What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

AtomicWriter

1 Ratings
Score 10 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

AtomicWriter

AtomicWriter is especially suitable for blog writing and for this type of work. It also gives different formats and restructures it with a great view. I think that's it.
No photo available

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
AtomicWriter
WYSIWYG email editor
Adobe Business Catalyst
2.7
AtomicWriter
Dynamic content
Adobe Business Catalyst
8.9
AtomicWriter
Ability to test dynamic content
Adobe Business Catalyst
7.3
AtomicWriter
Landing pages
Adobe Business Catalyst
6.6
AtomicWriter
A/B testing
Adobe Business Catalyst
7.0
AtomicWriter
Mobile optimization
Adobe Business Catalyst
8.0
AtomicWriter
Email deliverability
Adobe Business Catalyst
8.2
AtomicWriter
List management
Adobe Business Catalyst
3.3
AtomicWriter
Triggered drip sequences
Adobe Business Catalyst
6.8
AtomicWriter

Lead Management

Adobe Business Catalyst
1.9
AtomicWriter
Lead nurturing
Adobe Business Catalyst
1.9
AtomicWriter
Lead scoring and grading
Adobe Business Catalyst
2.3
AtomicWriter
Data quality management
Adobe Business Catalyst
1.5
AtomicWriter
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
AtomicWriter

Campaign Management

Adobe Business Catalyst
2.5
AtomicWriter
Calendaring
Adobe Business Catalyst
2.6
AtomicWriter
Event/webinar marketing
Adobe Business Catalyst
2.4
AtomicWriter

Social Media Marketing

Adobe Business Catalyst
8.2
AtomicWriter
Social sharing and campaigns
Adobe Business Catalyst
7.8
AtomicWriter
Social profile integration
Adobe Business Catalyst
8.6
AtomicWriter

Reporting & Analytics

Adobe Business Catalyst
7.1
AtomicWriter
Dashboards
Adobe Business Catalyst
8.1
AtomicWriter
Standard reports
Adobe Business Catalyst
7.1
AtomicWriter
Custom reports
Adobe Business Catalyst
6.2
AtomicWriter

Platform & Infrastructure

Adobe Business Catalyst
6.3
AtomicWriter
API
Adobe Business Catalyst
6.6
AtomicWriter
Role-based workflow & approvals
Adobe Business Catalyst
7.1
AtomicWriter
Customizability
Adobe Business Catalyst
6.1
AtomicWriter
Integration with Salesforce.com
Adobe Business Catalyst
5.5
AtomicWriter

Content Creation

Adobe Business Catalyst
AtomicWriter
10.0
Ideation
Adobe Business Catalyst
AtomicWriter
10.0
Approval workflows
Adobe Business Catalyst
AtomicWriter
10.0
Content collaboration
Adobe Business Catalyst
AtomicWriter
10.0
Content calendar
Adobe Business Catalyst
AtomicWriter
10.0
Network for content licensing/production
Adobe Business Catalyst
AtomicWriter
10.0

Content Publishing

Adobe Business Catalyst
AtomicWriter
9.4
Content hub
Adobe Business Catalyst
AtomicWriter
10.0
Forms / Gated content
Adobe Business Catalyst
AtomicWriter
10.0
Embedded CTAs
Adobe Business Catalyst
AtomicWriter
10.0
Content distribution
Adobe Business Catalyst
AtomicWriter
9.0
Content automation
Adobe Business Catalyst
AtomicWriter
8.0

Content Reporting & Analytics

Adobe Business Catalyst
AtomicWriter
8.2
Audience profiling and targeting
Adobe Business Catalyst
AtomicWriter
7.0
Closed-loop tracking and reporting
Adobe Business Catalyst
AtomicWriter
9.0
Content performance analytics
Adobe Business Catalyst
AtomicWriter
8.0
Campaign optimization dashboard
Adobe Business Catalyst
AtomicWriter
9.0
Competitive analytics
Adobe Business Catalyst
AtomicWriter
8.0

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Makes my writing awesome.
  • Restructures it.
  • Gives me different writing formats.
No photo available

Cons

  • The Web Forms is very helpful and easy to create. Placing the forms is simple especially when inserting as a module. The problem comes after placement. It is time consuming if there are any edits that need to be made to the form. For example, if you are in the U.S., you typically do not want other countries to show up on a dropdown menu. It would be great if BC would allow you to check the countries (or states) that you want to be active. Also, often times within a web form you may want to include to separate address fields. That is not allowed unless you go back and do custom editing for the forms. "Workarounds" are typically possible but for the designer, anything that adds time to the process also cuts down on profitability.
  • Where we enjoy the ease of creating Photo Galleries, we also don't like the fact that you can style the output like you can within other module templates. For example, many clients would like to offer better descriptions and even style the descriptions. If displaying a photo from a art museum, you may want to give the proper title and that would include italicizing the name of the artwork.
  • One of our biggest pet peeves is the fact that BC only offers the European date style when displaying that dates in the modules. You should be able to check a box on which date style should be shown.
  • On Web Apps, almost everything is fantastic EXCEPT for the ability to sort web app items by date. If I wanted to create a calendar of events based on a web app I want to create, I would want to be able to display those items in chronological order.
  • The Event Module is great except the way it uses a quirky form to process payments and reserve events. It should behave more like an ecommerce solution where the form is easier to fill out, customize, submit and process.
Jeff French profile photo
  • Nothing too bad.
  • Needs more features.
  • Should be less expensive.
No photo available

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
The simplicity of this platform is the main reason. BC is incredibly easy for first time users and very streamlined for experienced users. I also look at the integration with other Adobe products in my company. Being able to stay completely in one piece of software (Muse or Dreamweaver) for a full design and publish make much better use of my time.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We prefer Adobe Business Catalyst over WordPress. Adobe Business Catalyst websites are more secure and you don't have to update plug-ins. Saving our clients in cost over time.
Debra Scarpa profile photo
No answers on this topic

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Adobe Business Catalyst allows us to offer our clients a custom design, custom functionality with the use of web apps, and the ability to easily update their websites.
Debra Scarpa profile photo
  • Nothing at all
  • -
  • -
No photo available

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

AtomicWriter

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details