prospecting features of Product A and Product B
AdDataExpress
6.8
2 Ratings
10% below category average
MixRank
6.9
2 Ratings
8% below category average
Advanced search8.01 Ratings7.52 Ratings
Identification of new leads7.02 Ratings5.52 Ratings
List quality8.02 Ratings6.52 Ratings
List upload/download5.01 Ratings7.52 Ratings
Ideal customer targeting8.02 Ratings7.02 Ratings
Load time/data access5.02 Ratings7.52 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
AdDataExpress
7.0
2 Ratings
6% below category average
MixRank
5.8
2 Ratings
25% below category average
Contact information7.02 Ratings6.02 Ratings
Company information6.02 Ratings5.02 Ratings
Industry information8.02 Ratings6.52 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
AdDataExpress
5.9
2 Ratings
22% below category average
MixRank
6.3
2 Ratings
15% below category average
Lead qualification process7.02 Ratings6.02 Ratings
Smart lists and recommendations6.01 Ratings6.52 Ratings
Salesforce integration5.02 Ratings5.02 Ratings
Company/business profiles7.02 Ratings5.52 Ratings
Alerts and reminders6.01 Ratings8.52 Ratings
Data hygiene4.02 Ratings5.52 Ratings
Automatic data refresh5.02 Ratings6.52 Ratings
Tags6.01 Ratings6.52 Ratings
Filters and segmentation7.02 Ratings6.52 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
AdDataExpress
7.0
1 Ratings
8% below category average
MixRank
-
Ratings
Sales email templates7.01 Ratings00 Ratings
Append emails to records7.01 Ratings00 Ratings
Best Alternatives
AdDataExpressMixRank
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
SAP Sales Cloud
SAP Sales Cloud
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdDataExpressMixRank
Likelihood to Recommend
7.0
(2 ratings)
6.5
(2 ratings)
User Testimonials
AdDataExpressMixRank
Likelihood to Recommend
List Partners
When using tools like AdDataExpress, demographics are key when trying to identify new relationships. Being able to segment out the population by many demographic fields is absolutely necessary to try and optimize what we are spending. Trying to use this as a pure CRM is probably not the greatest idea, but using it in parallel with one would be good.
Read full review
MixRank
If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
Read full review
Pros
List Partners
  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Read full review
MixRank
  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.
Read full review
Cons
List Partners
  • Filtering is not optimal
  • Integration with other products is not intuitive or even there
  • Keeping data up to date automatically
Read full review
MixRank
  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
Read full review
Alternatives Considered
List Partners
Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Read full review
MixRank
Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
Read full review
Return on Investment
List Partners
  • Expanded lead horizons
  • Agencies provided for each company
  • Efficiency of potential partners
Read full review
MixRank
  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
Read full review
ScreenShots

AdDataExpress Screenshots

Screenshot of Profiles featuring targeted media, marketing and sponsorship decision-maker lists.