What users are saying about

SharpSpring

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Top Rated
154 Ratings
58 Ratings
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Score 7.8 out of 101

SharpSpring

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Top Rated
154 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

SharpSpring

I would say this is the only choice for agencies, especially for smaller agencies or agencies working with smaller companies. SharpSpring is a platform; it is not a marketing university. So this is for marketing professionals who are going to keep up with best practices and teach themselves how to get the most out of it. This is not for busy founders who want their hand held on how to implement it and how to apply it to their company. This is also great for smaller marketing budgets and/or marketing skeptics who want or need a more gradual rollout of marketing automation features and services.
Meghan Pavasaris profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
SharpSpring
7.4
WYSIWYG email editor
Adobe Business Catalyst
2.5
SharpSpring
7.0
Dynamic content
Adobe Business Catalyst
9.0
SharpSpring
7.4
Ability to test dynamic content
Adobe Business Catalyst
7.6
SharpSpring
7.9
Landing pages
Adobe Business Catalyst
6.7
SharpSpring
6.6
A/B testing
Adobe Business Catalyst
7.0
SharpSpring
6.7
Mobile optimization
Adobe Business Catalyst
8.0
SharpSpring
6.9
Email deliverability
Adobe Business Catalyst
8.1
SharpSpring
7.6
List management
Adobe Business Catalyst
3.2
SharpSpring
8.1
Triggered drip sequences
Adobe Business Catalyst
6.8
SharpSpring
8.7

Lead Management

Adobe Business Catalyst
1.8
SharpSpring
8.0
Lead nurturing
Adobe Business Catalyst
1.8
SharpSpring
7.8
Lead scoring and grading
Adobe Business Catalyst
2.2
SharpSpring
8.1
Data quality management
Adobe Business Catalyst
1.5
SharpSpring
7.7
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
SharpSpring
8.3

Campaign Management

Adobe Business Catalyst
2.4
SharpSpring
6.7
Calendaring
Adobe Business Catalyst
2.5
SharpSpring
6.6
Event/webinar marketing
Adobe Business Catalyst
2.3
SharpSpring
6.9

Social Media Marketing

Adobe Business Catalyst
8.2
SharpSpring
6.9
Social sharing and campaigns
Adobe Business Catalyst
7.8
SharpSpring
6.9
Social profile integration
Adobe Business Catalyst
8.6
SharpSpring
7.0

Reporting & Analytics

Adobe Business Catalyst
7.1
SharpSpring
7.8
Dashboards
Adobe Business Catalyst
8.0
SharpSpring
7.9
Standard reports
Adobe Business Catalyst
7.1
SharpSpring
8.0
Custom reports
Adobe Business Catalyst
6.1
SharpSpring
7.6

Platform & Infrastructure

Adobe Business Catalyst
6.4
SharpSpring
8.2
API
Adobe Business Catalyst
7.1
SharpSpring
8.8
Role-based workflow & approvals
Adobe Business Catalyst
7.0
SharpSpring
8.3
Customizability
Adobe Business Catalyst
6.0
SharpSpring
7.8
Integration with Salesforce.com
Adobe Business Catalyst
5.5
SharpSpring
8.3
Integration with Microsoft Dynamics CRM
Adobe Business Catalyst
SharpSpring
7.8
Integration with SugarCRM
Adobe Business Catalyst
SharpSpring
8.1

Pros

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo
  • UX and navigation are really easy. The email funnel builder is particularly good.
  • Finally. An automation solution with a good CRM attached to the automation side.
  • Social media integration and touch points through the user journey
  • Excellent Lead scoring capabilities
Phil Wharton profile photo

Cons

  • If a customer has a query they don't listen to the customer they just look at ways to hide behind BC company policy. In the UK if a customer changes a subscription plan by law they have a 14 day cooling off period. BC doesn't allow a plan to be changed once it’s been upgraded even if this is within a 24 hour period. I understand that BC having to comply with international law is not going to happen and that's not what a customer would expect. But what I do expect is for their accounts department to actually consider and review a customer’s requests or simple error's made without just quoting company policy.
  • In my case, I noticed our website was being tagged as NOT SECURE in Google Chrome Browser. I knew BC didn't offer SSL when I tried it a few years back but that I would check to see if they added that service. Sure enough, they added SSL certificates last summer, that’s was great news. So I read that SSL only came with the Platinum Service Plan and upgraded at a cost of $264.13 . Then a few minutes later I noticed that actually, I could have purchased the SSL on my current Web commerce plan (Gold Plan) for just $80. Within 24 hours I requested the upgrade be canceled and to just add SSL to my current plan. After all, we didn’t need a Platinum plan for our needs we only needed the SSL certification. The accounting department said this was not allowed or possible due to their cancellation policy of NO REFUNDS. They even suggested I could change back to GOLD service in the summer and then pay another $80 to add the SSL that would be lost. This is not the service I would expect. In strict comparison and contrast to our domain is hosted with GoDaddy and they will allow customers to change service policy at any time and they always Pro Rata any billing need meaning the customer is never charged for a service they don't want at that time.
  • When a customer upgrades a service it should be upgraded for 12 months from the upgrade date. The old service remaining credit should be deducted from the new service subscription and BC should clearly display the upgrade price for the next 12 months. The customer should be given the opportunity to review the service cancellation policy before checking a check-box and then processing the order.
  • BC fail to communicate important service upgrades such as SSL certification added last year. Someone could have called me on that emails get lost these days so what’s wrong with a plan good old fashioned phone call
  • BC has changed their service plan names, that's not a problem in itself providing its communicated to the customer and that it is 100% adopted across all media platforms, user portal and billing etc. The WebCommerce Plan is also the Gold Plan and I was not aware of that so found it very confusing.
  • When upgrading a service plan BC should provide pop up windows to highlight the company cancellation policy which is good standard practice
Richard Taylor profile photo
  • The Landing Page generator has always been a bit glitchy and although designed to not need code, I've ended up learning more code since I started using it (no bad thing!) but a recent update has fixed a lot of the issues, just changing the publishing button onto the main page is a big time saver. I would like to see this feature improve though to be able to control the placement of headers, images etc through the editing function rather than the code.
  • At the moment the workflow structure is enabled with drop down functionality, once a criteria is added, it can't be edited. Having a more visual 'tree' structure would be more helpful and I believe is in the features pipeline.
  • The Visitor ID tool is fairly periphery to my clients needs, but it could be improved if it were possible to remove the site visiters which aren't leads that visit your site; spiders and such like.
Lindsey Pickles profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
The simplicity of this platform is the main reason. BC is incredibly easy for first time users and very streamlined for experienced users. I also look at the integration with other Adobe products in my company. Being able to stay completely in one piece of software (Muse or Dreamweaver) for a full design and publish make much better use of my time.
Dan Butler profile photo
SharpSpring9.1
Based on 14 answers
It delivers everything it promised and more. SharpSpring is marketing automation transformed. Easy to use, affordable and well supported. Many of our clients will become dependent on the information SharpSpring provides for their marketing initiatives and we are confident they will be there for the long run. When some of the over-funded 'big names' flame out, SharpSpring will be the clear choice for small business users.
Derek A. Lackey profile photo

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
SharpSpring8.5
Based on 5 answers
The surprising thing is SharpSpring is surprisingly fast to learn and easy to use so small business owners and marketing managers can login and see SharpSpring in actions for themselves. The numerous built-in help videos allow client users to become do-it-yourself marketers, which is very important to small businesses. This also means lots of users can figure things out on their own rather than have to schedule training or log support requests.
Omar Barraza profile photo

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
Good support; there have been a few issues that we have been unable to resolve
Jerry Dever profile photo
SharpSpring8.1
Based on 5 answers
SharpSpring looks for alternative ways to do things and is willing to admit that the system doesn't do that, but they will add it to future phases.
Perryn Olson, CPSM, CCMP profile photo

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
SharpSpring8.2
Based on 1 answer
No answer on this topic is available.

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
SharpSpring8.2
Based on 1 answer
Our custom application (CASL compliance) was not the typical on-boarding process for SharpSpring and they managed it very well. If we had to do it over, we would have let SharpSpring train us in their standard manner, trusting that the CASL compliance issues would sort themselves out in the process. Due to our own decisions we made our learning curve a little more difficult.
Derek A. Lackey profile photo

Alternatives Considered

We use Adobe Muse and this was our introduction to BC, we did not have a choice in this topic. But we have a good experiance with Adobe products generally as we also use most products within Adobe CC
Richard Taylor profile photo
SharpSpring was a good middle-ground find for us. HubSpot and Marketo were both too expensive for a lot of functionality that we really don't need, and Autopilot was too limited. SharpSpring is relatively affordable, and allows for a little growth in our use of the system.
Johanna Goode profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Surprisingly enough and despite having a second, less expensive hosting solution, a majority of our clients prefer to use the Adobe Business Catalyst solution. We are then able to enjoy the commissions that are returned as we sign up new customers for annual contracts.
  • Being able to store and utilize data that comes from web form submissions has been very helpful in customer retention since we became a partner in 2011. Since that time, we have only lost two clients. That's 3 times better than our other hosting solution.
  • Our largest negative impact has come from having only one choice in SSLs. For example, we had a great client in a local and growing bank. We spent 2 months getting the web site built to their specifications and we were very clear on the SSL situation. However, once the site went live, problems arose. In the past they had submitted their site to search engines with their secure URL and that was all that was indexed. Then when their customers searched for their site and clicked on the secure URL, it either showed that the site could not be found OR it said that they were entering to a site with an unverified SSL. People would then call the bank and complain. We then had to quickly move their site to another solution costing us days of re-development time and resources.
Jeff French profile photo
  • We have not found a platform that keeps our clients as CASL compliant as SharpSpring does.
  • We are in our first 6 months and we have more than paid for our initial investment.
  • Our cost per account added is so low we are able to find a price point for every client - and still make a profit.
Derek A. Lackey profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Business Catalyst More Information

SharpSpring

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Additional Pricing Details

SharpSpring More Information