Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

Mirakl Marketplace Platform

1 Ratings
Score 8 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Mirakl Marketplace Platform

Management of offers and orders is working well and easy to integrate via API. Seller performance difficult to monitor and to manage with automatic rules.
Leonardo Costa profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Mirakl Marketplace Platform
WYSIWYG email editor
Adobe Business Catalyst
2.7
Mirakl Marketplace Platform
Dynamic content
Adobe Business Catalyst
8.9
Mirakl Marketplace Platform
Ability to test dynamic content
Adobe Business Catalyst
7.3
Mirakl Marketplace Platform
Landing pages
Adobe Business Catalyst
6.6
Mirakl Marketplace Platform
A/B testing
Adobe Business Catalyst
7.0
Mirakl Marketplace Platform
Mobile optimization
Adobe Business Catalyst
8.0
Mirakl Marketplace Platform
Email deliverability
Adobe Business Catalyst
8.2
Mirakl Marketplace Platform
List management
Adobe Business Catalyst
3.3
Mirakl Marketplace Platform
Triggered drip sequences
Adobe Business Catalyst
6.8
Mirakl Marketplace Platform

Lead Management

Adobe Business Catalyst
1.9
Mirakl Marketplace Platform
Lead nurturing
Adobe Business Catalyst
1.9
Mirakl Marketplace Platform
Lead scoring and grading
Adobe Business Catalyst
2.3
Mirakl Marketplace Platform
Data quality management
Adobe Business Catalyst
1.5
Mirakl Marketplace Platform
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
Mirakl Marketplace Platform

Campaign Management

Adobe Business Catalyst
2.5
Mirakl Marketplace Platform
Calendaring
Adobe Business Catalyst
2.6
Mirakl Marketplace Platform
Event/webinar marketing
Adobe Business Catalyst
2.4
Mirakl Marketplace Platform

Social Media Marketing

Adobe Business Catalyst
8.2
Mirakl Marketplace Platform
Social sharing and campaigns
Adobe Business Catalyst
7.8
Mirakl Marketplace Platform
Social profile integration
Adobe Business Catalyst
8.6
Mirakl Marketplace Platform

Reporting & Analytics

Adobe Business Catalyst
7.1
Mirakl Marketplace Platform
Dashboards
Adobe Business Catalyst
8.1
Mirakl Marketplace Platform
Standard reports
Adobe Business Catalyst
7.1
Mirakl Marketplace Platform
Custom reports
Adobe Business Catalyst
6.2
Mirakl Marketplace Platform

Platform & Infrastructure

Adobe Business Catalyst
6.3
Mirakl Marketplace Platform
API
Adobe Business Catalyst
6.7
Mirakl Marketplace Platform
Role-based workflow & approvals
Adobe Business Catalyst
7.1
Mirakl Marketplace Platform
Customizability
Adobe Business Catalyst
6.1
Mirakl Marketplace Platform
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Mirakl Marketplace Platform

Online Storefront

Adobe Business Catalyst
Mirakl Marketplace Platform
8.8
Product catalog & listings
Adobe Business Catalyst
Mirakl Marketplace Platform
8.0
Product management
Adobe Business Catalyst
Mirakl Marketplace Platform
8.0
Bulk product upload
Adobe Business Catalyst
Mirakl Marketplace Platform
10.0
Product variations
Adobe Business Catalyst
Mirakl Marketplace Platform
8.0
Website integration
Adobe Business Catalyst
Mirakl Marketplace Platform
10.0

eCommerce Marketing

Adobe Business Catalyst
Mirakl Marketplace Platform
6.0
Promotions & discounts
Adobe Business Catalyst
Mirakl Marketplace Platform
6.0

eCommerce Business Management

Adobe Business Catalyst
Mirakl Marketplace Platform
8.3
Multi-site management
Adobe Business Catalyst
Mirakl Marketplace Platform
7.0
Order processing
Adobe Business Catalyst
Mirakl Marketplace Platform
9.0
Inventory management
Adobe Business Catalyst
Mirakl Marketplace Platform
9.0
Shipping
Adobe Business Catalyst
Mirakl Marketplace Platform
8.0

Pros

  • Probably one of the easiest e-commerce platforms to work in, it does take setup, but compared to a lot of other e-commerce solutions, this is probably the best one that I have seen that can be designed and implemented custom.
  • Their template system works very well and allows you to create and re-use templates across Adobe Business Catalyst.
  • Their pre-built modules are great, giving people a great way to use common web elements without having to use a plug-in or find some solution, it is simply built in and generally works exactly as you would expect.
  • Adobe Business Catalyst is more of an all-around solution, providing elements that most smaller companies would have a hard time figuring out, since it includes the ability to build websites, send and track e-mails, analytics. It really is a powerful tool that would typically require a fair amount of coding knowledge and expertise but with the system already built, it can be easily modified and edited by those with limited or no coding knowledge at all.
Jonathan Hodak profile photo
  • Good API integration, easy to integrate
  • Almost complete seller platform providing all the basic features of a Marketplace and a few advanced ones
  • Good level of support of the team
  • Good level of product upgrades
Leonardo Costa profile photo

Cons

  • They do not have the ability to create and build custom plug-ins for use on websites.
  • They do not support every payment gateway, they support the major ones, and most others, but if you have some very unusual payment gateway, it might not be supported.
  • The custom web apps were absolutely one of my favorite parts of this system, and it is really a shame that they do not allow them to be used on all tiers of the website, you have to get the web commerce tier to edit and use them.
Jonathan Hodak profile photo
  • Seller performance tools
  • Order flow
  • Payments management in a PSD2 compliant envronment
Leonardo Costa profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
The simplicity of this platform is the main reason. BC is incredibly easy for first time users and very streamlined for experienced users. I also look at the integration with other Adobe products in my company. Being able to stay completely in one piece of software (Muse or Dreamweaver) for a full design and publish make much better use of my time.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

The largest competitor in my portfolio is GoDaddy. I tend to use them for larger products or for all inclusive domain registration and web presence. I prefer using BC for most everything due to its simplistic nature. It is a very streamlined product and is easy to add users from my clients as editors and managers. This makes content update and creation so much easier. It also eases the minds of content managers within my clients companies as they will have some control over what goes on the web site. GoDaddy is my go to product for customized web designs, larger projects, and anything that requires server side software not supported by BC. It tends to be more involved and time consuming and less productive for me as a small business. So while I prefer to work with BC there are just some limitations that send me over to another hosting platform.
Dan Butler profile photo
In 2013, when we evaluated Mirakl, we didn't find any other solution that was ready to go to market which could be compared.
Leonardo Costa profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Surprisingly enough and despite having a second, less expensive hosting solution, a majority of our clients prefer to use the Adobe Business Catalyst solution. We are then able to enjoy the commissions that are returned as we sign up new customers for annual contracts.
  • Being able to store and utilize data that comes from web form submissions has been very helpful in customer retention since we became a partner in 2011. Since that time, we have only lost two clients. That's 3 times better than our other hosting solution.
  • Our largest negative impact has come from having only one choice in SSLs. For example, we had a great client in a local and growing bank. We spent 2 months getting the web site built to their specifications and we were very clear on the SSL situation. However, once the site went live, problems arose. In the past they had submitted their site to search engines with their secure URL and that was all that was indexed. Then when their customers searched for their site and clicked on the secure URL, it either showed that the site could not be found OR it said that they were entering to a site with an unverified SSL. People would then call the bank and complain. We then had to quickly move their site to another solution costing us days of re-development time and resources.
Jeff French profile photo
  • We were able to develop our marketplace which is now the biggest Italian retail marketplace and is delivering very strong results.
Leonardo Costa profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Mirakl Marketplace Platform

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details