Adobe Bridge is a creative digital asset manager that lets you preview, organize, edit, and publish multiple creative assets (including Adobe Photoshop, InDesign, Illustrator, After Effects, and Dimension files) with thumbnails and rich previews.
Edit metadata. Add keywords, labels, and ratings to assets. Organize assets using collections, and find assets using powerful filters and advanced metadata search features. Collaborate with Libraries and publish to Adobe Stock from Bridge.
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Widen
Score 8.3 out of 10
Enterprise companies (1,001+ employees)
Widen DAM helps brands manage and distribute assets across teams, tools, and channels. A configurable metadata schema provides business-specific search and workflow capabilities. Plus, AI-powered auto tagging makes assets findable. Users can sync content across systems using the API or pre-built integrations with over 50 tools, from creative suites to project management. Product-based companies can use Widen to build a 360-degree view of their product content. It displays product associations…
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Pricing
Adobe Bridge
Widen
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe Bridge
Widen
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Required
Additional Details
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Guided or full-service implementation options and annual subscriptions based on capabilities required. Workgroup and unlimited user options available. Storage with Amazon Web Services.
Professional services available for strategy consulting, change management, administration services, design services, and managed integrations.
Widen is leagues above Adobe Bridge. We love how it isn't a strict folder structure that can be moved around by any of its users. Since using Widen we've been able to organize more concisely and files don't end up getting lost. It's also just a seamless drag-and-drop transition …
We used an earlier version of OpenText's DAM prior to 2015, so I cannot compare Widen to current OpenText products. OpenText at that time was based on online folders. When we went to Telescope, which was based on the tagging applied to each individual asset, duplication of …
It is easier to download an entire folder of files instead of just one at a time. It is easier to comment on files for approvals and edits on Dropbox as well.
If you're working with tons of files and different types of files and you have to keep them sorted out and be able to tell the differences within the files...this is the best option for you. It will make your life so much easier being able to preview everything quickly while seeing the small details. I do know that some photographers are really happy with how Lightroom catalogs their images, but I think for anyone doing major compositing or video work, Bridge is hands down the way to go. It just saves you so much time and headaches.
I think Widen offers a great solution for any company looking to add a Digital Asset Management tool. They provide excellent support and really listen to their customer's requests and concerns. Their customization options are great for addressing the company's individual needs. Being powered by metadata has tremendously improved our searching experience - we no longer have duplicate files saved in multiple locations, with team members constantly wondering if they have the most up-to-date version or team members wasting time digging through folders and shared drives looking for a single asset.
Once the structure is planned and implemented, metadata functionality allows for robust search and filtering
Asset organization options facilitate more than one way for users to find what they need. Once any complexity in planning and configuration is complete, with clear guidance the user experience is simplistic enough to increase chances of engagement and adoption
Customer Success Managers, Live Chat Support, and Widen Connect all combine to provide a real wealth of material to lean on while in the early stages of planning your Collective, and refining for continuous improvement once things are live
Workflow has its limits and could easily become easier to manage deliverables/set up workflows for asset creation and approval.
Steps in the DAM that work for other customers often times add time/clicks/steps for us in how we use it.
The updates that affect me and how I use Widen seem to be few and far between.
While I'm one customer, I don't feel that my feedback makes a difference. I'm not upset, but I enjoy providing feedback to my reps and would love to see it have a positive effect on updates. Again, I'm one voice among many, so I'm not upset by this.
Widen is currently the hub of all our assets and it has been easy to connect it with the CMS and our PIM. It's easy to connect it with other systems and Widen support makes the difference in this area. We also have access to Widen University with current content to train new users and to be updated on Widen's capabilities.
We used to have to respond to any email questions from our library users about how to find assets. With Widen, the system is similar to online shopping, workable with keywords for those who like to search that way, or with filters for those who like to browse.
Implementation support was fantastic. We were paired with an implementation consultant who met with us weekly, guided us through the many steps, answered questions and helped with problem solving. The only time I have ever looked forward to an 8:30 am meeting! DAM maintenance support is also excellent. If I can't figure out how to get something to work within the DAM or if something strange happens, I can either chat with support immediately or start a ticket through Widen Connect. If the first level of support can't help, I usually hear back from the second tier within hours. They are very responsive. As I've mentioned elsewhere in my review, support in getting some of our integrations set up has been a bit lackluster (speaking of integrations not covered by the standard ones offered by Widen). I feel that Widen should step up to the plate for the things we are asking, because the integrations that we want (building e-mails, for example) are obvious functions that a modern enterprise DAM should perform. Fortunately, we do have engineering support in our company, but it's still be frustrating with Widen.
It was a lot of work! But worth the effort to get our assets cleaned up and organized. Enough time and personnel need to be allotted for any implementation, but we had some advantage in having our assets in a previous DAM with attached metadata in XML, and our users were prepared with knowledge of our existing DAM at that time. Though old habits present their own issues, a company that is starting from scratch with no DAM has to think farther ahead about how it will organize and collect assets. Far more pre-planning with stakeholders would be needed for a company starting an implementation from scratch.
We have used Google Drive in the past to share assets with partners and customers. There is no way to track the usage of the assets with Google Drive. Not only for usage but security reasons as well. Google Drive is limited on adding tags whereas Widen provides customizable metadata fields for us to control.
It's saved me probably thousands of hours at this point. I used to spend so much time looking for different files and now I can find them all quickly.
I can now decide which are the 15 images I will deliver from a portrait session within 10 minutes. It used to take me around an hour to open them each up and start deciding.
I quit negatively speaking to myself for misnaming files and then never being able to find them.
I only complain about Adobe Bridge when it doesn't work with a firewall and I have to turn it off or restart my computer.
We would like to see further adoption of the use of the DAM by our creative teams to help them handle WIP files.
Whenever we have a new product launch, we are able to have all the assets ready to go but protected as confidential. Once we have the product finalized and publicly announced we can batch rename all the files and release the images within an hour.
Previously this took a team of 3 people all day to perform the same function 1 person does in 1 hour.
With the DAM accessible by both product and marketing teams, we are all to ensure the latest images are always available for team members.
Team members report saving time searching for images.
