AdGear Advertiser vs. Nativo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdGear Advertiser
Score 3.2 out of 10
Mid-Size Companies (51-1,000 employees)
AdGear Advertiser is a cross-channel, third party ad server for publishers, networks, advertisers and agencies. Some key features include: Cross-channel Attribution, Dynamic Ads and CRM Integration.N/A
Nativo
Score 8.0 out of 10
N/A
The Nativo Ad Platform from Nativo in El Segundo is designed to empower publishers with advanced advertising technology for native and sponsored content.N/A
Pricing
AdGear AdvertiserNativo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdGear AdvertiserNativo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
AdGear AdvertiserNativo
Top Pros
Top Cons
Features
AdGear AdvertiserNativo
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
AdGear Advertiser
3.5
1 Ratings
71% below category average
Nativo
-
Ratings
Data Transfer4.01 Ratings00 Ratings
DSP integration3.01 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
AdGear Advertiser
5.4
2 Ratings
37% below category average
Nativo
-
Ratings
Ad campaign creation5.02 Ratings00 Ratings
Ad deployment5.02 Ratings00 Ratings
Display advertising7.02 Ratings00 Ratings
Ad display and retargeting segmentation5.02 Ratings00 Ratings
Sequence targeting5.02 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
AdGear Advertiser
5.0
2 Ratings
44% below category average
Nativo
-
Ratings
Ad dashboards6.02 Ratings00 Ratings
Ad performance reports6.02 Ratings00 Ratings
Ad conversion tracking5.02 Ratings00 Ratings
Ad attribution reporting5.02 Ratings00 Ratings
Cross-channel ad management4.01 Ratings00 Ratings
Ad forecasting and optimization4.01 Ratings00 Ratings
Best Alternatives
AdGear AdvertiserNativo
Small Businesses
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 7.8 out of 10
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.9 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdGear AdvertiserNativo
Likelihood to Recommend
8.0
(2 ratings)
8.0
(1 ratings)
Usability
6.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
AdGear AdvertiserNativo
Likelihood to Recommend
AdGear
AdGear Advertiser is good for finding large groups of customers and/or leads to encourage use of software or apps and to trigger usage. Adgear Advertiser may be less suited for targeting within subsets of potential customers, clients, or leads. More attention is needed to improve this aspect or section.
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Nativo, Inc.
It is perfect for clients who want to create native stories. Setup is easy and it lets you edit the campaign name even after it has run. Reporting tools are pretty easy to use.
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Pros
AdGear
  • Easy setup
  • Smart product
Read full review
Nativo, Inc.
  • Easy to set up
  • Good reporting
  • Good support
  • Provide network advertisers for unsold inventory
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Cons
AdGear
  • User interface could use some improvement
  • Needs better setup process
  • Better way to fine tune targeting
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Nativo, Inc.
  • It would be nice if they provide dashboards for individual advertisers (campaigns) instead of the dry tables.
  • It would be nice if the current dashboard could show impressions and clicks and CTR on one chart and let users filter by campaign.
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Usability
AdGear
The user interface of AdGear Advertiser does need some work. It is initially easy to set up and use but can get a bit bogged down. Maybe more initial training opportunities might help, as support is not the problem. Again, this will always be situational to a company's specific needs and goals.
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Nativo, Inc.
No answers on this topic
Support Rating
AdGear
AdGear Advertiser provides overall good support in the times it has been needed. We would like a better user interface and maybe better response times, but that is always situational and specific to certain company needs. Response is very thorough when received, so there is little to no need to go back through the process.
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Nativo, Inc.
No answers on this topic
Alternatives Considered
AdGear
AdGear was the easiest tech to start on and it was my manager's choice. He enjoyed it though would get frustrated by the UI. I found it easy to use and set up; through lacking meaningful more insights into leads and lead generation to acquire important information when converting to users on the platform.
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Nativo, Inc.
No answers on this topic
Return on Investment
AdGear
  • Helped onboard users
  • Lacked meaningful segmentation
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Nativo, Inc.
  • Overall the results are positive.
  • We are able to monetize the unsold inventory through its network.
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ScreenShots

AdGear Advertiser Screenshots

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Nativo Screenshots

Screenshot of Nativo dashboardScreenshot of Simplify Creative Execution. Integrated creative building technology with an ad previewer provides the flexibility to build content in either a coded or code-free environment, streamlining content production and approvals.Screenshot of Drive Site Monetization. Pick one of our flexible integration options to gain access to Nativo’s unique demand sourced from our direct brand and agency relationships.Screenshot of Transform Your Content from an Art to a Science. Consumers engage with native advertising differently than traditional formats so measurement needs to go beyond counting clicks. Nativo arms advertisers with nuanced metrics and actionable insights to precisely tune campaign performance.