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Score 7.8 out of 101
16 Ratings
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Score 8.5 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

I feel that Adobe Business Catalyst (BC) is best suited to small businesses and free lance designers reselling to small businesses. The whole interface is very personal and easy to use from an inexperienced perspective. This makes it a perfect platform for small business websites or even portfolio websites. Its lack of different server side protocols and languages makes it perfect for the small scale web implementation.
Dan Butler profile photo

Movable Type

Is your business an enterprise level business that has more than a half dozen different content types? If so, then you might want to use a dedicated CMS rather than Movable Type. Movable Type is best used on small / medium sized businesses and is not the best solution for a full-fledged CMS. If you're using your content for something other than just displaying a website, then it's probably not for you. Movable Type works great for news/blogging sites. In fact, Daring Fireball, one of the most popular Apple-centric blogs is using Movable Type as its publishing platform.
Dennis Dewey profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Movable Type
WYSIWYG email editor
Adobe Business Catalyst
2.5
Movable Type
Dynamic content
Adobe Business Catalyst
9.0
Movable Type
Ability to test dynamic content
Adobe Business Catalyst
7.5
Movable Type
Landing pages
Adobe Business Catalyst
6.7
Movable Type
A/B testing
Adobe Business Catalyst
7.0
Movable Type
Mobile optimization
Adobe Business Catalyst
8.0
Movable Type
Email deliverability
Adobe Business Catalyst
8.1
Movable Type
List management
Adobe Business Catalyst
3.2
Movable Type
Triggered drip sequences
Adobe Business Catalyst
6.8
Movable Type

Lead Management

Adobe Business Catalyst
1.8
Movable Type
Lead nurturing
Adobe Business Catalyst
1.8
Movable Type
Lead scoring and grading
Adobe Business Catalyst
2.2
Movable Type
Data quality management
Adobe Business Catalyst
1.5
Movable Type
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
Movable Type

Campaign Management

Adobe Business Catalyst
2.4
Movable Type
Calendaring
Adobe Business Catalyst
2.5
Movable Type
Event/webinar marketing
Adobe Business Catalyst
2.3
Movable Type

Social Media Marketing

Adobe Business Catalyst
8.2
Movable Type
Social sharing and campaigns
Adobe Business Catalyst
7.8
Movable Type
Social profile integration
Adobe Business Catalyst
8.6
Movable Type

Reporting & Analytics

Adobe Business Catalyst
7.1
Movable Type
Dashboards
Adobe Business Catalyst
8.0
Movable Type
Standard reports
Adobe Business Catalyst
7.1
Movable Type
Custom reports
Adobe Business Catalyst
6.1
Movable Type

Platform & Infrastructure

Adobe Business Catalyst
6.4
Movable Type
6.0
API
Adobe Business Catalyst
7.1
Movable Type
6.0
Role-based workflow & approvals
Adobe Business Catalyst
7.0
Movable Type
Customizability
Adobe Business Catalyst
6.0
Movable Type
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Movable Type

Security

Adobe Business Catalyst
Movable Type
5.0
Role-based user permissions
Adobe Business Catalyst
Movable Type
5.0

Web Content Creation

Adobe Business Catalyst
Movable Type
6.4
WYSIWYG editor
Adobe Business Catalyst
Movable Type
9.0
Code quality / cleanliness
Adobe Business Catalyst
Movable Type
6.0
Admin section
Adobe Business Catalyst
Movable Type
8.0
Page templates
Adobe Business Catalyst
Movable Type
5.0
Library of website themes
Adobe Business Catalyst
Movable Type
3.0
Mobile optimization / responsive design
Adobe Business Catalyst
Movable Type
8.0
Publishing workflow
Adobe Business Catalyst
Movable Type
9.0
Form generator
Adobe Business Catalyst
Movable Type
3.0

Web Content Management

Adobe Business Catalyst
Movable Type
5.6
Content taxonomy
Adobe Business Catalyst
Movable Type
9.0
SEO support
Adobe Business Catalyst
Movable Type
6.0
Bulk management
Adobe Business Catalyst
Movable Type
3.0
Availability / breadth of extensions
Adobe Business Catalyst
Movable Type
3.0
Community / comment management
Adobe Business Catalyst
Movable Type
7.0

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Movable type seamlessly integrates multiple websites in one installation which allows easy access to the content and design.
  • Template tags and coding is well documented by Movable Type to provide developers like me the tools required to make completely custom designs.
  • The more recent versions of Movable Type have really upped the ante on how broadly the platform can be used (such as for blogs, forums, e-commerce, etc.)
Kurtis Amundson profile photo

Cons

  • Multi Client Management: The dashboard for managing multiple clients as a reseller is a little difficult to get to. There is also no very easy way for me to manage multiple clients at once. I have to log into and out of individual client accounts to do billing or management.
  • Lack of Server support: There are certain server protocols and languages that are not supported using BC. For example I cannot build a custom php database and upload to BC. I am required to use their tools.
Dan Butler profile photo
  • Especially on the older versions, the limited number of well-developed third-party plugins is problematic for efficiently developing a well-functioning website.
  • Versions of movable type which didn't allow pages to be constructed were difficult to create continuity in design and easily editable pages for our editors.
  • The installation process could be simplified to make it easier for those new to a CMS to install.
Kurtis Amundson profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
It's a robust and reliable product.
Nancy Sheridan profile photo
Movable Type5.4
Based on 9 answers
No longer supported at the university level.
Michelle Belmont profile photo

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We didn't really used many products before deciding to use Business Catalyst. When we started we developed sites using an old product (GoLive) and then created a few sites in WordPress. We didn't like that fact that WordPress needed an add-on every time we wanted additional functionality and trying keep on top of updates was distracting.Adobe's Business Catalyst gave us an all in one system to replace the multiple products clients required to run their online businesses. We also didn't have to remember which sites had what add-ons updated...or not. Business Catalyst is SaaS which allows us to always have the latest updates and functionality ready at our fingertips.
Pauline Kraus profile photo
Movable Type is outdated and out of style with current blog design trends.
Michelle Belmont profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Complete reporting connecting dollars spent on marketing to dollars earned as revenue
  • Faster turn-around on ideas into market-ready content
  • Better service to clients through greater usability in account management
Kristi Millsap, MBA profile photo
  • I am definitely more efficient as a student blogger when I transition into working with Movable Type
  • As a college student, I have gained a tremendous technological skill in becoming acquainted with Movable Type
  • My resume is probably a lot stronger by the addition of knowledge in navigating Movable Type and I will have the opportunity to work in more spaces because of that.
No photo available

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Movable Type

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details