Adform FLOW vs. LinkedIn Lead Accelerator (Discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adform FLOW
Score 8.1 out of 10
N/A
Adform, headquartered in Copenhagen, offers an independent and integrated advertising platform built for modern marketing. Its enterprise technology – Adform FLOW – harnesses user experience and a scalable, modular and open architecture, to enable management of the whole campaign life cycle. It aims to provide clients with enhanced control and transparency across advertising operations, including ownership of all data from their campaigns.N/A
LinkedIn Lead Accelerator (Discontinued)
Score 4.3 out of 10
N/A
LinkedIn Lead Accelerator was based on the technology acquired with Bizo in 2014. Bizo no longer exists as a separate entity, and LinkedIn Lead Accelerator has since been discontinued. Linkedin now offers LinkedIn Marketing Solutions, an advertising driven solution.N/A
Pricing
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Top Pros
Top Cons
Features
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Adform FLOW
8.4
4 Ratings
12% above category average
LinkedIn Lead Accelerator (Discontinued)
8.4
3 Ratings
12% above category average
Data Transfer8.84 Ratings8.83 Ratings
DSP integration8.04 Ratings7.93 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Adform FLOW
8.1
4 Ratings
3% above category average
LinkedIn Lead Accelerator (Discontinued)
8.6
3 Ratings
9% above category average
Ad campaign creation7.54 Ratings9.03 Ratings
Ad deployment7.84 Ratings8.03 Ratings
Display advertising9.03 Ratings9.03 Ratings
Ad display and retargeting segmentation8.04 Ratings8.22 Ratings
Sequence targeting8.03 Ratings9.13 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Adform FLOW
8.0
4 Ratings
3% above category average
LinkedIn Lead Accelerator (Discontinued)
7.9
3 Ratings
2% above category average
Ad dashboards9.03 Ratings7.93 Ratings
Ad performance reports8.04 Ratings7.93 Ratings
Ad conversion tracking7.54 Ratings8.83 Ratings
Ad attribution reporting7.54 Ratings7.93 Ratings
Cross-channel ad management8.73 Ratings7.93 Ratings
Ad forecasting and optimization7.52 Ratings6.93 Ratings
Best Alternatives
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.7 out of 10
Google Ad Manager
Google Ad Manager
Score 8.7 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 6.7 out of 10
The Trade Desk
The Trade Desk
Score 6.7 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.7 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Likelihood to Recommend
7.8
(4 ratings)
8.1
(6 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(3 ratings)
Usability
-
(0 ratings)
8.0
(1 ratings)
Support Rating
6.0
(1 ratings)
-
(0 ratings)
User Testimonials
Adform FLOWLinkedIn Lead Accelerator (Discontinued)
Likelihood to Recommend
Adform
One of the best available solutions available for RTB, if you do not have your own or use agency's DSP/DMP/etc. this is the one I would recomment. Lot of targeting options, ease of use, great support. Or just great and cheap tool for tracking your direct buys. Also Adform has excellent customer support.
Verified User
Anonymous
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LinkedIn
In my opinion, LinkedIn Lead Accelerator is very well suited for B2B companies that want to target their B2B clients. If the company is B2C oriented, it would be pretty expensive for them to find and acquire sufficient amount of clients, it is better to use other platforms, such as Facebook or Twitter.
Verified User
Anonymous
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Pros
Adform
  • Reporting Dashboard
  • Database integration
  • Ease of scheduling & running campaigns
AM
Anshumali Mishra
Manager Sales & Research
Read full review
LinkedIn
  • It auto-populates the application forms with information from users’ LinkedIn profiles and allows them to instantly submit those forms thereby saving us time in gathering the additional information.
Verified User
Anonymous
Read full review
Cons
Adform
  • Bugs
  • UX of DSP Panel
  • Performance
Verified User
Anonymous
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LinkedIn
  • As an integration partner the only challenge we faced was coordinating our strategic services teams to provide a single recommendation/plan to mutual clients. This was easily addressed through a communication plan agreed to by both parties.
Chris Robison | TrustRadius Reviewer
Chris Robison
Sr. Director, Product Management
Read full review
Likelihood to Renew
Adform
No answers on this topic
LinkedIn
I am using them as a customer rather than a partner at my new company, Poppin. We are are marketing to B2B prospects and customers and see Bizo as a key partner.
Chris Robison | TrustRadius Reviewer
Chris Robison
Sr. Director, Product Management
Read full review
Support Rating
Adform
Reasons are already given in past. They are really slow in support service.
AM
Anshumali Mishra
Manager Sales & Research
Read full review
LinkedIn
No answers on this topic
Alternatives Considered
Adform
Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.
Verified User
Anonymous
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LinkedIn
They (Bizo) were able to reach actual business prospects as opposed to others that reached more consumer prospects. As a result, our ROI is much better.
Verified User
Anonymous
Read full review
Return on Investment
Adform
  • CPA reduction 20% in some clients
  • ROAS driven decisions
  • DSP Cost reduction
Verified User
Anonymous
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LinkedIn
  • With LinkedIn Lead Accelerator we've found a pretty good amount of qualified leads
  • It saves a lot of time when you can do such a detailed targeting
  • Although the LinkedIn Lead Accelerator prices are quite high, we had a positive ROI
Verified User
Anonymous
Read full review
ScreenShots