What users are saying about

Ecwid

2 Ratings

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

Ecwid

2 Ratings
Score 10 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

I feel that Adobe Business Catalyst (BC) is best suited to small businesses and free lance designers reselling to small businesses. The whole interface is very personal and easy to use from an inexperienced perspective. This makes it a perfect platform for small business websites or even portfolio websites. Its lack of different server side protocols and languages makes it perfect for the small scale web implementation.
Dan Butler profile photo

Ecwid

Ecwid is a great product for anyone who needs an eCommerce portal or an entire eCommerce website. We use it more as the cart/portal for our visitors to buy things from our website, but if needed we could definitely use Ecwid to replace our entire website as it allows you to add multiple pages and be more than just a store.I don't think there are any negatives I would point out here. Ecwid is for eCommerce sites and it does well as both a full site and as just a storefront portion of a site.
Miles Szkoda profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Ecwid
WYSIWYG email editor
Adobe Business Catalyst
2.7
Ecwid
Dynamic content
Adobe Business Catalyst
8.9
Ecwid
Ability to test dynamic content
Adobe Business Catalyst
7.3
Ecwid
Landing pages
Adobe Business Catalyst
6.6
Ecwid
A/B testing
Adobe Business Catalyst
7.0
Ecwid
Mobile optimization
Adobe Business Catalyst
8.0
Ecwid
Email deliverability
Adobe Business Catalyst
8.2
Ecwid
List management
Adobe Business Catalyst
3.3
Ecwid
Triggered drip sequences
Adobe Business Catalyst
6.8
Ecwid

Lead Management

Adobe Business Catalyst
1.9
Ecwid
Lead nurturing
Adobe Business Catalyst
1.9
Ecwid
Lead scoring and grading
Adobe Business Catalyst
2.3
Ecwid
Data quality management
Adobe Business Catalyst
1.5
Ecwid
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
Ecwid

Campaign Management

Adobe Business Catalyst
2.5
Ecwid
Calendaring
Adobe Business Catalyst
2.6
Ecwid
Event/webinar marketing
Adobe Business Catalyst
2.4
Ecwid

Social Media Marketing

Adobe Business Catalyst
8.2
Ecwid
Social sharing and campaigns
Adobe Business Catalyst
7.8
Ecwid
Social profile integration
Adobe Business Catalyst
8.6
Ecwid

Reporting & Analytics

Adobe Business Catalyst
7.1
Ecwid
Dashboards
Adobe Business Catalyst
8.1
Ecwid
Standard reports
Adobe Business Catalyst
7.1
Ecwid
Custom reports
Adobe Business Catalyst
6.2
Ecwid

Platform & Infrastructure

Adobe Business Catalyst
6.3
Ecwid
API
Adobe Business Catalyst
6.7
Ecwid
Role-based workflow & approvals
Adobe Business Catalyst
7.1
Ecwid
Customizability
Adobe Business Catalyst
6.1
Ecwid
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Ecwid

Online Storefront

Adobe Business Catalyst
Ecwid
10.0
Product catalog & listings
Adobe Business Catalyst
Ecwid
10.0
Product management
Adobe Business Catalyst
Ecwid
10.0
Branding
Adobe Business Catalyst
Ecwid
10.0
Mobile storefront
Adobe Business Catalyst
Ecwid
10.0
Product variations
Adobe Business Catalyst
Ecwid
10.0
Website integration
Adobe Business Catalyst
Ecwid
10.0
Visual customization
Adobe Business Catalyst
Ecwid
10.0

Online Shopping Cart

Adobe Business Catalyst
Ecwid
10.0
Abandoned cart recovery
Adobe Business Catalyst
Ecwid
10.0
Checkout user experience
Adobe Business Catalyst
Ecwid
10.0

Online Payment System

Adobe Business Catalyst
Ecwid
10.0
eCommerce security
Adobe Business Catalyst
Ecwid
10.0

eCommerce Marketing

Adobe Business Catalyst
Ecwid
10.0
Promotions & discounts
Adobe Business Catalyst
Ecwid
10.0

eCommerce Business Management

Adobe Business Catalyst
Ecwid
10.0
Order processing
Adobe Business Catalyst
Ecwid
10.0
Shipping
Adobe Business Catalyst
Ecwid
10.0
Custom functionality
Adobe Business Catalyst
Ecwid
10.0

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Ecwid is extremely easy to use. I was able to give login credentials to an employee with very limited website experience and they were able to login and figure out how to use and manage Ecwid.
  • Ecwid has a lot of customization available. We were able to evolve and grow our Ecwid store as designs on our website have changed over time to allow them to be similar very easily and quickly.
  • The Ecwid pricing is very reasonable. We are able to manage all our products and eCommerce business through Ecwid at a cost that is an insignificant portion of our revenue.
Miles Szkoda profile photo

Cons

  • Better drill down of the reports & analytics feature.
  • Better integration and clarity with the CRM (Customer Relations Management) section.
  • More selection of HTML5/CSS3 Responsive templates.
Hudsen Smith profile photo
  • Ecwid may have too many features and functions for basic users like us. The level of customization and features available are extensive and it can be confusing at time. Perhaps a more basic configuration option could be available along with an advanced version.
  • I would like to be able to create a storefront on Ecwid beyond the free level without having to pay for it until we are ready to launch the site live. Right now if you want to add over 10 products you have to upgrade to a higher level, even if you are still developing the site and not having any visitors.
Miles Szkoda profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
It's a robust and reliable product.
Nancy Sheridan profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We didn't really used many products before deciding to use Business Catalyst. When we started we developed sites using an old product (GoLive) and then created a few sites in WordPress. We didn't like that fact that WordPress needed an add-on every time we wanted additional functionality and trying keep on top of updates was distracting.Adobe's Business Catalyst gave us an all in one system to replace the multiple products clients required to run their online businesses. We also didn't have to remember which sites had what add-ons updated...or not. Business Catalyst is SaaS which allows us to always have the latest updates and functionality ready at our fingertips.
Pauline Kraus profile photo
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
Miles Szkoda profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Complete reporting connecting dollars spent on marketing to dollars earned as revenue
  • Faster turn-around on ideas into market-ready content
  • Better service to clients through greater usability in account management
Kristi Millsap, MBA profile photo
  • Ecwid has positively impacted our ROI because it provides a very secure platform which allows us to easily certify our PCI Compliance requirements as they are a Tier 1 PCI Certified company so we can be confident they have the right security systems in place which is important to our customers.
Miles Szkoda profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Ecwid

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Additional Pricing Details