What users are saying about

AdMob

7 Ratings

Matomo (formerly Piwik)

Top Rated
34 Ratings

AdMob

7 Ratings
Score 7.8 out of 101

Matomo (formerly Piwik)

Top Rated
34 Ratings
Score 8.1 out of 101

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Likelihood to Recommend

AdMob

It is very quick to integrate with the application. You will start earning within a few days. It has a well-written API. You can go for it if you want a quick implementation but if you want to highly customize your ads then Admob is not a good [fit]. It has also less CPC in comparison to its competitors.
sanjeev pandey profile photo

Matomo (formerly Piwik)

I found that implementation of the system overall was very easy and that providing custom URLs that hooked into a specific dashboard without requiring a login mechanism worked very well. This makes it easy to fold in a Piwik installation as a replacement within a hosting management system, such as CPanel.
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Pros

  • It has a good fill rate, for our applications we got around 99.9% to 100%.
  • Better targetted ads, so it increases CTR.
sanjeev pandey profile photo
  • Piwik does a great job of allowing customized campaign tracking to try and hit marketing or funding goals.
  • The robust plugin architecture allows for a large amount of custom development to track very specific needs. The availability of a REST API also allows you to build in support for Piwik to your in-house applications which can enable developers to track bugs with more precision.
  • The dashboard structure allows you to create specialized views for specific user roles so that you can give a specific focus to a small subsection of the reported data. This is an excellent way to show non-technical users only the portion of the data they are interested in without getting bogged down into the details.
No photo available

Cons

  • Admob provides fewer CPCs compares to its competitors in the market.
  • Earning report needs to have a dashboard so that the user can easily monitor their earnings. There needs to be dashboard which shows aggregated reports as well as [reports] on application level.
sanjeev pandey profile photo
  • I feel the upgrade process could be smoother.
  • Sometimes the speed in the backend is a bit slow.
  • I'd like to see the realtime get more detailed, and the design to be rethought, maybe with more real-time summaries.
No photo available

Likelihood to Renew

No score
No answers yet
No answers on this topic
Matomo (formerly Piwik)8.7
Based on 13 answers
It's free, community supported with constant upgrades. It is compatible with most websites and provides awesome statistics
M. Tan profile photo

Usability

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No answers yet
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Matomo (formerly Piwik)9.0
Based on 3 answers
For the intermediate user, the overall Piwik usability is pretty straight forward. If you are a beginner or novice, install and customization could prove to be a bit tedious. Especially when it comes to connecting geo-location data for tracking specifics. Overall though, straight from the dashboard you will get an immense amount of information. From there, the menu at the top breaks things down in more specifics.
Jeff Wallace profile photo

Implementation

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No answers yet
No answers on this topic
Matomo (formerly Piwik)9.0
Based on 1 answer
Only one hiccup when we were using a beta installation. Other than that, smooth sailing.
Erik Rühling profile photo

Alternatives Considered

We have used a few other ad networks, but they are not suited to our requirements. Admob has the best fill rate for Indian apps, that others lack. For our few apps that target USA and European customers, we use Mobclix. Admob has also fewer configurable thresholds for payments. For payment and taxation, they provide options which are as per the state laws.
sanjeev pandey profile photo
I have used NewRelic in the past. Currently using Adobe Analytics.Overall, Piwik provides big volume of advanced data (just like its bigger competitors). Being easy to setup and maintain, as well as being free, is a huge plus. I liked the idea that I could access analytics data in my local server's database (I have not seen that feature anywhere else).
Mike Tihonchik profile photo

Return on Investment

  • We got a return on our investment very quickly, it's very easy to integrate with less development effort.
  • It needs less maintenance work.
sanjeev pandey profile photo
  • Ease of see who visits your page - Gives total number of users who visited your page in an easy to read chart.
  • Ease of seeing how many people visit your page - Allows you to look at total visitors versus new visitors in a very readable chart. It makes it easy to demonstrate/display how well your website is visited.
  • Ease of seeing the time you have the most traffic - Lays out in a readable chart the time when you have highest traffic.
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Screenshots

Pricing Details

AdMob

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Matomo (formerly Piwik)

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details
On-premise Edition is free. SaaS Edition (Cloud) starts from $65/month. On-premise Edition (Enterprise) starts from $5,900/year.