What users are saying about
Top Rated
47 Ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.1 out of 100
Top Rated
47 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Adjust Attribution

- Adjust Attribution is excellent to follow all your marketing actions and their impact on the business using special integrations- Adjust Attribution allows you to pursue different funnels to calculate CRs following your product integrations and improvements
EL mehdi CHIAR | TrustRadius Reviewer

Firebase

If you are having an application which requires authentications of users and want to have a central space where you can store all your user data, Firebase is a lifesaver. You can deploy your application once and then control all the operations from the console itself.In case your applications do not require any authentications and simply available to all the users who download/install it, Firebase might be of less use in that case.
Anonymous | TrustRadius Reviewer

Pros

Adjust Attribution

  • Tracking installs on mobile app campaigns on Android or iOS, as well as UAC campaigns.
  • Tracking in-app actions on our mobile campaigns.
  • Showing more accurate numbers, since it counts pure installs from new users only without counting re-installs,
  • Counts installs only after first opening of the app, while Google and Apple count also downloads even if the app doesn't get installed or opened after.
Anonymous | TrustRadius Reviewer

Firebase

  • Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
  • When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
  • Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
Sam Lepak | TrustRadius Reviewer

Cons

Adjust Attribution

  • It would be great to have a view where I can aggregate charts of all my platforms combined (ios android desktop mobile site).
EL mehdi CHIAR | TrustRadius Reviewer

Firebase

  • Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
  • More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
  • City-specific data instead of just country-specific data would have been a huge plus as well.
Evan Laird | TrustRadius Reviewer

Usability

Adjust Attribution

No score
No answers yet
No answers on this topic

Firebase

Firebase 9.5
Based on 2 answers
It is simple to use overall, the console's main menu is divided into Develop, Quality, Analytics and Grow - which have further subdivisions by their set of features and tools. Develop and Quality are relevant for product and tech. Analytics is relevant for product, analytics and Grow is relevant for marketing. This makes the overall use very easy.
Anonymous | TrustRadius Reviewer

Support Rating

Adjust Attribution

Adjust Attribution 6.0
Based on 1 answer
Adjust Attribution is great on Amplitude if tagged/integrated right.
EL mehdi CHIAR | TrustRadius Reviewer

Firebase

Firebase 7.2
Based on 16 answers
Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Adjust Attribution

Kochava is the most popular one and has a better dashboard, offering many options for visualizing data. Adjust has a poor dashboard in comparison to Kochava, but offers easier integration with SDK and is cheaper. I don't think adjust shares device IDs, though. Its attribution is very accurate and offers very good solutions for fraud prevention
Anonymous | TrustRadius Reviewer

Firebase

Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.
Anonymous | TrustRadius Reviewer

Return on Investment

Adjust Attribution

  • It had positive impact because it allows tracking data without sharing it with Google
  • It's easy to integrate with all channels and many platforms, such as AdWords, Facebook, Twitter, etc.
  • By creating audiences, we've targeted most valuable users to the business
Anonymous | TrustRadius Reviewer

Firebase

  • Makes building real-time interfaces easy to do at scale with no backend involvement.
  • Very low pricing for small companies and green-fields projects.
  • Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.
Anonymous | TrustRadius Reviewer

Pricing Details

Adjust Attribution

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Firebase

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Add comparison