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Adform FLOW vs. Sojern RevDirect

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adform FLOW
Score 8.1 out of 10
N/A
Adform, headquartered in Copenhagen, offers an independent and integrated advertising platform built for modern marketing. Its enterprise technology – Adform FLOW – harnesses user experience and a scalable, modular and open architecture, to enable management of the whole campaign life cycle. It aims to provide clients with enhanced control and transparency across advertising operations, including ownership of all data from their campaigns.N/A
Sojern RevDirect
Score 9.0 out of 10
N/A
Sojern’s RevDirect™is a risk-free, pay-for-performance direct demand marketing solution for independent hotel marketers. Engaging with prospective guests as they quickly navigate across websites, digital channels, and devices to plan and book their travel is an increasingly complex challenge, which Sojern is aiming to solve with its RevDirect solution. You can customize your display campaign to include Facebook, Instagram, Search, and more, and place your property in front of in-market…N/A
Pricing
Adform FLOWSojern RevDirect
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adform FLOWSojern RevDirect
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Adform FLOWSojern RevDirect
Top Pros
Top Cons
Features
Adform FLOWSojern RevDirect
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Adform FLOW
8.4
4 Ratings
12% above category average
Sojern RevDirect
-
Ratings
Data Transfer8.84 Ratings00 Ratings
DSP integration8.04 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Adform FLOW
8.1
4 Ratings
3% above category average
Sojern RevDirect
8.3
1 Ratings
5% above category average
Ad campaign creation7.54 Ratings8.01 Ratings
Ad deployment7.74 Ratings8.01 Ratings
Display advertising9.03 Ratings8.01 Ratings
Ad display and retargeting segmentation8.04 Ratings9.01 Ratings
Sequence targeting8.03 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Adform FLOW
8.0
4 Ratings
2% above category average
Sojern RevDirect
10.0
1 Ratings
24% above category average
Ad dashboards9.03 Ratings10.01 Ratings
Ad performance reports8.04 Ratings10.01 Ratings
Ad conversion tracking7.54 Ratings00 Ratings
Ad attribution reporting7.54 Ratings00 Ratings
Cross-channel ad management8.73 Ratings00 Ratings
Ad forecasting and optimization7.52 Ratings00 Ratings
Best Alternatives
Adform FLOWSojern RevDirect
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 6.6 out of 10
The Trade Desk
The Trade Desk
Score 6.6 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adform FLOWSojern RevDirect
Likelihood to Recommend
7.7
(4 ratings)
10.0
(1 ratings)
Support Rating
6.0
(1 ratings)
-
(0 ratings)
User Testimonials
Adform FLOWSojern RevDirect
Likelihood to Recommend
Adform
One of the best available solutions available for RTB, if you do not have your own or use agency's DSP/DMP/etc. this is the one I would recomment. Lot of targeting options, ease of use, great support. Or just great and cheap tool for tracking your direct buys. Also Adform has excellent customer support.
Verified User
Anonymous
Read full review
Sojern
Sojern is well suited for those who are measuring ROI and are looking to have more direct bookings to the website. Google has made it increasingly more difficult to book directly on a website. I believe it takes about three clicks to get to a website through Google listings and Sojern has made it easier for us to make our websites more visible in rankings. The same goes for OTAs, with Sojern we have a better means of combating pesky OTAs.
LE
Lauren Ericksen
SEM Analyst
Read full review
Pros
Adform
  • Reporting Dashboard
  • Database integration
  • Ease of scheduling & running campaigns
AM
Anshumali Mishra
Manager Sales & Research
Read full review
Sojern
  • Drives booking to our websites.
  • Helps us to better understand traveler profiles.
LE
Lauren Ericksen
SEM Analyst
Read full review
Cons
Adform
  • Bugs
  • UX of DSP Panel
  • Performance
Verified User
Anonymous
Read full review
Sojern
  • For those who don't analyze data on a daily basis it would be beneficial to have simple descriptions of the collected data.
LE
Lauren Ericksen
SEM Analyst
Read full review
Support Rating
Adform
Reasons are already given in past. They are really slow in support service.
AM
Anshumali Mishra
Manager Sales & Research
Read full review
Sojern
No answers on this topic
Alternatives Considered
Adform
Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.
Verified User
Anonymous
Read full review
Sojern
Sojern combines all of these platforms into one and makes information more accessible and easier to read among analysts. With Sojern we can easily make changes to ads created in order to boost ROI. Our company selected Sojern as a means to better our quality production and to lessen the time spent on adjusting content and analyzing data.
LE
Lauren Ericksen
SEM Analyst
Read full review
Return on Investment
Adform
  • CPA reduction 20% in some clients
  • ROAS driven decisions
  • DSP Cost reduction
Verified User
Anonymous
Read full review
Sojern
  • Sojern has had a positive impact on our impression share.
  • Sojern has had a positive impact on our ROI across the board.
LE
Lauren Ericksen
SEM Analyst
Read full review
ScreenShots