Likelihood to Recommend Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App.
Read full review I think Leanplum is great for any company that needs to use push notification to drive revenue or KPI growth. I often find that it can be very costly to integrate analytics solutions & also build good reporting from the data. Leanplum provides a lot of great analytics & reporting right out of the box, especially around push events. This makes it much easier for the managing marketing user to optimize campaigns and increase their team & company's KPIs.
Read full review Pros Provides a complete ad verification system. Integration with Google Analytics. Transmission customization Ad network mediation is a great feature to manage many ad networks at the same time. Read full review Viewing the history of a campaign. Leanplum shows exactly what a customer has been sent on which dates/times and due to which actions. AB Testing - allows us to see which messages are appreciated/opened more by which customers Team collaboration - we can see easily how recently a campaign or message was updated Read full review Cons AdMob bans people unnecessarily. Earnings is significantly less if you use it as a small business owner. Onboarding needs some major work in my opinion. Read full review Ability to create User Stories with a predefined funnel of actions that will chain themselves Ability to tag users once they enter or leave specific segments Should show in a simple page the main KPIS that matter for all our games at once More granularity in granting access to subsets (not sharing everything per account) Read full review Alternatives Considered No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and experience. So I recommend this if we need to apply this for our company activity.
Read full review I was not a part of making the decision to use Leanplum over its competitors.
Read full review Return on Investment AdMob advertising is maybe the main or second main source of revenue for our company. Having said that AdMob can improve in many aspects. Read full review It helps us build the right features for our users with the help of A/B experimentation Re-engagement notifications help us keep company data metrics Read full review ScreenShots