Adform FLOW vs. Qubit OpenTag

One of the best available solutions available for RTB, if you do not have your own or use agency's DSP/DMP/etc. this is the one I would recomment. Lot of targeting options, ease of use, great support. Or just great and cheap tool for tracking your direct buys. Also Adform has excellent customer support.

Incentivized

Pros: Easy tagging process, custom alerts, and Notifications, KPIs dashboard, Marketing operations alignment. Cons: Could use some improvement around the custom export options for data visualization.

Incentivized

• Reporting Dashboard
• Database integration
• Ease of scheduling & running campaigns

Incentivized

• Deploy/disable pixels to production on demand
• Be able to control pixel position and firing criteria
• Use a directory of third party vendors which makes it even faster

Incentivized

• Bugs
• UX of DSP Panel
• Performance

Incentivized

• Being able to preview in the same way Qubit Deliver experiments can be previewed would be a great feature before publishing changes.

Incentivized

Qubit has supported us with our business goals and continues to do so.

Easy to set up and integrate with other tools, boosts efficiencies within the team, provides great insights, custom dashboards, and notifications.

Incentivized

Reasons are already given in past. They are really slow in support service.

Incentivized

Friendly and knowledgeable customer support team.

Incentivized

Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.

Incentivized

Qubit is much easier to use and select object vs. Google Tag Manager.

Incentivized

• CPA reduction 20% in some clients
• ROAS driven decisions
• DSP Cost reduction

Incentivized

• One of the most obvious and beneficial features is the huge reduction in HTTP requests, giving us a great site performance benefit.
• Managing all of our tags in one place has removed a lot of potential complications.

Incentivized