AdEspresso by Hootsuite vs. Kameleoon

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdEspresso by Hootsuite
Score 8.0 out of 10
N/A
AdEspresso by Hootsuite is tool that allows you to perform split tests on every aspect of an advertising campaign. The platform also allows you to create, analyze and optimize Facebook Ads, Instagram, and Google campaigns. Understanding from AdEspressos analytics of what is performing best allows one to optimize campaigns both manually and automatically.N/A
Kameleoon
Score 9.5 out of 10
Enterprise companies (1,001+ employees)
Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A
Pricing
AdEspresso by HootsuiteKameleoon
Editions & Modules
No answers on this topic
Enterprise
Quote
Per Month [Unlimited Users]
Offerings
Pricing Offerings
AdEspresso by HootsuiteKameleoon
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsConsulting services are priced on demand
More Pricing Information
Community Pulse
AdEspresso by HootsuiteKameleoon
Top Pros
Top Cons
Features
AdEspresso by HootsuiteKameleoon
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
AdEspresso by Hootsuite
7.0
2 Ratings
5% below category average
Kameleoon
-
Ratings
Data Transfer7.02 Ratings00 Ratings
DSP integration7.01 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
AdEspresso by Hootsuite
6.6
2 Ratings
17% below category average
Kameleoon
-
Ratings
Ad campaign creation7.52 Ratings00 Ratings
Ad deployment7.52 Ratings00 Ratings
Display advertising7.02 Ratings00 Ratings
Ad display and retargeting segmentation6.02 Ratings00 Ratings
Sequence targeting4.92 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
AdEspresso by Hootsuite
6.8
2 Ratings
13% below category average
Kameleoon
-
Ratings
Ad dashboards7.62 Ratings00 Ratings
Ad performance reports8.62 Ratings00 Ratings
Ad conversion tracking7.62 Ratings00 Ratings
Ad attribution reporting6.52 Ratings00 Ratings
Cross-channel ad management6.02 Ratings00 Ratings
Ad forecasting and optimization4.42 Ratings00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Kameleoon
9.3
45 Ratings
8% above category average
a/b experiment testing00 Ratings9.644 Ratings
Split URL testing00 Ratings10.029 Ratings
Multivariate testing00 Ratings9.537 Ratings
Multi-page/funnel testing00 Ratings9.531 Ratings
Cross-browser testing00 Ratings10.029 Ratings
Mobile app testing00 Ratings9.018 Ratings
Test significance00 Ratings9.039 Ratings
Visual / WYSIWYG editor00 Ratings8.039 Ratings
Advanced code editor00 Ratings9.438 Ratings
Preview mode00 Ratings9.143 Ratings
Test duration calculator00 Ratings8.117 Ratings
Experiment scheduler00 Ratings9.022 Ratings
Experiment workflow and approval00 Ratings9.628 Ratings
Dynamic experiment activation00 Ratings9.431 Ratings
Client-side tests00 Ratings9.634 Ratings
Server-side tests00 Ratings9.818 Ratings
Mutually exclusive tests00 Ratings9.922 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Kameleoon
9.3
44 Ratings
5% above category average
Standard visitor segmentation00 Ratings9.844 Ratings
Behavioral visitor segmentation00 Ratings8.940 Ratings
Traffic allocation control00 Ratings9.242 Ratings
Website personalization00 Ratings9.332 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
AdEspresso by Hootsuite
-
Ratings
Kameleoon
8.9
45 Ratings
4% above category average
Conversion tracking00 Ratings8.844 Ratings
Goal tracking00 Ratings8.845 Ratings
Test reporting00 Ratings8.844 Ratings
Results segmentation00 Ratings8.841 Ratings
CSV export00 Ratings9.027 Ratings
Experiments results dashboard00 Ratings9.040 Ratings
Best Alternatives
AdEspresso by HootsuiteKameleoon
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.1 out of 10
Dynamic Yield
Dynamic Yield
Score 9.1 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Dynamic Yield
Dynamic Yield
Score 9.1 out of 10
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User Ratings
AdEspresso by HootsuiteKameleoon
Likelihood to Recommend
7.0
(2 ratings)
9.5
(72 ratings)
Usability
-
(0 ratings)
8.0
(3 ratings)
Support Rating
-
(0 ratings)
8.9
(13 ratings)
User Testimonials
AdEspresso by HootsuiteKameleoon
Likelihood to Recommend
Hootsuite
[AdEspresso is] great if you have a smaller budget or are just getting started with Facebook advertising. You can easily create ads and publish them in minutes after everything is set up for your account. I would recommended trying it if you don't have a lot of experience, but not to manage a large account with multiple clients (10+)
Read full review
Kameleoon
There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
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Pros
Hootsuite
  • A/B testing
  • Mass advertising
  • Budget and finance
Read full review
Kameleoon
  • Widget editor (creating a widget without any code)
  • Results analysis dashboard (easy to read and understand)
  • The consulting team (always available to help and guide us - Thank you [C...] !!)
  • Segmentation (it allows us to easily target a specific audience)
  • The tool is very intuitive and easy to use
Read full review
Cons
Hootsuite
  • It is a bit limited in features, for example can't do everything that you can do in Facebook's Business Manager
  • There are certain levels, depending on budget, so you'll have to pay more to use it the higher your budget is
  • Could use an update for Lead Ad creation, found it very tough and couldn't get things to synch correctly.
Read full review
Kameleoon
  • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
  • Their online tutorial could also be easily improved.
  • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
Read full review
Usability
Hootsuite
No answers on this topic
Kameleoon
The Kameleoon platform allows us to carry out both simple and highly complex tests incredibly rapidly. With Kameleoon I can launch many impactful tests without needing to ask for help from our IT team.
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Support Rating
Hootsuite
No answers on this topic
Kameleoon
We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
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Alternatives Considered
Hootsuite
I find it a lot more detailed in creation and ad reporting, but not very user friendly or helpful if you encounter an error or something happens that needs to be fixed. AdEspresso [by Hootsuite] is better if you want an easier experience and less to look at while you're creating your ads.
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Kameleoon
Kameleoon does not compare to others! If I chose this tool, it is above all because the speech made by the members of the company during their presentation was clear.
Real experts who had identified our challenges and our needs. They also came with relevant use cases and recommendations.
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Return on Investment
Hootsuite
  • They have helped us greatly in lead generation for internal marketing efforts
  • Big focus on lead generation for clients, have helped sell dozens of homes for them!
  • Engagement and lead gen saw a big increase while using AdEspresso
Read full review
Kameleoon
  • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
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