What users are saying about
2 Ratings
2 Ratings
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Score 10 out of 101
26 Ratings
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Score 7.1 out of 101

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Likelihood to Recommend

AdHawk

Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
Stefanie Cash profile photo

Kenshoo Infinity Suite

Kenshoo would be a good tool if your client has extremely high budgets with low CPCs. For small, geo-specific accounts the capabilities have not be built out. Therefore, the tool could not budget pace our 250+ accounts. The main reason we had chosen Kenshoo was because of its budget pacing capabilities. Unfortunately, it did not save us time and created additional budget pacing issues with over pacing our accounts.
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Feature Rating Comparison

Ad Network Integration

AdHawk
10.0
Kenshoo Infinity Suite
5.8
Data Transfer
AdHawk
10.0
Kenshoo Infinity Suite
6.1
DSP integration
AdHawk
Kenshoo Infinity Suite
5.4

Ad Reporting & Analytics

AdHawk
10.0
Kenshoo Infinity Suite
7.1
Ad dashboards
AdHawk
10.0
Kenshoo Infinity Suite
7.0
Ad conversion tracking
AdHawk
10.0
Kenshoo Infinity Suite
6.6
Cross-channel ad management
AdHawk
10.0
Kenshoo Infinity Suite
8.6
Ad forecasting and optimization
AdHawk
10.0
Kenshoo Infinity Suite
6.8
Ad performance reports
AdHawk
Kenshoo Infinity Suite
7.1
Ad attribution reporting
AdHawk
Kenshoo Infinity Suite
6.9

Ad Campaigns

AdHawk
Kenshoo Infinity Suite
5.4
Ad campaign creation
AdHawk
Kenshoo Infinity Suite
5.6
Ad deployment
AdHawk
Kenshoo Infinity Suite
5.5
Display advertising
AdHawk
Kenshoo Infinity Suite
5.4
Ad display and retargeting segmentation
AdHawk
Kenshoo Infinity Suite
5.4
Sequence targeting
AdHawk
Kenshoo Infinity Suite
5.1

Pros

  • Great UI
  • Accurate reporting
  • Strong data points
Stefanie Cash profile photo
  • Customized reporting. There are many features that users can't report out on in power editor. Kenshoo makes it incredibly easy to get everything you need for a raw data dump.
  • Automation. Whether it's automated rules, portfolios or refreshing CRM uploads, Kenshoo helps cut some of the manual tasks out of the process making me more efficient.
  • Staying up to date with Facebook product updates. I can appreciate that Kenshoo does an exceptional job and ensuring new capabilities in Facebook are ready for use in the Kenshoo platform as well.
Calvin Truong profile photo

Cons

  • Ability to look at two campaigns at once (comparative stats)
  • Only available for Facebook or G+
  • No export feature for reporting
Stefanie Cash profile photo
  • Kenshoo is working to incorporate emerging advertising channels such as Pinterest. I will be excited when that is completed.
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Likelihood to Renew

No score
No answers yet
No answers on this topic
Kenshoo Infinity Suite7.8
Based on 3 answers
Kenshoo Search offers a fair rate based off of media spend. They also offer a dedicated account team that we are able to meet with regularly and also have quarterly strategic in-person meetings with. When problems or bugs occur, they are always quick to respond and resolve the situation. Their team is always willing to go above and beyond for our business needs.
Matt Howarth profile photo

Usability

AdHawk10.0
Based on 1 answer
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
Stefanie Cash profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
Stefanie Cash profile photo
Very different tool that Hootsuite - which is a good tool for monitoring, but not for ad management. Kenshoo social was easily implemented since we use Kenshoo Search for paid program. When comparing tools, this one seemed to be the most robust and solved many issues we had - specifically regarding the amount of time we had spent using Facebook Power Editor
Jonathan Warner profile photo

Return on Investment

  • Ad optimization data
  • Simplified ad management
  • Audience understanding
Stefanie Cash profile photo
  • Improved CPL in lead gen campaigns
  • Expanded targeting suggestions helped get the ads in front of eyeballs not otherwise considered
  • The amount of time saved using Kenshoo Social was huge for us
Jonathan Warner profile photo

Screenshots

Kenshoo Infinity Suite

Pricing Details

AdHawk

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Kenshoo Infinity Suite

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Required
Additional Pricing Details