Adform FLOW vs. Bizo / LinkedIn Lead Accelerator (Discontinued)

Adform FLOW

Bizo / LinkedIn Lead Accelerator (Discontinued)

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adform FLOW	Score 8.1 out of 10	N/A	Adform, headquartered in Copenhagen, offers an independent and integrated advertising platform built for modern marketing. Its enterprise technology – Adform FLOW – harnesses user experience and a scalable, modular and open architecture, to enable management of the whole campaign life cycle. It aims to provide clients with enhanced control and transparency across advertising operations, including ownership of all data from their campaigns.	N/A
Bizo / LinkedIn Lead Accelerator (Discontinued)	Score 10.0 out of 10	N/A	The former LinkedIn Lead Accelerator was based on the technology acquired with Bizo in 2014. Bizo no longer exists as a separate entity, and LinkedIn Lead Accelerator has since been discontinued. Linkedin now offers LinkedIn Marketing Solutions, an advertising driven solution.	N/A

Pricing

Adform FLOW

Bizo / LinkedIn Lead Accelerator (Discontinued)

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Adform FLOW	Bizo / LinkedIn Lead Accelerator (Discontinued)
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

—

More Pricing Information

Community Pulse
	Adform FLOW	Bizo / LinkedIn Lead Accelerator (Discontinued)
Top Pros	Pro Nice reporting Pro Good customer service Pro Reporting options	Pro Deep insights Pro Linkedin profiles Pro Saving us time
Top Cons	Minus Implementation process Minus Party data Minus Data import	Minus Not find Minus Bug fixes Minus Not always accurate

Features

Adform FLOW

Bizo / LinkedIn Lead Accelerator (Discontinued)

Ad Network Integration

Comparison of Ad Network Integration features of Product A and Product B
	Adform FLOW 8.4 4 Ratings 13% above category average	Bizo / LinkedIn Lead Accelerator (Discontinued) 8.4 3 Ratings 13% above category average
Data Transfer	8.84 Ratings	8.83 Ratings
DSP integration	8.04 Ratings	7.93 Ratings

Ad Campaigns

Comparison of Ad Campaigns features of Product A and Product B
	Adform FLOW 8.0 4 Ratings 2% above category average	Bizo / LinkedIn Lead Accelerator (Discontinued) 8.6 3 Ratings 10% above category average
Ad campaign creation	7.54 Ratings	9.03 Ratings
Ad deployment	7.74 Ratings	8.03 Ratings
Display advertising	9.03 Ratings	9.03 Ratings
Ad display and retargeting segmentation	8.04 Ratings	8.22 Ratings
Sequence targeting	8.03 Ratings	9.13 Ratings

Ad Reporting & Analytics

Comparison of Ad Reporting & Analytics features of Product A and Product B
	Adform FLOW 8.0 4 Ratings 3% above category average	Bizo / LinkedIn Lead Accelerator (Discontinued) 7.9 3 Ratings 2% above category average
Ad dashboards	9.03 Ratings	7.93 Ratings
Ad performance reports	8.04 Ratings	7.93 Ratings
Ad conversion tracking	7.54 Ratings	8.83 Ratings
Ad attribution reporting	7.54 Ratings	7.93 Ratings
Cross-channel ad management	8.73 Ratings	7.93 Ratings
Ad forecasting and optimization	7.52 Ratings	6.93 Ratings

Best Alternatives
	Adform FLOW	Bizo / LinkedIn Lead Accelerator (Discontinued)
Small Businesses	Google Ad Manager Score 8.6 out of 10	Google Ad Manager Score 8.6 out of 10
Medium-sized Companies	The Trade Desk Score 8.1 out of 10	The Trade Desk Score 8.1 out of 10
Enterprises	Adobe Advertising Cloud Score 8.9 out of 10	Adobe Advertising Cloud Score 8.9 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Adform FLOW	Bizo / LinkedIn Lead Accelerator (Discontinued)
Likelihood to Recommend	7.7 (4 ratings)	8.1 (6 ratings)
Likelihood to Renew	- (0 ratings)	9.5 (3 ratings)
Usability	- (0 ratings)	8.0 (1 ratings)
Support Rating	6.0 (1 ratings)	- (0 ratings)

User Testimonials
	Adform FLOW	Bizo / LinkedIn Lead Accelerator (Discontinued)
Likelihood to Recommend	Adform One of the best available solutions available for RTB, if you do not have your own or use agency's DSP/DMP/etc. this is the one I would recomment. Lot of targeting options, ease of use, great support. Or just great and cheap tool for tracking your direct buys. Also Adform has excellent customer support. Incentivized Verified User Anonymous Read full review	Discontinued Products In my opinion, LinkedIn Lead Accelerator is very well suited for B2B companies that want to target their B2B clients. If the company is B2C oriented, it would be pretty expensive for them to find and acquire sufficient amount of clients, it is better to use other platforms, such as Facebook or Twitter. Incentivized Verified User Anonymous Read full review
Pros	Adform Reporting Dashboard Database integration Ease of scheduling & running campaigns Incentivized AM Anshumali Mishra Manager Sales & Research Read full review	Discontinued Products It auto-populates the application forms with information from users’ LinkedIn profiles and allows them to instantly submit those forms thereby saving us time in gathering the additional information. Incentivized Verified User Anonymous Read full review
Cons	Adform Bugs UX of DSP Panel Performance Incentivized Verified User Anonymous Read full review	Discontinued Products As an integration partner the only challenge we faced was coordinating our strategic services teams to provide a single recommendation/plan to mutual clients. This was easily addressed through a communication plan agreed to by both parties. Chris Robison Sr. Director, Product Management Read full review
Likelihood to Renew	Adform No answers on this topic	Discontinued Products I am using them as a customer rather than a partner at my new company, Poppin. We are are marketing to B2B prospects and customers and see Bizo as a key partner. Chris Robison Sr. Director, Product Management Read full review
Support Rating	Adform Reasons are already given in past. They are really slow in support service. Incentivized AM Anshumali Mishra Manager Sales & Research Read full review	Discontinued Products No answers on this topic
Alternatives Considered	Adform Adform was in some usecases similar to Xaxis, however, client preferred to use Adform. Incentivized Verified User Anonymous Read full review	Discontinued Products They (Bizo) were able to reach actual business prospects as opposed to others that reached more consumer prospects. As a result, our ROI is much better. Verified User Anonymous Read full review
Return on Investment	Adform CPA reduction 20% in some clients ROAS driven decisions DSP Cost reduction Incentivized Verified User Anonymous Read full review	Discontinued Products With LinkedIn Lead Accelerator we've found a pretty good amount of qualified leads It saves a lot of time when you can do such a detailed targeting Although the LinkedIn Lead Accelerator prices are quite high, we had a positive ROI Incentivized Verified User Anonymous Read full review
ScreenShots