What users are saying about
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Top Rated
1642 Ratings
61 Ratings
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Score 9.3 out of 100

HubSpot

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Top Rated
1642 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor | TrustRadius Reviewer

HubSpot

HubSpot is well suited for many scenarios but the most prominent one in my role is following up with clients and/or prospects. It really helps me keep track of last interactions which includes notes, emails, calls, and meetings. Being able to see previous contact with a person helps me know where I have left off and also how I need to follow up. This is crucial for sales people since it is very difficult to remember all interactions and communications on your own.
Meredith Mackay | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst (Discontinued)
6.5
HubSpot
8.5
WYSIWYG email editor
Adobe Business Catalyst (Discontinued)
2.3
HubSpot
8.3
Dynamic content
Adobe Business Catalyst (Discontinued)
9.0
HubSpot
8.2
Ability to test dynamic content
Adobe Business Catalyst (Discontinued)
7.9
HubSpot
8.0
Landing pages
Adobe Business Catalyst (Discontinued)
7.0
HubSpot
8.8
A/B testing
Adobe Business Catalyst (Discontinued)
7.0
HubSpot
8.3
Mobile optimization
Adobe Business Catalyst (Discontinued)
8.0
HubSpot
8.5
Email deliverability reporting
Adobe Business Catalyst (Discontinued)
7.9
HubSpot
8.8
List management
Adobe Business Catalyst (Discontinued)
3.0
HubSpot
8.5
Triggered drip sequences
Adobe Business Catalyst (Discontinued)
6.8
HubSpot
8.9

Lead Management

Adobe Business Catalyst (Discontinued)
1.7
HubSpot
8.4
Lead nurturing
Adobe Business Catalyst (Discontinued)
1.7
HubSpot
8.8
Lead scoring and grading
Adobe Business Catalyst (Discontinued)
2.2
HubSpot
8.3
Data quality management
Adobe Business Catalyst (Discontinued)
1.4
HubSpot
8.0
Automated sales alerts and tasks
Adobe Business Catalyst (Discontinued)
1.6
HubSpot
8.5

Campaign Management

Adobe Business Catalyst (Discontinued)
2.3
HubSpot
8.3
Calendaring
Adobe Business Catalyst (Discontinued)
2.4
HubSpot
8.2
Event/webinar marketing
Adobe Business Catalyst (Discontinued)
2.3
HubSpot
8.3

Social Media Marketing

Adobe Business Catalyst (Discontinued)
8.2
HubSpot
8.2
Social sharing and campaigns
Adobe Business Catalyst (Discontinued)
7.8
HubSpot
8.3
Social profile integration
Adobe Business Catalyst (Discontinued)
8.6
HubSpot
8.1

Reporting & Analytics

Adobe Business Catalyst (Discontinued)
7.0
HubSpot
8.5
Dashboards
Adobe Business Catalyst (Discontinued)
8.0
HubSpot
8.3
Standard reports
Adobe Business Catalyst (Discontinued)
7.0
HubSpot
8.6
Custom reports
Adobe Business Catalyst (Discontinued)
6.0
HubSpot
8.7

Platform & Infrastructure

Adobe Business Catalyst (Discontinued)
6.6
HubSpot
8.0
API
Adobe Business Catalyst (Discontinued)
7.9
HubSpot
8.1
Role-based workflow & approvals
Adobe Business Catalyst (Discontinued)
7.0
HubSpot
8.2
Customizability
Adobe Business Catalyst (Discontinued)
6.0
HubSpot
8.3
Integration with Salesforce.com
Adobe Business Catalyst (Discontinued)
5.5
HubSpot
8.2
Integration with Microsoft Dynamics CRM
Adobe Business Catalyst (Discontinued)
HubSpot
7.7
Integration with SugarCRM
Adobe Business Catalyst (Discontinued)
HubSpot
7.7

Pros

Adobe Business Catalyst (Discontinued)

  • Probably one of the easiest e-commerce platforms to work in, it does take setup, but compared to a lot of other e-commerce solutions, this is probably the best one that I have seen that can be designed and implemented custom.
  • Their template system works very well and allows you to create and re-use templates across Adobe Business Catalyst.
  • Their pre-built modules are great, giving people a great way to use common web elements without having to use a plug-in or find some solution, it is simply built in and generally works exactly as you would expect.
  • Adobe Business Catalyst is more of an all-around solution, providing elements that most smaller companies would have a hard time figuring out, since it includes the ability to build websites, send and track e-mails, analytics. It really is a powerful tool that would typically require a fair amount of coding knowledge and expertise but with the system already built, it can be easily modified and edited by those with limited or no coding knowledge at all.
Jonathan Hodak | TrustRadius Reviewer

HubSpot

  • Bring sales, marketing, support all together into one platform because they now offer each as it's own hub. You can purchase the ones you need, but they are all available. This is a strength because it follows HubSpot's company goal to help customers succeed and that can only be done when all areas of business succeed.
  • Listening to customers. HubSpot follows its customers' feedback and continues to improve the platform.
  • HubSpot is focused on customer success. You have a team ready to help you with products, support, and success so whether you're big or small or new or seasoned. HubSpot is there to help you succeed and they've done an awesome job of keeping that at their core.
Heather Robinette, MBA | TrustRadius Reviewer

Cons

Adobe Business Catalyst (Discontinued)

  • Multi Client Management: The dashboard for managing multiple clients as a reseller is a little difficult to get to. There is also no very easy way for me to manage multiple clients at once. I have to log into and out of individual client accounts to do billing or management.
  • Lack of Server support: There are certain server protocols and languages that are not supported using BC. For example I cannot build a custom php database and upload to BC. I am required to use their tools.
Dan Butler | TrustRadius Reviewer

HubSpot

  • CRM function was too limited for us to use.
  • Would love to see greater flexibility with reporting dashboards.
  • Would love to be able to use spend/budget data from LinkedIn Ads connection.
  • Doesn't offer integration with CRM and suggested third-party partner was painful to work with.
  • Can't A/B test automated emails-- have to use workaround.
Sean Dunshee | TrustRadius Reviewer

Likelihood to Renew

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus | TrustRadius Reviewer

HubSpot

HubSpot 10.0
Based on 371 answers
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
Arun C Devan | TrustRadius Reviewer

Usability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler | TrustRadius Reviewer

HubSpot

HubSpot 9.2
Based on 96 answers
Hubspot shows you what do and makes it easy to find the help articles you need. Over all it shows the system status well. The only issue is when there are syncing issues so you'll have to save often and make sure to refresh so you know your changes synced with the server.
Karen Rust | TrustRadius Reviewer

Reliability and Availability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 4 answers
very few issues with availability
Jerry Dever | TrustRadius Reviewer

HubSpot

HubSpot 9.1
Based on 26 answers
We made a decision as an agency to only work with Hubspot. The software is easy to work with, and the support is very good
Jan Beery | TrustRadius Reviewer

Performance

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.2
Based on 1 answer
Very few issues
Jerry Dever | TrustRadius Reviewer

HubSpot

HubSpot 8.9
Based on 18 answers
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
Carah Counts | TrustRadius Reviewer

Support Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.8
Based on 6 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus | TrustRadius Reviewer

HubSpot

HubSpot 9.9
Based on 82 answers
I had a pretty serious programming issue in my onboarding period. I called and got to someone within 10 minutes. Their hold music was not elevator music, it was Andy Grammer's latest hits which made it seem like less time. They took note of the issue, tried what they knew, and then said they would work on the issue and be in touch soon. The issue was resolved within a day! And they were so pleasant to work with
Hillary Johns | TrustRadius Reviewer

In-Person Training

Adobe Business Catalyst (Discontinued)

No score
No answers yet
No answers on this topic

HubSpot

HubSpot 9.1
Based on 8 answers
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
Carah Counts | TrustRadius Reviewer

Online Training

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever | TrustRadius Reviewer

HubSpot

HubSpot 9.1
Based on 26 answers
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
Tom Smith | TrustRadius Reviewer

Implementation Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.8
Based on 4 answers
Pretty easy to do
Jerry Dever | TrustRadius Reviewer

HubSpot

HubSpot 7.3
Based on 51 answers
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
Andrew Driscoll | TrustRadius Reviewer

Alternatives Considered

Adobe Business Catalyst (Discontinued)

As far as the CMS for BC goes, there is none out there that compares. In the past we have utilized Joomla, Wordpress, Mambo, Drupal, Concrete 5 and others. None of them were as easy to use and train on that Adobe's Business Catalyst. Our alternative to BC is WordPress when our clients want a less expensive solution. For the most part that works OK but we have had issues with plugin incompatibility among other issues. We lost at least two clients because of similar issues. The other great part about BC's solution is that we can still work with our favorite site creation tool - Dreamweaver. The whole process continues to be more and more simplified with added features to the system. No other solution (that we've found) offers such an easy way to create custom web sites that are easily editable by our clients.
Jeff French | TrustRadius Reviewer

HubSpot

We migrated from Marketo to HubSpot and noticed a difference nearly right away. Gone were hours of putting a campaign together through multiple folders only to have Marketo display the rainbow wheel of death and have the campaign disappear with all of your work. Additionally, we didn't need to have a full-time code on staff to generate beautiful and compelling email templates or landing pages. Working hand-in-hand, our new campaigns generated lead flow that helped our team deliver best-ever results and directly impact the bottom line.
Romy Ribitzky | TrustRadius Reviewer

Scalability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever | TrustRadius Reviewer

HubSpot

HubSpot 7.3
Based on 7 answers
While HubSpot initially, seven years ago, seemed built for SMBs it appears they have scaled their solution for larger enterprises. I do not have experience sending out 10 million-plus emails per month so I don't know how HubSpot would handle that. However, I do know that some other marketing automation platforms have had trouble with such scale. As such, I suggest HubSpot have one of it's enterprise customers share data on the length of time it takes to send out 1 million emails. Are we talking minutes, hours or days? Then decide what's right for you based on your business needs.
Tom Smith | TrustRadius Reviewer

Return on Investment

Adobe Business Catalyst (Discontinued)

  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
John Reitz | TrustRadius Reviewer

HubSpot

  • For our customers and us: High Lead Conversion
  • For our customers and us: More business from digital channels
  • For our customers and us: Shorter salescykles
  • For our customers and us: ROI faster
  • For our customers and us: Heighten Brand loyalty and customer sharing.
Sara Larsen | TrustRadius Reviewer

Screenshots

Pricing Details

Adobe Business Catalyst (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Business Catalyst (Discontinued) Editions & Modules

Additional Pricing Details

HubSpot

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

HubSpot Editions & Modules

Edition
Pro$8001
Enterprise$3,2002
Starter$503
Free$04
  1. per month (includes 1,000 contacts)
  2. per month (includes 10,000 contacts)
  3. per month (includes 1,000 contacts)
  4. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)
6.0
HubSpot
8.8

Likelihood to Renew

Adobe Business Catalyst (Discontinued)
9.4
HubSpot
10.0

Usability

Adobe Business Catalyst (Discontinued)
9.7
HubSpot
9.2

Reliability and Availability

Adobe Business Catalyst (Discontinued)
9.0
HubSpot
9.1

Performance

Adobe Business Catalyst (Discontinued)
8.2
HubSpot
8.9

Support Rating

Adobe Business Catalyst (Discontinued)
8.8
HubSpot
9.9

In-Person Training

Adobe Business Catalyst (Discontinued)
HubSpot
9.1

Online Training

Adobe Business Catalyst (Discontinued)
8.6
HubSpot
9.1

Implementation Rating

Adobe Business Catalyst (Discontinued)
9.8
HubSpot
7.3

Scalability

Adobe Business Catalyst (Discontinued)
9.0
HubSpot
7.3

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