Adobe Campaign vs. Zoho Mail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Campaign
Score 8.1 out of 10
N/A
Adobe acquired Neolane in July 2013 and later re-named the product Adobe Campaign. Adobe Campaign provides both marketing automation and marketing resource management functionality such as spend & financial management, workflow, and asset management.N/A
Zoho Mail
Score 8.9 out of 10
N/A
Zoho offers their business email suite, which includes Calendar, Tasks, Notes, and Contacts bundled with an inbox.
$1
per user/per month
Pricing
Adobe CampaignZoho Mail
Editions & Modules
No answers on this topic
Mail Lite
$1
per user/per month
Workplace
$3
per user/per month
Mail Premium
$4
per user/per month
Offerings
Pricing Offerings
Adobe CampaignZoho Mail
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Adobe CampaignZoho Mail
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Adobe Campaign
8.8
92 Ratings
12% above category average
Zoho Mail
-
Ratings
WYSIWYG email editor9.486 Ratings00 Ratings
Dynamic content9.592 Ratings00 Ratings
Ability to test dynamic content9.687 Ratings00 Ratings
Landing pages8.184 Ratings00 Ratings
A/B testing8.888 Ratings00 Ratings
Mobile optimization9.586 Ratings00 Ratings
Email deliverability reporting8.090 Ratings00 Ratings
List management6.392 Ratings00 Ratings
Triggered drip sequences9.781 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Adobe Campaign
6.7
6 Ratings
14% below category average
Zoho Mail
-
Ratings
Lead nurturing automation7.16 Ratings00 Ratings
Lead scoring and grading7.35 Ratings00 Ratings
Data quality management6.36 Ratings00 Ratings
Automated sales alerts and tasks6.05 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Adobe Campaign
8.5
86 Ratings
11% above category average
Zoho Mail
-
Ratings
Calendaring9.586 Ratings00 Ratings
Event/webinar marketing7.46 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Adobe Campaign
7.9
4 Ratings
5% above category average
Zoho Mail
-
Ratings
Social sharing and campaigns8.04 Ratings00 Ratings
Social profile integration7.74 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Adobe Campaign
8.5
92 Ratings
13% above category average
Zoho Mail
-
Ratings
Dashboards8.091 Ratings00 Ratings
Standard reports8.891 Ratings00 Ratings
Custom reports8.787 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Adobe Campaign
8.3
88 Ratings
9% above category average
Zoho Mail
-
Ratings
API8.879 Ratings00 Ratings
Role-based workflow & approvals9.682 Ratings00 Ratings
Customizability9.485 Ratings00 Ratings
Integration with Salesforce.com7.563 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.850 Ratings00 Ratings
Integration with SugarCRM6.56 Ratings00 Ratings
Secure Email Gateway
Comparison of Secure Email Gateway features of Product A and Product B
Adobe Campaign
-
Ratings
Zoho Mail
8.1
5 Ratings
4% below category average
Anti-malware00 Ratings8.35 Ratings
Customizability00 Ratings8.55 Ratings
Data Loss Protection00 Ratings8.04 Ratings
Threat Detection00 Ratings8.04 Ratings
Sandboxing00 Ratings6.53 Ratings
End-to-End Encryption00 Ratings8.65 Ratings
Management Tools00 Ratings9.05 Ratings
Best Alternatives
Adobe CampaignZoho Mail
Small Businesses
Vbout
Vbout
Score 9.4 out of 10
Barracuda Essentials
Barracuda Essentials
Score 9.2 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Barracuda Essentials
Barracuda Essentials
Score 9.2 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Cisco Cloud Email Security
Cisco Cloud Email Security
Score 7.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe CampaignZoho Mail
Likelihood to Recommend
8.8
(97 ratings)
6.9
(5 ratings)
Likelihood to Renew
8.4
(5 ratings)
-
(0 ratings)
Usability
8.8
(41 ratings)
-
(0 ratings)
Availability
7.0
(1 ratings)
-
(0 ratings)
Performance
7.0
(1 ratings)
-
(0 ratings)
Support Rating
7.8
(40 ratings)
9.0
(1 ratings)
In-Person Training
8.0
(1 ratings)
-
(0 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.1
(2 ratings)
-
(0 ratings)
User Testimonials
Adobe CampaignZoho Mail
Likelihood to Recommend
Adobe
Multi-Channel Campaign Management: I have found Adobe Campaign to be excellent for managing campaigns across multiple channels, including email, mobile, social media, and web. Its centralized platform allows me to plan, execute, and track campaigns effectively, making it ideal for organizations with diverse marketing channels. For example, when I was running a campaign to promote a new product launch across email, SMS, and social media channels, Adobe Campaign provided me with the tools to orchestrate and track the campaign seamlessly. I could ensure consistent messaging and a cohesive customer experience across different channels.
Read full review
Zoho
If you don't have a huge budget and want something that works with minor quirks here and there then Zoho Mail is definitely something you should look into. For half the price of Google G Suite or Office account you get 5GB of storage per user and can send up to 25MB emails without restrictions. Great for small businesses in my opinion. I have had some issues with their spam filter, but we use SpamTitan and just shut off the one that comes with Zoho Mail. Zoho's spam filter isn't horrible but you should definitely use something in addition or instead of what comes with Zoho.
Read full review
Pros
Adobe
  • It allows me to capture leads through various sources, such as website forms or landing pages.
  • It offers a centralized repository where I can securely store and manage customer data, encompassing contact information, preferences, transaction records, and additional relevant data.
  • It provides robust analytics and reporting capabilities.
Read full review
Zoho
  • Its easy to use in Mobile
  • A fresher can easily use
  • Super admin pannel is also easy to use
Read full review
Cons
Adobe
  • Adobe Campaign does not have a high enough sales intelligence to let us know which landing page format would be the most optimal for the proper development of our mass marketing operations, which in the long run would also help with customer collection.
  • Does not directly track the number of people who enter our website, beyond sending them automated messages depending on whether they entered a certain section of the site. This problem is important, because it does not allow us to get complete tracking results in that area.
  • The platform does not do social media marketing extensively enough to let us create dynamic evaluations on the results of interactions that are obtained within social networks, which creates a huge margin of error in our analytical results messages, and so we have stopped applying social marketing.
Read full review
Zoho
  • When receiving an email with images that are not displayed automatically, you have to activate this function manually. It is a bit uncomfortable, I would prefer that it be activated automatically
  • The filter to search for information is not very accurate and unfriendly
  • The way to manage the storage capacity and to buy more space for the mail is not very friendly
Read full review
Likelihood to Renew
Adobe
Once you go for Neolane you are a bit stuck with it, so we will most likely stay with Neolane. Cost of investment and training are the main factors at work here. We havesimply have invested too much in the product to stop using it after 2 years. That said, my score of 8 does not imply that the product is worthy of getting an 8 but reflects our willingness to renew. Given that upgrading to a new version will cost again a substantial sum, we most likely will keep using the current version we are on which is 6X.
Read full review
Zoho
No answers on this topic
Usability
Adobe
Thanks to this tool we are taking more internal control of the creation and deployment of campaigns with less dependency on an ESP. We can pre-program marketing publications, being able to concentrate on the target audience. It helps me manage email campaigns with real-time tracking.
Read full review
Zoho
No answers on this topic
Reliability and Availability
Adobe
Aside from frequent error prompts, the program is quite dependable
Read full review
Zoho
No answers on this topic
Support Rating
Adobe
Although there is a lot of material available on the internet to answer questions, I still feel a lack of commitment and delay in the responses of the support, but as a whole, it leaves nothing to be desired. I believe that, in the great majority, companies sin in the desired support, but we cannot generalize. But this one, in particular, has a wide range of specialists and well-qualified management, but I believe that it is not so bad.
Read full review
Zoho
I have spoken with Zoho several times and their support is always friendly and helpful. I have always been asked for security pins and codes when seeking assistance which helps me to feel my accounts are secure and I have never had to wait on hold to speak with someone for more than 5 minutes. They always seem to have someone available to help. If you call asking for instructions on how to do something they gladly walk you through the process and if you just need something done and don't have time to do it yourself they will happily customize whatever you need without you having to spend all day with it.
Read full review
Alternatives Considered
Adobe
As we tried to centralise the marketing automation platform within the enterprise, Adobe Campaign can plug into several instances of Salesforce.com for lead management queues. All other marketing automation platforms can only plug into one instance of Salesforce.com. Adobe Campaign was also able to handle the complexity and challenges of our enterprise data which are a result of years of legacy, mergers and acquisitions and data aggregation.
Read full review
Zoho
• We were using MailsDaddy for little time since it does not have the adequate functionalities to address the business problems we have or improve the quality of collaborative work between departments. • The main reason we decided to implement Zoho Mail. It is because this service is much more complete than any of the ones currently on the market. It is perfect for teamwork and increases the fluidity of collaborative work between departments.
Read full review
Contract Terms and Pricing Model
Adobe
Not everything was great at all times. It was handled accordingly, pricing was reasonable for what was purchased. It was the best value on the market at the time of purchase.
Read full review
Zoho
No answers on this topic
Return on Investment
Adobe
  • Talking about profits can be subjective if you don't take into account the periodic variations between net and gross profit margins, but fortunately with Adobe Campaign, it is easy to notice these differences quickly.
  • Results have always seemed relative to us, as they vary greatly depending on how much is invested.
Read full review
Zoho
  • Negative impact - far more work (and time) needed to effectively sort and categorize emails. Instead of emails being easily sorted by labels, it is a more tedious process to have everything sorted by deal or contact
Read full review
ScreenShots

Zoho Mail Screenshots

Screenshot of All in one viewScreenshot of CalendarScreenshot of TaskScreenshot of NotesScreenshot of Contact managementScreenshot of Instant Chat