What users are saying about

SharpSpring

Top Rated
136 Ratings

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

SharpSpring

Top Rated
136 Ratings
Score 7.9 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

Business Catalyst is suited for most web development scenarios. May suggest other options if running a very large ecommerce store, or if they need very specific needs regarding custom coding on a website
Hudsen Smith profile photo

SharpSpring

SharpSpring is ideal for companies that have a contact database of 5000 upwards, who email updates and marketing messages 3 - 4 times a month. In comparison to other email systems, it's worth the fees alone for better email management, not to mention the CRM aspects of the system. Everything else is a bonus. Smaller SME clients, who have a smaller contact database may not get the full value, compared to using free available marketing tools.
Tony Burke profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
SharpSpring
7.5
WYSIWYG email editor
Adobe Business Catalyst
2.7
SharpSpring
7.1
Dynamic content
Adobe Business Catalyst
8.9
SharpSpring
7.4
Ability to test dynamic content
Adobe Business Catalyst
7.3
SharpSpring
8.0
Landing pages
Adobe Business Catalyst
6.6
SharpSpring
6.7
A/B testing
Adobe Business Catalyst
7.0
SharpSpring
6.8
Mobile optimization
Adobe Business Catalyst
8.0
SharpSpring
6.9
Email deliverability
Adobe Business Catalyst
8.2
SharpSpring
7.6
List management
Adobe Business Catalyst
3.3
SharpSpring
8.2
Triggered drip sequences
Adobe Business Catalyst
6.8
SharpSpring
8.7

Lead Management

Adobe Business Catalyst
1.9
SharpSpring
8.0
Lead nurturing
Adobe Business Catalyst
1.9
SharpSpring
7.8
Lead scoring and grading
Adobe Business Catalyst
2.3
SharpSpring
8.1
Data quality management
Adobe Business Catalyst
1.5
SharpSpring
7.8
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
SharpSpring
8.3

Campaign Management

Adobe Business Catalyst
2.5
SharpSpring
6.8
Calendaring
Adobe Business Catalyst
2.6
SharpSpring
6.6
Event/webinar marketing
Adobe Business Catalyst
2.4
SharpSpring
7.0

Social Media Marketing

Adobe Business Catalyst
8.2
SharpSpring
6.9
Social sharing and campaigns
Adobe Business Catalyst
7.8
SharpSpring
6.8
Social profile integration
Adobe Business Catalyst
8.6
SharpSpring
6.9

Reporting & Analytics

Adobe Business Catalyst
7.1
SharpSpring
7.8
Dashboards
Adobe Business Catalyst
8.1
SharpSpring
7.9
Standard reports
Adobe Business Catalyst
7.1
SharpSpring
8.0
Custom reports
Adobe Business Catalyst
6.2
SharpSpring
7.6

Platform & Infrastructure

Adobe Business Catalyst
6.3
SharpSpring
8.0
API
Adobe Business Catalyst
6.7
SharpSpring
8.7
Role-based workflow & approvals
Adobe Business Catalyst
7.1
SharpSpring
8.3
Customizability
Adobe Business Catalyst
6.1
SharpSpring
7.9
Integration with Salesforce.com
Adobe Business Catalyst
5.5
SharpSpring
8.3
Integration with Microsoft Dynamics CRM
Adobe Business Catalyst
SharpSpring
7.3
Integration with SugarCRM
Adobe Business Catalyst
SharpSpring
7.8

Pros

  • The Web Apps element of Business Catalyst is unique among hosted CMS systems. It helps us solve unique challenges without involving heavy-duty programmers.
  • As a Hosted CMS, it has a lot of great features without a ton of cost or liability being taken on which is important to us.
  • BC has a growing developer community and has made significant upgrades over the past few years, which don't end up costing us more, and would be very expensive or time consuming in a traditional CMS
  • Our client's like that it is from "Adobe" and that it has Dreamweaver integration. This provides them with a level of comfort that helps us sell the project.
John Reitz profile photo
  • The value is exceptional. There is no way we'd be able to offer the benefits of marketing automation to our clients with any other platform out there now.
  • The people have always been a pleasure to work with.
  • The onboarding was customized to how we were planning to use the platform. At no point were we made to feel that we didn't know marketing at all just because we hadn't yet used a marketing automation platform.
  • They are constantly rolling out new features and capabilities.
  • Really easy to keep our clients up to date with their automatic VisitorID emails and other automation we've set up.
Meghan Pavasaris profile photo

Cons

  • There is a lot of documentation out there, but much of it is out of date or lacking in detail or specificity.
  • The biggest weakness of BC is its support. While the chat feature is good, it has long hold times and staff that is not knowledgeable about the product. I doubt anyone in support has ever even built a site with Business Catalyst before. They need US support centers with actual designers or developers who would be able actually help. It seems like 50% of our support questions should be easy but end up being escalated as a "not for the development team" or never answered.
  • The Admin UI could be more intuitive and the In-Content Editing is very difficult to actually use in practice with a novice client.
John Reitz profile photo
  • I would also like to see some improvements on the mobile app--it's too cumbersome to open up and access which prevents me from using it as much as I may otherwise.
  • I would like to see stronger integration with ThriveThemes--which is the conversion-focused platform I use for my WordPress websites and those of my clients.
  • I use LinkedIn exclusively for prospecting, and stronger integration with that platform would be welcome (much of that is on LinkedIn). That said, it does have strong connectivity with all three social media platforms: LinkedIn, Facebook and Twitter.
Keith Luscher profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
It's a robust and reliable product.
Nancy Sheridan profile photo
SharpSpring9.1
Based on 13 answers
Can't see us without this valuable tool in our digital marketing toolbox! SharpSpring takes care of our email campaigns, CRM, and we're using it for dynamic page content geared to specific personas or lead fields.
Jeff Tincher profile photo

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
SharpSpring8.5
Based on 5 answers
The surprising thing is SharpSpring is surprisingly fast to learn and easy to use so small business owners and marketing managers can login and see SharpSpring in actions for themselves. The numerous built-in help videos allow client users to become do-it-yourself marketers, which is very important to small businesses. This also means lots of users can figure things out on their own rather than have to schedule training or log support requests.
Omar Barraza profile photo

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
SharpSpring8.1
Based on 5 answers
So far, every issue has been dealt with professionally by the support team and they even follow up again after the issues are resolved to see if everything is still o.k.
Tony Burke profile photo

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
SharpSpring8.2
Based on 1 answer
No answer on this topic is available.

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
SharpSpring8.2
Based on 1 answer
Our custom application (CASL compliance) was not the typical on-boarding process for SharpSpring and they managed it very well. If we had to do it over, we would have let SharpSpring train us in their standard manner, trusting that the CASL compliance issues would sort themselves out in the process. Due to our own decisions we made our learning curve a little more difficult.
Derek A. Lackey profile photo

Alternatives Considered

More reliable; more integrated tools
Nancy Sheridan profile photo
I was looking into Salesforce. It seemed very old-school compared to Sharpspring, it was also SOOOO expensive. I was able to get SharpSping with unlimited users, which is huge for our growing company!
Kim Kinney profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Better customer service
  • Faster site builds.
  • Workflow notifications and faster response time.
Nancy Sheridan profile photo
  • We have not found a platform that keeps our clients as CASL compliant as SharpSpring does.
  • We are in our first 6 months and we have more than paid for our initial investment.
  • Our cost per account added is so low we are able to find a price point for every client - and still make a profit.
Derek A. Lackey profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Business Catalyst More Information

SharpSpring

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Additional Pricing Details

SharpSpring More Information