What users are saying about
2 Ratings
3 Ratings
2 Ratings
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Score 10 out of 100
3 Ratings
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Score 9 out of 100

Likelihood to Recommend

AdHawk

Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
Stefanie Cash | TrustRadius Reviewer

Smartly.io

It is the best for visually appealing brands, basically, any hedonic goods to advertise. Best if you have a lot of visuals to represent your business and want to leverage your presence on given platforms. You can easily turn images into videos or have dynamic attributes for your remarketing campaign. As the pricing is not attractive for smaller clients, it is the best to be either a big brand to use the platform on your own or a big agency to use smartly.io features as your competitive advantage.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

AdHawk
10.0
Smartly.io
Data Transfer
AdHawk
10.0
Smartly.io

Ad Reporting & Analytics

AdHawk
10.0
Smartly.io
Ad dashboards
AdHawk
10.0
Smartly.io
Ad conversion tracking
AdHawk
10.0
Smartly.io
Cross-channel ad management
AdHawk
10.0
Smartly.io
Ad forecasting and optimization
AdHawk
10.0
Smartly.io

Pros

AdHawk

  • Great UI
  • Accurate reporting
  • Strong data points
Stefanie Cash | TrustRadius Reviewer

Smartly.io

  • A/B testing
  • Automated boosting
  • Content optimization
  • Customer care
Anonymous | TrustRadius Reviewer

Cons

AdHawk

  • Ability to look at two campaigns at once (comparative stats)
  • Only available for Facebook or G+
  • No export feature for reporting
Stefanie Cash | TrustRadius Reviewer

Smartly.io

  • Pricing is not attractive to smaller agencies. The base minimum was 1k per month, then 2.5k per month and it grew up to 5k per month. It means that agencies will have to choose service of competitors as Smartly.io is not affordable for everyone. It becomes a premium business.
Anonymous | TrustRadius Reviewer

Usability

AdHawk

AdHawk 10.0
Based on 1 answer
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
Stefanie Cash | TrustRadius Reviewer

Smartly.io

No score
No answers yet
No answers on this topic

Support Rating

AdHawk

No score
No answers yet
No answers on this topic

Smartly.io

Smartly.io 10.0
Based on 1 answer
  • If the problem involves some product bugs, customer support does not leave it be. They forward the problem to engineers so it would be solved. Once we caught a problem, they fixed it through the weekend. They always keep you in the loop with the current status of the issue. Once a new person jumps in to follow up, the reaction is
  • They are all the time super polite and very friendly.
  • Replies in under 5 minutes.
  • Customer support can jump into your account and make quick fixes if you allow them to.
Anonymous | TrustRadius Reviewer

Alternatives Considered

AdHawk

AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
Stefanie Cash | TrustRadius Reviewer

Smartly.io

No answers on this topic

Return on Investment

AdHawk

  • Ad optimization data
  • Simplified ad management
  • Audience understanding
Stefanie Cash | TrustRadius Reviewer

Smartly.io

  • Allowed us the ability to A/B test organic content
  • Workflow efficiencies
  • Content insights
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

AdHawk

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Smartly.io

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

AdHawk
10.0
Smartly.io
9.0

Usability

AdHawk
10.0
Smartly.io

Support Rating

AdHawk
Smartly.io
10.0

Add comparison