60 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.2 out of 101
43 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 101

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Hatchbuck

Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
Kaitlin Rawley profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst (Discontinued)
6.6
Hatchbuck
8.2
WYSIWYG email editor
Adobe Business Catalyst (Discontinued)
2.3
Hatchbuck
8.7
Dynamic content
Adobe Business Catalyst (Discontinued)
9.0
Hatchbuck
8.2
Ability to test dynamic content
Adobe Business Catalyst (Discontinued)
7.9
Hatchbuck
6.6
Landing pages
Adobe Business Catalyst (Discontinued)
6.9
Hatchbuck
4.7
A/B testing
Adobe Business Catalyst (Discontinued)
7.0
Hatchbuck
8.9
Mobile optimization
Adobe Business Catalyst (Discontinued)
8.0
Hatchbuck
8.9
Email deliverability
Adobe Business Catalyst (Discontinued)
8.1
Hatchbuck
9.1
List management
Adobe Business Catalyst (Discontinued)
3.0
Hatchbuck
9.0
Triggered drip sequences
Adobe Business Catalyst (Discontinued)
6.8
Hatchbuck
9.7

Lead Management

Adobe Business Catalyst (Discontinued)
1.7
Hatchbuck
9.0
Lead nurturing
Adobe Business Catalyst (Discontinued)
1.7
Hatchbuck
9.4
Lead scoring and grading
Adobe Business Catalyst (Discontinued)
2.2
Hatchbuck
8.8
Data quality management
Adobe Business Catalyst (Discontinued)
1.4
Hatchbuck
8.7
Automated sales alerts and tasks
Adobe Business Catalyst (Discontinued)
1.7
Hatchbuck
9.2

Campaign Management

Adobe Business Catalyst (Discontinued)
2.3
Hatchbuck
7.5
Calendaring
Adobe Business Catalyst (Discontinued)
2.4
Hatchbuck
7.9
Event/webinar marketing
Adobe Business Catalyst (Discontinued)
2.3
Hatchbuck
7.1

Social Media Marketing

Adobe Business Catalyst (Discontinued)
8.2
Hatchbuck
7.5
Social sharing and campaigns
Adobe Business Catalyst (Discontinued)
7.8
Hatchbuck
6.4
Social profile integration
Adobe Business Catalyst (Discontinued)
8.6
Hatchbuck
8.6

Reporting & Analytics

Adobe Business Catalyst (Discontinued)
7.0
Hatchbuck
8.1
Dashboards
Adobe Business Catalyst (Discontinued)
8.0
Hatchbuck
8.6
Standard reports
Adobe Business Catalyst (Discontinued)
7.0
Hatchbuck
9.0
Custom reports
Adobe Business Catalyst (Discontinued)
6.0
Hatchbuck
6.8

Platform & Infrastructure

Adobe Business Catalyst (Discontinued)
6.6
Hatchbuck
7.6
API
Adobe Business Catalyst (Discontinued)
7.8
Hatchbuck
8.7
Role-based workflow & approvals
Adobe Business Catalyst (Discontinued)
7.0
Hatchbuck
7.5
Customizability
Adobe Business Catalyst (Discontinued)
6.0
Hatchbuck
9.1
Integration with Salesforce.com
Adobe Business Catalyst (Discontinued)
5.5
Hatchbuck
6.7
Integration with Microsoft Dynamics CRM
Adobe Business Catalyst (Discontinued)
Hatchbuck
6.9
Integration with SugarCRM
Adobe Business Catalyst (Discontinued)
Hatchbuck
6.9

Pros

Adobe Business Catalyst (Discontinued)

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo

Hatchbuck

  • We love that actions the customer takes, like opening an email, clicking a link, etc. adds up to a 'score' for them. This helps us gauge the level of interest from a customer in one glance.
  • Their drag and drop email composer is easy to use and flexible enough to customize as we wish to align with our branding.
  • Automated campaigns are easy to setup and we love that we can add notifications to alert us when a customer takes a certain action (fills out a form, clicks a link, etc.)
  • We also heavily use their API to sync data and start campaigns, it's been a great way to automate as much as we can.
Kaitlin Rawley profile photo

Cons

Adobe Business Catalyst (Discontinued)

  • Better drill down of the reports & analytics feature.
  • Better integration and clarity with the CRM (Customer Relations Management) section.
  • More selection of HTML5/CSS3 Responsive templates.
Hudsen Smith profile photo

Hatchbuck

  • Marketing analytics reports beyond email could be improved. (i.e. Competitor website ranking, seo recommendations, etc.)
  • A real WordPress plugin would be awesome
  • Built-in Landing pages. Currently you have option to integrate with several providers.
Rob Rohena, DIR Incorporated profile photo

Likelihood to Renew

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo

Hatchbuck

Hatchbuck 8.7
Based on 23 answers
It has just about everything I want and then some. What I want but they don't have - calendar and e-mail integration, social media integration, and a mobile app, I believe are all in the works for a future release.
Donald G. Purdy, M.A. profile photo

Usability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo

Hatchbuck

Hatchbuck 8.2
Based on 4 answers
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
Rob Rohena, DIR Incorporated profile photo

Reliability and Availability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo

Hatchbuck

Hatchbuck 8.5
Based on 4 answers
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
Donald G. Purdy, M.A. profile photo

Performance

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo

Hatchbuck

Hatchbuck 6.4
Based on 1 answer
No answer on this topic is available.

Support

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo

Hatchbuck

Hatchbuck 9.1
Based on 3 answers
They typically respond with the correct answer (not a "I'll have to check" answer) within 2 hours. They know me and remember my previous questions which often helps with context of the new problem
Lori Feldman profile photo

Online Training

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo

Hatchbuck

No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo

Hatchbuck

Hatchbuck 8.2
Based on 2 answers
Map it out on paper so you can visually make it happen.
Rob Rohena, DIR Incorporated profile photo

Alternatives Considered

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst has Web Apps which makes all the difference between them and competitors. Without that, BC would be behind many of the other CMS systems out there. Being a hosted system without any maintenance needs also puts it ahead of others. LightCMS is easier for clients to use, but not as customization and Evoq or DNN is over complex but a stronger platform..
John Reitz profile photo

Hatchbuck

I like Hatchbuck because they're a smaller company so they provide more personalized customer service.
Amanda Layman profile photo

Scalability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo

Hatchbuck

No score
No answers yet
No answers on this topic

Return on Investment

Adobe Business Catalyst (Discontinued)

  • I used this service for people who had little or no budget, set up the platform and showed them how to use it. However, I would use it again if someone on a budget wanted a good looking site that could handle eCommerce.
Andrew Conniff profile photo

Hatchbuck

  • Helps save time I would've spent on manually contacting leads
  • Saves money - is one of the better budget CRM systems out there
  • Has positively impacted my sales - my email campaigns (though few) have resulted in sales!
Amanda Layman profile photo

Pricing Details

Adobe Business Catalyst (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Business Catalyst (Discontinued) Editions & Modules

Additional Pricing Details

Hatchbuck

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Hatchbuck Editions & Modules

Edition
Team$1491
Small Biz$992
Professional$2493
Starter$494
  1. per month - 5 Users, 10,000 Contacts
  2. per month - 3 Users, 3,000 Contacts
  3. per month - 10 Users, 25,000 Contacts
  4. per month - 1 User, 750 Contacts
Additional Pricing Details
Monthly pricing information is available at hatchbuck.com/pricing.

Add comparison