What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

GoSquared

21 Ratings
Score 8.6 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

GoSquared

It works best for real time customer relations and monitoring. For historic data use it with another tool. Other than that it is an amazingly easy to use, and to set up tool. Once you start using it, you will never go back.
Erdoğan Kürtür profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
GoSquared
WYSIWYG email editor
Adobe Business Catalyst
2.7
GoSquared
Dynamic content
Adobe Business Catalyst
8.9
GoSquared
Ability to test dynamic content
Adobe Business Catalyst
7.3
GoSquared
Landing pages
Adobe Business Catalyst
6.6
GoSquared
A/B testing
Adobe Business Catalyst
7.0
GoSquared
Mobile optimization
Adobe Business Catalyst
8.0
GoSquared
Email deliverability
Adobe Business Catalyst
8.2
GoSquared
List management
Adobe Business Catalyst
3.3
GoSquared
Triggered drip sequences
Adobe Business Catalyst
6.8
GoSquared

Lead Management

Adobe Business Catalyst
1.9
GoSquared
Lead nurturing
Adobe Business Catalyst
1.9
GoSquared
Lead scoring and grading
Adobe Business Catalyst
2.3
GoSquared
Data quality management
Adobe Business Catalyst
1.5
GoSquared
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
GoSquared

Campaign Management

Adobe Business Catalyst
2.5
GoSquared
Calendaring
Adobe Business Catalyst
2.6
GoSquared
Event/webinar marketing
Adobe Business Catalyst
2.4
GoSquared

Social Media Marketing

Adobe Business Catalyst
8.2
GoSquared
Social sharing and campaigns
Adobe Business Catalyst
7.8
GoSquared
Social profile integration
Adobe Business Catalyst
8.6
GoSquared

Reporting & Analytics

Adobe Business Catalyst
7.1
GoSquared
Dashboards
Adobe Business Catalyst
8.1
GoSquared
Standard reports
Adobe Business Catalyst
7.1
GoSquared
Custom reports
Adobe Business Catalyst
6.2
GoSquared

Platform & Infrastructure

Adobe Business Catalyst
6.3
GoSquared
API
Adobe Business Catalyst
6.7
GoSquared
Role-based workflow & approvals
Adobe Business Catalyst
7.1
GoSquared
Customizability
Adobe Business Catalyst
6.1
GoSquared
Integration with Salesforce.com
Adobe Business Catalyst
5.5
GoSquared

Pros

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo
  • Real-time usage
  • Trending usage over the last week or month
  • Great overview of all site usage
Jake Noble profile photo

Cons

  • I love web apps but it can be time consuming to get the bulk import file just right the first time
  • Support is good, but the effort to research can be massive for unusual issues
  • Metadata on blog posts and pages can require lots of content editing at a slow pace
Kristi Millsap, MBA profile photo
  • Pricey
  • Lack of good features on cheaper tiers - e.g. a usable chat service
  • Buggy RSS feed integration
Jake Noble profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
GoSquared7.7
Based on 12 answers
- Simple to set up- Does real neat realtime monitoring of users- Clean and pretty UI
Draco Li profile photo

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
GoSquared7.3
Based on 2 answers
GoSquared makes it easy to get started, providing everything you need to integrate the code into your site and start seeing and analyzing data
Sharon Hurley Hall profile photo

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
GoSquared8.6
Based on 2 answers
The GoSquared team has always gone above and beyond to create the best analytics platform and provide top notch
Josh Bartolomucci profile photo

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

I have worked with BigCommerce, ExpressionEngine, WordPress and other custom content management systems. The speed of the setup and ease of use are the primary reasons I choose BusinessCatalyst over other systems. While the CRM and Email platform are not as extensive as others, it provides a one stop solution to clients
Aaron Landry profile photo
Google Analytics is massively bloated and can be difficult to configure, navigate and understand. While GoSquared doesn't provide the feature set that Google Analytics does it focuses on providing the best experience for the features it does offer. If you just want to know who is visiting your website and when then GoSquared is a simple way of tracing this information.
Dale Williams profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Well you can't really beat consistency throughout an entire family of programs. Adobe in pretty much uncontested in this arena.
  • If you are a designer, you will need these programs at some point. It is a depressing fact, but Adobe has the absolute monopoly in the business. If it is any consolation, they make excellent programs.
No photo available
  • Better interaction with Fans & Followers
  • Seeing popular posts and being able to re-share them again regularly
  • Tracking where content is shared and accessed from
Hendrik Morkel profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Business Catalyst Editions & Modules
Adobe Business Catalyst
Additional Pricing Details

GoSquared

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
GoSquared Editions & Modules
GoSquared
Edition
GoSquared Free 100 Monthly People Profiles + Limited Analytics + People CRM + Limited Live Chat
$01
GoSquared Advanced 200,000 Monthly People Profiles + Analytics + People CRM + Live Chat
$12901
GoSquared Basic 25,000 Monthly People Profiles + Analytics + People CRM + Live Chat
$951
GoSquared Pro 25,000 Monthly People Profiles + Analytics + People CRM + Live Chat
$2951
1. Per Month [Unlimited Users]
Additional Pricing Details
The unit cost is based upon the number of People Profiles you have identified. Cost of additional People Profiles depends which paid plan you are on: GoSquared Basic +$40 per 1000 extra People Profiles GoSquared Pro +$10 per 1000 extra People Profiles GoSquared Advanced +$5 per 1000 extra People Profiles