What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

Paddle

3 Ratings
Score 9.3 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Paddle

We feel that Paddle is well suited in any software offering that requires an in-app purchase flow or a custom built subscription model. It's ease of set up and low overhead make it particularly attractive to small and medium businesses and software vendors that manage multiple products with a similar purchase pipeline.In very large platform scenarios, a fully custom solution might provide more flexibility since direct integration with the underlying payment processor can be built in-house. With this of course comes the cost of initial engineering and maintenance.
Ben Lachman profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Paddle
WYSIWYG email editor
Adobe Business Catalyst
2.7
Paddle
Dynamic content
Adobe Business Catalyst
8.9
Paddle
Ability to test dynamic content
Adobe Business Catalyst
7.4
Paddle
Landing pages
Adobe Business Catalyst
6.6
Paddle
A/B testing
Adobe Business Catalyst
7.0
Paddle
Mobile optimization
Adobe Business Catalyst
8.0
Paddle
Email deliverability
Adobe Business Catalyst
8.2
Paddle
List management
Adobe Business Catalyst
3.3
Paddle
Triggered drip sequences
Adobe Business Catalyst
6.8
Paddle

Lead Management

Adobe Business Catalyst
1.9
Paddle
Lead nurturing
Adobe Business Catalyst
1.9
Paddle
Lead scoring and grading
Adobe Business Catalyst
2.3
Paddle
Data quality management
Adobe Business Catalyst
1.5
Paddle
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
Paddle

Campaign Management

Adobe Business Catalyst
2.5
Paddle
Calendaring
Adobe Business Catalyst
2.6
Paddle
Event/webinar marketing
Adobe Business Catalyst
2.4
Paddle

Social Media Marketing

Adobe Business Catalyst
8.2
Paddle
Social sharing and campaigns
Adobe Business Catalyst
7.8
Paddle
Social profile integration
Adobe Business Catalyst
8.6
Paddle

Reporting & Analytics

Adobe Business Catalyst
7.1
Paddle
Dashboards
Adobe Business Catalyst
8.0
Paddle
Standard reports
Adobe Business Catalyst
7.1
Paddle
Custom reports
Adobe Business Catalyst
6.2
Paddle

Platform & Infrastructure

Adobe Business Catalyst
6.3
Paddle
API
Adobe Business Catalyst
6.7
Paddle
Role-based workflow & approvals
Adobe Business Catalyst
7.1
Paddle
Customizability
Adobe Business Catalyst
6.1
Paddle
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Paddle

Online Storefront

Adobe Business Catalyst
Paddle
8.7
Product catalog & listings
Adobe Business Catalyst
Paddle
9.0
Product management
Adobe Business Catalyst
Paddle
9.0
Branding
Adobe Business Catalyst
Paddle
7.5
Mobile storefront
Adobe Business Catalyst
Paddle
9.5
Product variations
Adobe Business Catalyst
Paddle
9.0
Website integration
Adobe Business Catalyst
Paddle
10.0
Visual customization
Adobe Business Catalyst
Paddle
6.5
CMS
Adobe Business Catalyst
Paddle
9.0

Online Shopping Cart

Adobe Business Catalyst
Paddle
9.8
Abandoned cart recovery
Adobe Business Catalyst
Paddle
9.5
Checkout user experience
Adobe Business Catalyst
Paddle
10.0

Online Payment System

Adobe Business Catalyst
Paddle
10.0
eCommerce security
Adobe Business Catalyst
Paddle
10.0

eCommerce Marketing

Adobe Business Catalyst
Paddle
8.5
Promotions & discounts
Adobe Business Catalyst
Paddle
8.0
Personalized recommendations
Adobe Business Catalyst
Paddle
9.0

eCommerce Business Management

Adobe Business Catalyst
Paddle
9.0
Multi-site management
Adobe Business Catalyst
Paddle
10.0
Order processing
Adobe Business Catalyst
Paddle
10.0
Inventory management
Adobe Business Catalyst
Paddle
8.0
Custom functionality
Adobe Business Catalyst
Paddle
8.0

Pros

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo
  • Super easy to implement SDKs across supported platforms that support modern interface paradigms.
  • Real team members that provide backend support for merchant issues. We had issues addressed quickly and taken seriously whenever we needed anything.
  • Help with navigating VAT transparently. We never worried that we were messing up in this complicated area of international sales.
  • Great first line customer support reduces the need for an extensive customer support organization on our end. They dealt with all purchase related issues as well as lightweight technical issues (e.g pointing users to FAQs, update links, etc.).
Ben Lachman profile photo

Cons

  • They do not have the ability to create and build custom plug-ins for use on websites.
  • They do not support every payment gateway, they support the major ones, and most others, but if you have some very unusual payment gateway, it might not be supported.
  • The custom web apps were absolutely one of my favorite parts of this system, and it is really a shame that they do not allow them to be used on all tiers of the website, you have to get the web commerce tier to edit and use them.
Jonathan Hodak profile photo
  • Analytics could support more flexible analysis of reported data and better custom events.
  • More customization of the drop in purchase UI on the web without the need for a full custom site integration.
  • Sometimes communication from their front line support staff has gone to the wrong address.
Ben Lachman profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
The simplicity of this platform is the main reason. BC is incredibly easy for first time users and very streamlined for experienced users. I also look at the integration with other Adobe products in my company. Being able to stay completely in one piece of software (Muse or Dreamweaver) for a full design and publish make much better use of my time.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

The largest competitor in my portfolio is GoDaddy. I tend to use them for larger products or for all inclusive domain registration and web presence. I prefer using BC for most everything due to its simplistic nature. It is a very streamlined product and is easy to add users from my clients as editors and managers. This makes content update and creation so much easier. It also eases the minds of content managers within my clients companies as they will have some control over what goes on the web site. GoDaddy is my go to product for customized web designs, larger projects, and anything that requires server side software not supported by BC. It tends to be more involved and time consuming and less productive for me as a small business. So while I prefer to work with BC there are just some limitations that send me over to another hosting platform.
Dan Butler profile photo
Paddle has better customer experience than other offerings in its class. Provides a low overhead and quick setup solution when compared to direct Stripe integration. It is competitive on rates with other offerings and when features like frontline support, abandoned cart recovery, and user suggestions are factored into their offering, their rates are more than competitive.
Ben Lachman profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Complete reporting connecting dollars spent on marketing to dollars earned as revenue
  • Faster turn-around on ideas into market-ready content
  • Better service to clients through greater usability in account management
Kristi Millsap, MBA profile photo
  • Increased sales due to abandoned cart recovery emails, etc.
  • Allowed us to experiment with novel in-app "reward for sharing" purchase incentives
  • Reduced VAT and customer sales support cost to close to zero.
Ben Lachman profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Paddle

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details