What users are saying about
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Top Rated
519 Ratings
12 Ratings

Adobe Analytics

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Top Rated
519 Ratings
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Score 7.8 out of 100
12 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

Adobe Analytics

I think Adobe Analytics is well suited for small or large businesses with the brain power to understand how the platform works and then use it to its full extent. It is a powerful platform that can become costly. I would not recommend AA to people who are beginners or have a limited budget for analytics.
Liz Wade | TrustRadius Reviewer

Databox

I believe Databox can be an asset for any company. We are a small company, but I can see the value for large companies too. Databox is a great fit for departments or organizations that need to put their data into a readable form without needing a ton of reports. Databox allows you to save time and put together a nice report without having to do too much extra work. Once it is set up, it basically runs on its own at the frequency you set. I personally receive a daily report and have it sent to the respective people on the day of our meeting so we can quickly review it.
Heather Robinette, MBA | TrustRadius Reviewer

Feature Rating Comparison

BI Standard Reporting

Adobe Analytics
Databox
8.8
Pixel Perfect reports
Adobe Analytics
Databox
8.0
Customizable dashboards
Adobe Analytics
Databox
9.3
Report Formatting Templates
Adobe Analytics
Databox
9.0

Ad-hoc Reporting

Adobe Analytics
Databox
8.4
Drill-down analysis
Adobe Analytics
Databox
7.7
Formatting capabilities
Adobe Analytics
Databox
8.4
Integration with R or other statistical packages
Adobe Analytics
Databox
7.7
Report sharing and collaboration
Adobe Analytics
Databox
9.7

Report Output and Scheduling

Adobe Analytics
Databox
8.4
Publish to Web
Adobe Analytics
Databox
9.1
Publish to PDF
Adobe Analytics
Databox
9.3
Report Versioning
Adobe Analytics
Databox
7.2
Report Delivery Scheduling
Adobe Analytics
Databox
9.4
Delivery to Remote Servers
Adobe Analytics
Databox
7.3

Data Discovery and Visualization

Adobe Analytics
Databox
8.5
Pre-built visualization formats (heatmaps, scatter plots etc.)
Adobe Analytics
Databox
8.5
Location Analytics / Geographic Visualization
Adobe Analytics
Databox
8.7
Predictive Analytics
Adobe Analytics
Databox
8.4

Pros

Adobe Analytics

  • Next Page Flow reports provide a quick and easy way to see what path customers are taking on the website.
  • The flexibility that creating segments gives the user for analysis purposes is great. A lot of insights can be generated when different segments are compared.
  • The web interface allows for users to quickly pick up on how to use Adobe Analytics, which is a huge advantage over just pointing people to where the raw data can be found since middle management and executives shouldn't be spending time coding and trying to get the data into a visually useful format.
Albert Ihm | TrustRadius Reviewer

Databox

  • Automatically connects data without you having to think about it. I had another reporting tool that required me to set up all of the data connections for HubSpot from scratch and it was such a pain that I basically had to give up. I'm no SQL expert. Databox just worked.
  • The report wizard has good built-in boards that are great places to start building a view tailored to your specific needs
  • Has a head-spinning amount of customization options and potential data sources.
Anonymous | TrustRadius Reviewer

Cons

Adobe Analytics

  • No proper governance on all the dashboards, users creates dozens of dashboards and leave it on the server with 100s of versions.
  • Overall implementation is cumbersome and time-consuming.
  • Need proper tagging on all of your platforms as well as all hits and instances.
Anonymous | TrustRadius Reviewer

Databox

  • Lacks integration with several tools we use for digital marketing.
  • Can be a bit complicated to get everything set up.
  • The white label/company branding requires the business plan which is very expensive with not enough value add.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Adobe Analytics

Adobe Analytics 9.8
Based on 29 answers
We've found multiple uses for Adobe Analytics in our organization. Each department analyzes the data they need and creates actionables based off of that data. For E-Commerce, we're constantly using data to analyze user engagement, website performance and evaluate ROI.
Natasha Watts | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Usability

Adobe Analytics

Adobe Analytics 10.0
Based on 10 answers
It has amazing functionalities but the usability is still far from friendly. You have to really want to use the tool to learn how it works and we've had several cases of people who are not as comfortable with data and reporting who just gave up using it because they can't understand how to.
Anonymous | TrustRadius Reviewer

Databox

Databox 9.0
Based on 1 answer
Databox is an intuitive, well-designed platform that can be used by non-technical marketers. It is easy to learn, and while set up takes time, usability is high and the team has enjoyed creating custom dashboards and clients have also given us great feedback regarding its usability and value. While other BI tools are much more complex to navigate, Databox is a breeze.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Adobe Analytics

Adobe Analytics 9.0
Based on 5 answers
Adobe SiteCatalyst has a good up-time track record, but there are cases in which the interface reports a "Network Acceleration" issue, which can be frustrating. There are also times when data can be "latent" for customers, but most of these cases are due to spikes in traffic or temporary server issues.
Anonymous | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Performance

Adobe Analytics

Adobe Analytics 8.5
Based on 4 answers
The speed with which visualizations and data sets are returned within the tool and or data warehouse can be dissapointing.
Jonathon Frampton | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Support Rating

Adobe Analytics

Adobe Analytics 6.5
Based on 23 answers
I give the rating of a 4 just because it seems more like a process that is failing. Any time I have put a request in, they have taken days, sometimes weeks, to get back to me and even then, the issue may still persist. I believe this is the biggest weakness of the Adobe Analytics tool and has a lot of room for improvement.
Nathan Normand | TrustRadius Reviewer

Databox

Databox 9.7
Based on 3 answers
I have really enjoyed using Databox and have seen the value of it in many ways. They also continue to improve the functions of it and grow their integrations and templates. I look forward to continuing to use Databox in the future, potentially even finding ways to incorporate it into other departments to help them with reporting as well.
Heather Robinette, MBA | TrustRadius Reviewer

In-Person Training

Adobe Analytics

Adobe Analytics 3.6
Based on 3 answers
It was a one-day training several years ago that cost the organization several thousand dollars. There were only about 10 people in the training class. Adobe tried to cram so much information into that one-day class that none of our users felt like they really learned anything helpful from the experience. Follow-up training is too expensive
Nicholas Dragon | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics

Adobe Analytics 8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
Anonymous | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Analytics

Adobe Analytics 8.0
Based on 7 answers
It is a large effort to implement. Throwing a developer with zero experience with Adobe Analytics with no support is a REALLY BAD IDEA!!! Having experienced developers working as a team is crucial to a strong implementation. I say this because I have experienced both scenarios. I was the only developer on an implementation project and I had no experience with Adobe Analytics. As a result I made many architecturally bad decisions which lead to a rigid fragile implementation that eventually was scraped. It took some hard lessons to learn that Adobe Analytics was not as simple as their sales reps make it sound. Using the Adobe Dynamic Tag Manager made sequential implementations incredibly STRONG. Having a DTM to manage the code was a miracle and a life saver!!! If you plan on doing a big enterprise level implementation, please seriously consider using the Adobe Dynamic Tag Manager!!! it made code maintenance super slick and easy which is super important for a developer!!!
Vagner Polund | TrustRadius Reviewer

Databox

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Analytics

Adobe Analytics runs a close 3 with Google Analytics and pales in comparison with Webtrends. I inherited management of Adobe, but if I had my choice I'd switch to Webtrends if not for their ease of SQL customization and their ability to easily create bitstream data without costly add-ons. When you work as an analyst, telling your boss that you need more money for software they've already purchased does not go over well. I could finagle it, but with so many key pieces relying on our web data, it's not worth it.
Nathan Collins | TrustRadius Reviewer

Databox

Databox is unique in its ability to report from multiple data sources. Google Analytics is the standard when it comes to web metrics, but it's just one of the tools that integrates with Databox. Tableau is fantastic for data visualizations and reporting, but it's much more expensive than Databox, so it's not ideal for everyone. Tableau is also superior with customization
Daniel Berry | TrustRadius Reviewer

Return on Investment

Adobe Analytics

  • Positive impact is that the analytics data provided by Adobe Analytics allowed my former company to have great awareness on the most current browser and touch device usage that people were using to access our sites.
  • Positive impact is that the analytics department was able to provide a great range of information on how to approach a marketing campaign or strategy by targeting certain demographics that appeared to be interested in certain parts or aspects of the site.
  • Positive impact was increased employee efficiency, since we had better access to how to support customers and users accessing the site.
Chris McCue | TrustRadius Reviewer

Databox

  • Honestly, Databox has been a bit of a pain for us these last few months. There are some things it just can't provide us, and some of our clients don't like it. Sometimes it takes too much effort to create a Databoard than it's worth. And since we're a HubSpot partner agency, we're limited to making smart lists for a lot of what we're looking for.
  • On the other hand, high-level reporting is awesome. And they're always updating the tool with new templates/features to stay ahead of the game.
Stephanie Tran | TrustRadius Reviewer

Pricing Details

Adobe Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Databox

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Analytics
8.1
Databox
8.6

Likelihood to Renew

Adobe Analytics
9.8
Databox

Usability

Adobe Analytics
10.0
Databox
9.0

Reliability and Availability

Adobe Analytics
9.0
Databox

Performance

Adobe Analytics
8.5
Databox

Support Rating

Adobe Analytics
6.5
Databox
9.7

In-Person Training

Adobe Analytics
3.6
Databox

Online Training

Adobe Analytics
8.0
Databox

Implementation Rating

Adobe Analytics
8.0
Databox

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