What users are saying about

Adobe Analytics vs ClickTale

Adobe Analytics

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Top Rated
418 Ratings

ClickTale

40 Ratings

Adobe Analytics

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Top Rated
418 Ratings
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Score 7.6 out of 101

Based on 418 reviews and ratings

ClickTale

40 Ratings
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Score 7.4 out of 101

Based on 40 reviews and ratings

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Likelihood to Recommend

Adobe Analytics

We generate sales reports and use this platform for source traffic reporting search terms optimizations, campaign AB testing. We analyze overall site performance for various IT implementation on user enhancements.

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Verified User
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ClickTale

If you are using an eCommerce site, then ClickTale is invaluable. Planning a large redesign? Designers are often earger to design the latest and greatest, flat, modern, minimalist, simple design. While cool and fun to do, it may be too much for your customers depending on your industry. ClickTale showed us that some of our features were just 'too much' for our older customers to understand.

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Verified User
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Pros

  • Can combine various digital platforms in just one view.
  • The speed with which it pulls historical data.
  • Very appealing visuals and switching between trended view and ranked view.

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Verified User
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  • Heat Maps (clicks on the webpage).
  • % of web pages Viewed (seen by the person browsing).

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Ryan Freeman
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Cons

  • Adobe Analytics charges for conveniences that are stationary in other tools such as bitstream data.
  • Adobe Analytics UI is not very friendly.
  • Exporting data for multiple setups is cumbersome and can't be rolled up without additional addons.

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Nathan Collins
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  • Watching one recording after another is time consuming and not a large enough sample size for definitive results.
  • Time and resources to use the tool is not worth the investment. Spend your money, time and resources on testing (A/B, multivariate).
  • Tracking tags can slow down your site.

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Ryan Freeman
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Likelihood to Renew

Adobe Analytics9.8
Based on 29 answers
  • New pricing models are very expensive compared to old pricing model, even though it includes several additional tools, most of which seem to be beneficial
  • Horrible support experience despite working with escalation teams to try and resolve
  • Several bugs in recent releases which remain unresolved for many months at a time

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Ahmad Rahman
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ClickTale7.5
Based on 11 answers
The reason I gave a rating of two is because I don't see enough value in the ClickTale tool. Time is valuable and shouldn't be used on something that it is not providing meaningful and actionable insights into improving the user experience of your website. I think there is more to gain in spending time analyzing user behavior data (Google Analytics, Webtrends, Omniture), identifying the issues, and launching test versions so that you get statistical significant results.

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Ryan Freeman
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Usability

Adobe Analytics6.8
Based on 9 answers
Based on new user feedback, everyone has found it challenging to find what they need and customize reports to meet their desired outcomes. Different interfaces have inconsistent presentations and layouts which compound the challenge.

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Ahmad Rahman
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ClickTale7.0
Based on 1 answer
I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.

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Art Zippel, CUA
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Reliability and Availability

Adobe Analytics9.0
Based on 5 answers
I have never experienced downtime with this product

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Nicholas Dragon
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No score
No answers yet
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Performance

Adobe Analytics8.5
Based on 4 answers
I have never experienced any sort of problem with this products speed or throughput

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Nicholas Dragon
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No score
No answers yet
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Support

Adobe Analytics5.7
Based on 9 answers
Customer service has always been the Achilles heel for this product. Support is often slow to respond, if at all. Account management has seemed to get better recently.

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Verified User
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In-Person Training

Adobe Analytics3.6
Based on 3 answers
It was a one-day training several years ago that cost the organization several thousand dollars. There were only about 10 people in the training class. Adobe tried to cram so much information into that one-day class that none of our users felt like they really learned anything helpful from the experience. Follow-up training is too expensive

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Nicholas Dragon
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Online Training

Adobe Analytics8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.

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Verified User
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Implementation

Adobe Analytics8.0
Based on 7 answers
The success of implementations depend primarily on the solution design, and also on the ability to work with developers to get the solution implemented correctly. This is not an aspect of the product per se.

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Verified User
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Alternatives Considered

Adobe Analytics runs a close 3 with Google Analytics and pales in comparison with Webtrends. I inherited management of Adobe, but if I had my choice I'd switch to Webtrends if not for their ease of SQL customization and their ability to easily create bitstream data without costly add-ons. When you work as an analyst, telling your boss that you need more money for software they've already purchased does not go over well. I could finagle it, but with so many key pieces relying on our web data, it's not worth it.

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Nathan Collins
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We used CrazyEgg prior to ClickTale. CrazyEgg is simpler to use and much less expensive, but you get what you pay for. ClickTale gives us more capabilities that we desired. If you are a small start up with few people dedicated to the web, go with CrazyEgg. If you are a larger company wanting more capabilities, I would use ClickTale.

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Dan Briscoe
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Return on Investment

  • Adobe Analytics has helped us revitalize our business model by setting up our paywall monitoring through it.
  • We're prevented from reaching important data on a smaller scale without customization.
  • The great customer service has allowed our tools to instruct the nontech staff on how to utilize the data efficiently.

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Nathan Collins
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  • Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
  • The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
  • If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).

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Ryan Freeman
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Pricing Details

Adobe Analytics

General
Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No
Additional Pricing Details
—

ClickTale

General
Free Trial
—
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
No
Additional Pricing Details
—