AdEspresso by Hootsuite vs. Avenseo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdEspresso by Hootsuite
Score 8.0 out of 10
N/A
AdEspresso by Hootsuite is tool that allows you to perform split tests on every aspect of an advertising campaign. The platform also allows you to create, analyze and optimize Facebook Ads, Instagram, and Google campaigns. Understanding from AdEspressos analytics of what is performing best allows one to optimize campaigns both manually and automatically.N/A
Avenseo
Score 7.4 out of 10
N/A
N/AN/A
Pricing
AdEspresso by HootsuiteAvenseo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdEspresso by HootsuiteAvenseo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
AdEspresso by HootsuiteAvenseo
Top Pros
Top Cons
Features
AdEspresso by HootsuiteAvenseo
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
AdEspresso by Hootsuite
7.0
2 Ratings
5% below category average
Avenseo
-
Ratings
Data Transfer7.02 Ratings00 Ratings
DSP integration7.01 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
AdEspresso by Hootsuite
6.6
2 Ratings
17% below category average
Avenseo
-
Ratings
Ad campaign creation7.52 Ratings00 Ratings
Ad deployment7.52 Ratings00 Ratings
Display advertising7.02 Ratings00 Ratings
Ad display and retargeting segmentation6.02 Ratings00 Ratings
Sequence targeting4.92 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
AdEspresso by Hootsuite
6.8
2 Ratings
13% below category average
Avenseo
-
Ratings
Ad dashboards7.62 Ratings00 Ratings
Ad performance reports8.62 Ratings00 Ratings
Ad conversion tracking7.62 Ratings00 Ratings
Ad attribution reporting6.52 Ratings00 Ratings
Cross-channel ad management6.02 Ratings00 Ratings
Ad forecasting and optimization4.42 Ratings00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Avenseo
9.7
1 Ratings
12% above category average
a/b experiment testing00 Ratings10.01 Ratings
Split URL testing00 Ratings10.01 Ratings
Multivariate testing00 Ratings10.01 Ratings
Multi-page/funnel testing00 Ratings10.01 Ratings
Cross-browser testing00 Ratings10.01 Ratings
Mobile app testing00 Ratings9.01 Ratings
Test significance00 Ratings10.01 Ratings
Visual / WYSIWYG editor00 Ratings10.01 Ratings
Advanced code editor00 Ratings7.01 Ratings
Page surveys00 Ratings8.01 Ratings
Visitor recordings00 Ratings10.01 Ratings
Preview mode00 Ratings10.01 Ratings
Test duration calculator00 Ratings10.01 Ratings
Experiment scheduler00 Ratings10.01 Ratings
Experiment workflow and approval00 Ratings10.01 Ratings
Dynamic experiment activation00 Ratings10.01 Ratings
Client-side tests00 Ratings10.01 Ratings
Server-side tests00 Ratings10.01 Ratings
Mutually exclusive tests00 Ratings10.01 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Avenseo
10.0
1 Ratings
13% above category average
Standard visitor segmentation00 Ratings10.01 Ratings
Behavioral visitor segmentation00 Ratings10.01 Ratings
Traffic allocation control00 Ratings10.01 Ratings
Website personalization00 Ratings10.01 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Avenseo
9.6
1 Ratings
12% above category average
Heatmap tool00 Ratings10.01 Ratings
Click analytics00 Ratings10.01 Ratings
Scroll maps00 Ratings9.01 Ratings
Form fill analysis00 Ratings9.01 Ratings
Conversion tracking00 Ratings10.01 Ratings
Goal tracking00 Ratings10.01 Ratings
Test reporting00 Ratings9.01 Ratings
Results segmentation00 Ratings10.01 Ratings
CSV export00 Ratings10.01 Ratings
Experiments results dashboard00 Ratings9.01 Ratings
Best Alternatives
AdEspresso by HootsuiteAvenseo
Small Businesses
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Score 8.6 out of 10
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Score 9.5 out of 10
Medium-sized Companies
The Trade Desk
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Score 8.1 out of 10
Dynamic Yield
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Score 9.1 out of 10
Enterprises
Adobe Advertising Cloud
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Score 8.9 out of 10
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Score 9.1 out of 10
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User Ratings
AdEspresso by HootsuiteAvenseo
Likelihood to Recommend
7.0
(2 ratings)
9.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
AdEspresso by HootsuiteAvenseo
Likelihood to Recommend
Hootsuite
[AdEspresso is] great if you have a smaller budget or are just getting started with Facebook advertising. You can easily create ads and publish them in minutes after everything is set up for your account. I would recommended trying it if you don't have a lot of experience, but not to manage a large account with multiple clients (10+)
Read full review
Avenseo
When a business wants to grow they need more conversion no matter what. In this regard, this A/B and MVT platform is a game-changer. If your business is on the right track then do not hesitate to jump into this software to witness a significant upgrade in your growth.
Read full review
Pros
Hootsuite
  • A/B testing
  • Mass advertising
  • Budget and finance
Read full review
Avenseo
  • MVT & A/B/X testing is quite easy but might need knowledge in Web development
  • Very good French support (might be available in other langages too ?)
  • Avenseo's team can also set your tests for you (if you don't have web dev on your team)
Read full review
Cons
Hootsuite
  • It is a bit limited in features, for example can't do everything that you can do in Facebook's Business Manager
  • There are certain levels, depending on budget, so you'll have to pay more to use it the higher your budget is
  • Could use an update for Lead Ad creation, found it very tough and couldn't get things to synch correctly.
Read full review
Avenseo
  • More convenient to less knowledgeable people
  • Pricing can be considered
  • More convenient user interface
Read full review
Likelihood to Renew
Hootsuite
No answers on this topic
Avenseo
Implementing Avenseo is quite easy; for most of our clients they have nothing to do but to add two lines of code and let us do the configuration of the test and the frontend developpement. You can easily check your variations as if it were already live, using a control box so you don't have unexpected bugs when your test goes live !
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Alternatives Considered
Hootsuite
I find it a lot more detailed in creation and ad reporting, but not very user friendly or helpful if you encounter an error or something happens that needs to be fixed. AdEspresso [by Hootsuite] is better if you want an easier experience and less to look at while you're creating your ads.
Read full review
Avenseo
Well the French support is rare and MVT testing is not always that simple so Avenseo is a good tool if you need both!
Read full review
Return on Investment
Hootsuite
  • They have helped us greatly in lead generation for internal marketing efforts
  • Big focus on lead generation for clients, have helped sell dozens of homes for them!
  • Engagement and lead gen saw a big increase while using AdEspresso
Read full review
Avenseo
  • It definitely increases conversion.
  • Cost can be minimized with more conversion.
  • You can learn overall insight of your business.
Read full review
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