What users are saying about
58 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101
1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

I feel that Adobe Business Catalyst (BC) is best suited to small businesses and free lance designers reselling to small businesses. The whole interface is very personal and easy to use from an inexperienced perspective. This makes it a perfect platform for small business websites or even portfolio websites. Its lack of different server side protocols and languages makes it perfect for the small scale web implementation.
Dan Butler profile photo

SellerCloud

Great for a business selling on lots of channels looking for a cost effective solution
Warren Marland profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
SellerCloud
WYSIWYG email editor
Adobe Business Catalyst
2.5
SellerCloud
Dynamic content
Adobe Business Catalyst
9.0
SellerCloud
Ability to test dynamic content
Adobe Business Catalyst
7.6
SellerCloud
Landing pages
Adobe Business Catalyst
6.7
SellerCloud
A/B testing
Adobe Business Catalyst
7.0
SellerCloud
Mobile optimization
Adobe Business Catalyst
8.0
SellerCloud
Email deliverability
Adobe Business Catalyst
8.1
SellerCloud
List management
Adobe Business Catalyst
3.2
SellerCloud
Triggered drip sequences
Adobe Business Catalyst
6.8
SellerCloud

Lead Management

Adobe Business Catalyst
1.8
SellerCloud
Lead nurturing
Adobe Business Catalyst
1.8
SellerCloud
Lead scoring and grading
Adobe Business Catalyst
2.2
SellerCloud
Data quality management
Adobe Business Catalyst
1.5
SellerCloud
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
SellerCloud

Campaign Management

Adobe Business Catalyst
2.4
SellerCloud
Calendaring
Adobe Business Catalyst
2.5
SellerCloud
Event/webinar marketing
Adobe Business Catalyst
2.3
SellerCloud

Social Media Marketing

Adobe Business Catalyst
8.2
SellerCloud
Social sharing and campaigns
Adobe Business Catalyst
7.8
SellerCloud
Social profile integration
Adobe Business Catalyst
8.6
SellerCloud

Reporting & Analytics

Adobe Business Catalyst
7.1
SellerCloud
Dashboards
Adobe Business Catalyst
8.0
SellerCloud
Standard reports
Adobe Business Catalyst
7.1
SellerCloud
Custom reports
Adobe Business Catalyst
6.1
SellerCloud

Platform & Infrastructure

Adobe Business Catalyst
6.4
SellerCloud
API
Adobe Business Catalyst
7.1
SellerCloud
Role-based workflow & approvals
Adobe Business Catalyst
7.0
SellerCloud
Customizability
Adobe Business Catalyst
6.0
SellerCloud
Integration with Salesforce.com
Adobe Business Catalyst
5.5
SellerCloud

Online Storefront

Adobe Business Catalyst
SellerCloud
6.0
Product catalog & listings
Adobe Business Catalyst
SellerCloud
6.0
Product management
Adobe Business Catalyst
SellerCloud
5.0
Bulk product upload
Adobe Business Catalyst
SellerCloud
7.0

eCommerce Business Management

Adobe Business Catalyst
SellerCloud
7.2
Multi-site management
Adobe Business Catalyst
SellerCloud
8.0
Order processing
Adobe Business Catalyst
SellerCloud
8.0
Inventory management
Adobe Business Catalyst
SellerCloud
8.0
Shipping
Adobe Business Catalyst
SellerCloud
8.0
Custom functionality
Adobe Business Catalyst
SellerCloud
4.0

Pros

  • As mentioned previously, we use the Content Holder module quite often because of the ability to place any html content that is prone to being frequently edited. It simplifies the process and allows us to simplify our templates.
  • We also like the ease of the Photo Gallery and how simple it is to either add or remove photos from the gallery once it has been placed.
  • Media Downloads seems to be a very helpful resource. With its ability to be categorized both by file type and customized categories within the web site and then placed by category also helps us streamline document placement especially when there are large number of those resources to organize.
  • News is obviously a much needed resource and it is simple to add news items, classify them and place them on template pages where they are fed. It is one of the easiest items to teach new clients how to manage.
  • Web Apps is our most prized module because of the ease of creating a database, then being able to style the output in any shape form or fashion.
Jeff French profile photo
  • Multichannel / Omnichannel connectivity to integrate with a ridiculous number of channels
  • Cost effective solution compared to Netsuite/ChannelAdvisor
  • Reliable with great support
Warren Marland profile photo

Cons

  • The learning curve can be steep.
  • There is no access to the server side programming so some functionality needs a work around or cannot be accomplished.
  • It is more expensive for users than many of the other website options.
Pauline Kraus profile photo
  • User Interface is a bit of a mess and needs an upgrade but you get used to it over time
  • Support is impersonal and they have a confusing ticket system
Warren Marland profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

More reliable; more integrated tools
Nancy Sheridan profile photo
Best balance of functionality and cost.
Warren Marland profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Complete reporting connecting dollars spent on marketing to dollars earned as revenue
  • Faster turn-around on ideas into market-ready content
  • Better service to clients through greater usability in account management
Kristi Millsap, MBA profile photo
  • It has had a positive impact, allowing me to launch products on multiple channels simply and quickly
  • It has allowed me to run a growing business with a minimum of resources
Warren Marland profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

SellerCloud

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details