What users are saying about

Adobe Campaign

Top Rated
90 Ratings

Salesforce Commerce Cloud

Top Rated
87 Ratings

Adobe Campaign

Top Rated
90 Ratings
Score 7.4 out of 101

Salesforce Commerce Cloud

Top Rated
87 Ratings
Score 8.1 out of 101

Add comparison

Likelihood to Recommend

Adobe Campaign

Adobe Campaign is well suited for enterprise-level marketing communications. It can manage and deploy large volumes of emails very efficiently. Workflows can allow multiple touches, staggered sends, and segmentation to occur all within one delivery if needed. Interactions and reporting can happen in real time or near real time if needed. When integrated with the rest of the Marketing Cloud, Campaign becomes even more powerful as platforms like Analytics and AEM can have functionality brought directly into Campaign for more effective content creation and reporting.
Marty Idziak profile photo

Salesforce Commerce Cloud

In the case of a typical internet retailer, my recommendation would be much higher. However, anyone in a unique vertical that requires extensive customization is going to find Demandware extremely challenging to work with. Moreover, the prevailing attitude at Demandware seems to be "one size fits all". I've solved many of my problems with Demandware through my own tenacity. I would never suggest Demandware to a business with any complicated needs, or one dependent on non-technical marketers to maintain the platform.
William Van Fleet profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Campaign
7.9
Salesforce Commerce Cloud
WYSIWYG email editor
Adobe Campaign
7.3
Salesforce Commerce Cloud
Dynamic content
Adobe Campaign
7.9
Salesforce Commerce Cloud
Ability to test dynamic content
Adobe Campaign
8.2
Salesforce Commerce Cloud
Landing pages
Adobe Campaign
8.0
Salesforce Commerce Cloud
A/B testing
Adobe Campaign
7.0
Salesforce Commerce Cloud
Mobile optimization
Adobe Campaign
8.4
Salesforce Commerce Cloud
Email deliverability
Adobe Campaign
8.6
Salesforce Commerce Cloud
List management
Adobe Campaign
8.2
Salesforce Commerce Cloud
Triggered drip sequences
Adobe Campaign
7.5
Salesforce Commerce Cloud

Lead Management

Adobe Campaign
6.9
Salesforce Commerce Cloud
Lead nurturing
Adobe Campaign
7.5
Salesforce Commerce Cloud
Lead scoring and grading
Adobe Campaign
7.2
Salesforce Commerce Cloud
Data quality management
Adobe Campaign
6.6
Salesforce Commerce Cloud
Automated sales alerts and tasks
Adobe Campaign
6.3
Salesforce Commerce Cloud

Campaign Management

Adobe Campaign
7.4
Salesforce Commerce Cloud
Calendaring
Adobe Campaign
7.5
Salesforce Commerce Cloud
Event/webinar marketing
Adobe Campaign
7.3
Salesforce Commerce Cloud

Social Media Marketing

Adobe Campaign
8.1
Salesforce Commerce Cloud
Social sharing and campaigns
Adobe Campaign
8.2
Salesforce Commerce Cloud
Social profile integration
Adobe Campaign
7.9
Salesforce Commerce Cloud

Reporting & Analytics

Adobe Campaign
7.8
Salesforce Commerce Cloud
Dashboards
Adobe Campaign
8.3
Salesforce Commerce Cloud
Standard reports
Adobe Campaign
8.1
Salesforce Commerce Cloud
Custom reports
Adobe Campaign
6.9
Salesforce Commerce Cloud

Platform & Infrastructure

Adobe Campaign
7.6
Salesforce Commerce Cloud
API
Adobe Campaign
8.1
Salesforce Commerce Cloud
Role-based workflow & approvals
Adobe Campaign
8.5
Salesforce Commerce Cloud
Customizability
Adobe Campaign
8.0
Salesforce Commerce Cloud
Integration with Salesforce.com
Adobe Campaign
7.9
Salesforce Commerce Cloud
Integration with Microsoft Dynamics CRM
Adobe Campaign
7.1
Salesforce Commerce Cloud
Integration with SugarCRM
Adobe Campaign
6.4
Salesforce Commerce Cloud

Online Storefront

Adobe Campaign
Salesforce Commerce Cloud
7.4
Product catalog & listings
Adobe Campaign
Salesforce Commerce Cloud
6.9
Product management
Adobe Campaign
Salesforce Commerce Cloud
7.7
Bulk product upload
Adobe Campaign
Salesforce Commerce Cloud
8.1
Branding
Adobe Campaign
Salesforce Commerce Cloud
7.8
Mobile storefront
Adobe Campaign
Salesforce Commerce Cloud
7.4
Product variations
Adobe Campaign
Salesforce Commerce Cloud
7.1
Website integration
Adobe Campaign
Salesforce Commerce Cloud
8.5
Visual customization
Adobe Campaign
Salesforce Commerce Cloud
6.7
CMS
Adobe Campaign
Salesforce Commerce Cloud
6.0

Online Shopping Cart

Adobe Campaign
Salesforce Commerce Cloud
6.3
Abandoned cart recovery
Adobe Campaign
Salesforce Commerce Cloud
6.2
Checkout user experience
Adobe Campaign
Salesforce Commerce Cloud
6.5

Online Payment System

Adobe Campaign
Salesforce Commerce Cloud
7.2
eCommerce security
Adobe Campaign
Salesforce Commerce Cloud
7.2

eCommerce Marketing

Adobe Campaign
Salesforce Commerce Cloud
7.2
Promotions & discounts
Adobe Campaign
Salesforce Commerce Cloud
6.5
Personalized recommendations
Adobe Campaign
Salesforce Commerce Cloud
7.3
SEO
Adobe Campaign
Salesforce Commerce Cloud
7.6

eCommerce Business Management

Adobe Campaign
Salesforce Commerce Cloud
7.2
Multi-site management
Adobe Campaign
Salesforce Commerce Cloud
7.7
Order processing
Adobe Campaign
Salesforce Commerce Cloud
7.0
Inventory management
Adobe Campaign
Salesforce Commerce Cloud
7.6
Shipping
Adobe Campaign
Salesforce Commerce Cloud
6.9
Custom functionality
Adobe Campaign
Salesforce Commerce Cloud
6.9

Pros

  • The workflow interface is good. You have the ability to design campaigns on a very simple or very complex level depending on what you are trying to achieve.
  • The UI is getting better. Adobe is making Campaign easier to navigate and more like its other solutions across the Adobe Marketing Cloud.
  • When paired with other solutions in the Adobe Marketing Cloud such as Analytics and Target, marketers have access to additional tools that otherwise they would have to look elsewhere for.
Marty Idziak profile photo
  • Scalability - In December 2013 alone we launched a "tentpole" product that sent our single day eCommerce sales from an average of 500 orders per day to over 17,000.
  • Integrations - Through "cartridges" Demandware facilitates 3rd party integrations in a relatively easy way. Trusted providers such as Merchant Banks, UGC Integrators and Social Media pipelines can be set up and launched with much less developer time than in a traditional, custom solution.
  • Improvement - The Demandware product development teams do a great job of keeping on and sometimes even ahead of trends and technical advances. They roll out improvements large and small at regular intervals and maintain excellent documentation. When the online documentation isn't enough, we've found that our support contacts do a great job of filling in the gaps for us. When something doesn't go as planned with a rollout of new features (as can happen with software!), Demandware is quick to make adjustments and good at communicating what they are doing.
John Perasco profile photo

Cons

  • The reporting engine needs to be improved. It is difficult to build custom reporting.
  • Adobe Campaign is not meant to act as a CRM, so anyone looking to leverage this from Campaign might be disappointed.
  • It does require some technical knowledge to manage and operate on a daily basis.
Marty Idziak profile photo
  • Content authoring could be more robust
  • API framework
No photo available

Likelihood to Renew

Adobe Campaign8.4
Based on 5 answers
Once you go for Neolane you are a bit stuck with it, so we will most likely stay with Neolane. Cost of investment and training are the main factors at work here. We havesimply have invested too much in the product to stop using it after 2 years.That said, my score of 8 does not imply that the product is worthy of getting an 8 but reflects our willingness to renew.Given that upgrading to a new version will cost again a substantial sum, we most likely will keep using the current version we are on which is 6X.
No photo available
Salesforce Commerce Cloud7.8
Based on 10 answers
We are in the process of converting to Demandware, our current cart can no longer handle the site traffic demand.
No photo available

Usability

Adobe Campaign9.0
Based on 3 answers
Because I think it is a very user friendly system, especially when it comes to campaign production
Emma Asplund profile photo
Salesforce Commerce Cloud8.0
Based on 2 answers
Overall it's going great. Hoping it can reach very good heights soon.
No photo available

Reliability and Availability

Adobe Campaign7.0
Based on 1 answer
Aside from frequent error prompts, the program is quite dependable
Gibum Kang profile photo
Salesforce Commerce Cloud8.0
Based on 1 answer
We have only had one instance where the platform went down in the time we have been using it.
Jeremiah Graham, MBA profile photo

Support

Adobe Campaign7.4
Based on 2 answers
I would say that generally the knowledge of the support team we work with is good, great even.I can't say that they seem to be very interested or involved in trying to make the product work best for us.They do what needs to be done, and they do it well - but not really going the extra mile.
No photo available
Salesforce Commerce Cloud9.0
Based on 3 answers
They are very responsive and a support technician will be assigned quickly. Even if there is further clarification needed for the ticket, or a solution is not immediately available, you feel that someone is there and staying on top of the issue. Most common issues are resolved quickly and satisfactorily.
Peter Kowalczyk profile photo

In-Person Training

Adobe Campaign8.0
Based on 1 answer
No answer on this topic is available.
Salesforce Commerce Cloud8.0
Based on 1 answer
The in-person training was thorough. Trainer was pretty dry, but covered everything really well.
Jeremiah Graham, MBA profile photo

Implementation

Adobe Campaign8.0
Based on 1 answer
No answer on this topic is available.
Salesforce Commerce Cloud8.0
Based on 2 answers
Implementation went fairly smoothly.
Jeremiah Graham, MBA profile photo

Alternatives Considered

We used to use Experian, or CheetahMail as it's referred to. Overall with the cost of deployment and training there is not really a way of going back. Given the chance, we probably would have saved ourselves the cost and would have stuck with an SAAS agreement with either Experian or an equivalent.That is not to say that Adobe's Neolane is a bad product, in fact it's a fairly good product. However it needs a lot of polishing to become the all round pack it should be.
No photo available
Not comparable. Demandware blows NetSuite out of the water-which is why we are converting. On average it takes me 40 seconds to load a page in the backend of NetSuite - this is unacceptable.
No photo available

Return on Investment

  • Better tracking of responses and customers.
  • All in one tool so we don't have to cross train multiple employees on multiple programs
  • Has given set goals for further expansion.
Brandon Stuhr profile photo
  • I believe that with the team that we have in place, that we are able to work within the nuances of what Demandware presents, and it has allowed us to definitely improve our product merchandising plan. It has also given us some tools that allow our sales agents to provide the best customer service.
Kevin Daniele profile photo

Pricing Details

Adobe Campaign

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Salesforce Commerce Cloud

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details