What users are saying about

AdHawk

2 Ratings

Smartly.io

1 Ratings

AdHawk

2 Ratings
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Score 10 out of 101

Smartly.io

1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

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Likelihood to Recommend

AdHawk

Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
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Smartly.io

Organic social teams interested in constant optimization and content learnings.
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Feature Rating Comparison

Ad Network Integration

AdHawk
10.0
Smartly.io
Data Transfer
AdHawk
10.0
Smartly.io

Ad Reporting & Analytics

AdHawk
10.0
Smartly.io
Ad dashboards
AdHawk
10.0
Smartly.io
Ad conversion tracking
AdHawk
10.0
Smartly.io
Cross-channel ad management
AdHawk
10.0
Smartly.io
Ad forecasting and optimization
AdHawk
10.0
Smartly.io

Pros

  • Great UI
  • Accurate reporting
  • Strong data points
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  • A/B testing
  • Automated boosting
  • Content optimization
  • Customer care
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Cons

  • Ability to look at two campaigns at once (comparative stats)
  • Only available for Facebook or G+
  • No export feature for reporting
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  • The system is sometimes unstable and buggy
  • UI improvements: the interface can be confusing at times
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Usability

AdHawk10.0
Based on 1 answer
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
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No score
No answers yet
No answers on this topic

Alternatives Considered

AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
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No answers on this topic

Return on Investment

  • Ad optimization data
  • Simplified ad management
  • Audience understanding
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  • Allowed us the ability to A/B test organic content
  • Workflow efficiencies
  • Content insights
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Screenshots

Pricing Details

AdHawk

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Smartly.io

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details