61 Ratings
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Score 9.3 out of 100
7 Ratings
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Score 8 out of 100

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

The system is ideal if you want to reuse content easily. The "document type" logic, which is not page oriented, but content oriented is a clever and efficient way to build up "content bricks". This guarantees an ideal way to use the same content in different templates or even channels. It can also help to feed some mobile-apps as it is planned in our future online strategy
Laurent Vonach | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst (Discontinued)
6.5
Bloomreach Experience Manager (formerly Hippo)
WYSIWYG email editor
Adobe Business Catalyst (Discontinued)
2.3
Bloomreach Experience Manager (formerly Hippo)
Dynamic content
Adobe Business Catalyst (Discontinued)
9.0
Bloomreach Experience Manager (formerly Hippo)
Ability to test dynamic content
Adobe Business Catalyst (Discontinued)
7.9
Bloomreach Experience Manager (formerly Hippo)
Landing pages
Adobe Business Catalyst (Discontinued)
7.0
Bloomreach Experience Manager (formerly Hippo)
A/B testing
Adobe Business Catalyst (Discontinued)
7.0
Bloomreach Experience Manager (formerly Hippo)
Mobile optimization
Adobe Business Catalyst (Discontinued)
8.0
Bloomreach Experience Manager (formerly Hippo)
Email deliverability reporting
Adobe Business Catalyst (Discontinued)
7.9
Bloomreach Experience Manager (formerly Hippo)
List management
Adobe Business Catalyst (Discontinued)
3.0
Bloomreach Experience Manager (formerly Hippo)
Triggered drip sequences
Adobe Business Catalyst (Discontinued)
6.8
Bloomreach Experience Manager (formerly Hippo)

Lead Management

Adobe Business Catalyst (Discontinued)
1.7
Bloomreach Experience Manager (formerly Hippo)
Lead nurturing
Adobe Business Catalyst (Discontinued)
1.7
Bloomreach Experience Manager (formerly Hippo)
Lead scoring and grading
Adobe Business Catalyst (Discontinued)
2.2
Bloomreach Experience Manager (formerly Hippo)
Data quality management
Adobe Business Catalyst (Discontinued)
1.4
Bloomreach Experience Manager (formerly Hippo)
Automated sales alerts and tasks
Adobe Business Catalyst (Discontinued)
1.6
Bloomreach Experience Manager (formerly Hippo)

Campaign Management

Adobe Business Catalyst (Discontinued)
2.3
Bloomreach Experience Manager (formerly Hippo)
Calendaring
Adobe Business Catalyst (Discontinued)
2.4
Bloomreach Experience Manager (formerly Hippo)
Event/webinar marketing
Adobe Business Catalyst (Discontinued)
2.3
Bloomreach Experience Manager (formerly Hippo)

Social Media Marketing

Adobe Business Catalyst (Discontinued)
8.2
Bloomreach Experience Manager (formerly Hippo)
Social sharing and campaigns
Adobe Business Catalyst (Discontinued)
7.8
Bloomreach Experience Manager (formerly Hippo)
Social profile integration
Adobe Business Catalyst (Discontinued)
8.6
Bloomreach Experience Manager (formerly Hippo)

Reporting & Analytics

Adobe Business Catalyst (Discontinued)
7.0
Bloomreach Experience Manager (formerly Hippo)
Dashboards
Adobe Business Catalyst (Discontinued)
8.0
Bloomreach Experience Manager (formerly Hippo)
Standard reports
Adobe Business Catalyst (Discontinued)
7.0
Bloomreach Experience Manager (formerly Hippo)
Custom reports
Adobe Business Catalyst (Discontinued)
6.0
Bloomreach Experience Manager (formerly Hippo)

Platform & Infrastructure

Adobe Business Catalyst (Discontinued)
6.6
Bloomreach Experience Manager (formerly Hippo)
API
Adobe Business Catalyst (Discontinued)
7.9
Bloomreach Experience Manager (formerly Hippo)
Role-based workflow & approvals
Adobe Business Catalyst (Discontinued)
7.0
Bloomreach Experience Manager (formerly Hippo)
Customizability
Adobe Business Catalyst (Discontinued)
6.0
Bloomreach Experience Manager (formerly Hippo)
Integration with Salesforce.com
Adobe Business Catalyst (Discontinued)
5.5
Bloomreach Experience Manager (formerly Hippo)

Pros

Adobe Business Catalyst (Discontinued)

  • Probably one of the easiest e-commerce platforms to work in, it does take setup, but compared to a lot of other e-commerce solutions, this is probably the best one that I have seen that can be designed and implemented custom.
  • Their template system works very well and allows you to create and re-use templates across Adobe Business Catalyst.
  • Their pre-built modules are great, giving people a great way to use common web elements without having to use a plug-in or find some solution, it is simply built in and generally works exactly as you would expect.
  • Adobe Business Catalyst is more of an all-around solution, providing elements that most smaller companies would have a hard time figuring out, since it includes the ability to build websites, send and track e-mails, analytics. It really is a powerful tool that would typically require a fair amount of coding knowledge and expertise but with the system already built, it can be easily modified and edited by those with limited or no coding knowledge at all.
Jonathan Hodak | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

  • High scalability and reuse of standard information architecture, templates and features in all countries: Every country will have his own channel, usually multi-language oriented. Product information will be very happy and reuse of content mandatory. The system therefore has to be very robust and scalable.
  • Good usability for back-end users: As more than hundred users will use the system on a daily basis, training had to be as minimal as possible. The backend has to be self-explanatory by itself. Hippo goes this way. If you can use a tree structure and a basic RTEditor, you are ready to use Hippo.
  • State of the art targeting tool: In order to address segmentation of users and to go beyond a simple layout relaunch, our Marketing Department needed a tool which can make use of Personas and build up complex dynamic criterias. Real time analysis of the users behaviors will provide insights and allow the company to build up effective CRM strategies.
Laurent Vonach | TrustRadius Reviewer

Cons

Adobe Business Catalyst (Discontinued)

  • Multi Client Management: The dashboard for managing multiple clients as a reseller is a little difficult to get to. There is also no very easy way for me to manage multiple clients at once. I have to log into and out of individual client accounts to do billing or management.
  • Lack of Server support: There are certain server protocols and languages that are not supported using BC. For example I cannot build a custom php database and upload to BC. I am required to use their tools.
Dan Butler | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

  • Hippo lacks some functionality in the backend to help writers, admins to collaborate. Some internal ticketing system for example would be ideal.
Laurent Vonach | TrustRadius Reviewer

Likelihood to Renew

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

Bloomreach Experience Manager (formerly Hippo) 10.0
Based on 1 answer
So far, Hippo is our ideal tool given its use of open standards which helps us to have a clear overview of what's coming next in the future Hippo releases. We are very confident in the future-readiness of the product
Laurent Vonach | TrustRadius Reviewer

Usability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 4 answers
very few issues with availability
Jerry Dever | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

Bloomreach Experience Manager (formerly Hippo) 10.0
Based on 2 answers
No answer on this topic is available.

Performance

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.2
Based on 1 answer
Very few issues
Jerry Dever | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Support Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.8
Based on 6 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.8
Based on 4 answers
Pretty easy to do
Jerry Dever | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Business Catalyst (Discontinued)

As far as the CMS for BC goes, there is none out there that compares. In the past we have utilized Joomla, Wordpress, Mambo, Drupal, Concrete 5 and others. None of them were as easy to use and train on that Adobe's Business Catalyst. Our alternative to BC is WordPress when our clients want a less expensive solution. For the most part that works OK but we have had issues with plugin incompatibility among other issues. We lost at least two clients because of similar issues. The other great part about BC's solution is that we can still work with our favorite site creation tool - Dreamweaver. The whole process continues to be more and more simplified with added features to the system. No other solution (that we've found) offers such an easy way to create custom web sites that are easily editable by our clients.
Jeff French | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

Magnolia, Typo3, Drupal, Hybris, Intershop, RBS Change, Sitefinity, Liferay, Crownpeak, Ektron, EzPublish, Coremedia, Pironet, ModX,...We built up a requirement sheet and banished from the selection all CMS wich would not fullfill more than 2 "mandatory" features. Although Hippo did not perfom well in the collaborative features, its core features were going exactly toward our needs. Major focus was mutli-level architecture, scalability, native multi-languages capabilities and excellent roadmap for future releases. We needed a very active development schedule, especially in the field of targeting and real time analysis of users behaviors
Laurent Vonach | TrustRadius Reviewer

Scalability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

No score
No answers yet
No answers on this topic

Return on Investment

Adobe Business Catalyst (Discontinued)

  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
John Reitz | TrustRadius Reviewer

Bloomreach Experience Manager (formerly Hippo)

  • As we can use one single instance of Hippo CMS to feed 50 different countries websites and more to come (extranets, special user restricted areas, B2B sites, etc), we can easily deploy it and maintenance costs are marginal now compared to the previous situation (different CMS in every country with local hosting, maintenance, etc).
  • As Hippo is future ready, countries are already setting up more complex and efficient digital campaigns. This was impossible before as our systems could not address these needs.
Laurent Vonach | TrustRadius Reviewer

Pricing Details

Adobe Business Catalyst (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Bloomreach Experience Manager (formerly Hippo)

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)
6.0
Bloomreach Experience Manager (formerly Hippo)
10.0

Likelihood to Renew

Adobe Business Catalyst (Discontinued)
9.4
Bloomreach Experience Manager (formerly Hippo)
10.0

Usability

Adobe Business Catalyst (Discontinued)
9.7
Bloomreach Experience Manager (formerly Hippo)

Reliability and Availability

Adobe Business Catalyst (Discontinued)
9.0
Bloomreach Experience Manager (formerly Hippo)
10.0

Performance

Adobe Business Catalyst (Discontinued)
8.2
Bloomreach Experience Manager (formerly Hippo)

Support Rating

Adobe Business Catalyst (Discontinued)
8.8
Bloomreach Experience Manager (formerly Hippo)

Online Training

Adobe Business Catalyst (Discontinued)
8.6
Bloomreach Experience Manager (formerly Hippo)

Implementation Rating

Adobe Business Catalyst (Discontinued)
9.8
Bloomreach Experience Manager (formerly Hippo)

Scalability

Adobe Business Catalyst (Discontinued)
9.0
Bloomreach Experience Manager (formerly Hippo)

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