What users are saying about
Top Rated
150 Ratings
Top Rated
250 Ratings
Top Rated
150 Ratings
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Score 7.9 out of 101
Top Rated
250 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101

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Likelihood to Recommend

Adobe Experience Manager

Adobe Experience Manager is well suited for businesses with a lot of information or depth, or businesses that must manage multiple websites simultaneously. I picture this being a great tool for insurance companies, financial communities, etc. I do not believe it is well suited to more creative businesses. Despite images of Illustrator of Photoshop that you may conjure when you hear Adobe, Adobe Experience Manager is ill-suited to the kinds of creatives who thrive with those types of programs.
No photo available

Hootsuite Enterprise

The typical scenario is a long period of vacation, such as the Christmas holiday break, in which posts need to be scheduled effectively and everything needs to be in place in order for the company not to lose track of the work and not to miss any posts. I could rely on Hootsuite by planning in advance all my work and when I came back everything went according to plans. The notifications that I needed to see if anything wasn't going the way I planned all came in time for me to fix the issue ASAP and I thought I could really rely on the software.
Francesca Confortini profile photo

Feature Rating Comparison

Security

Adobe Experience Manager
8.2
Hootsuite Enterprise
Role-based user permissions
Adobe Experience Manager
8.2
Hootsuite Enterprise

Platform & Infrastructure

Adobe Experience Manager
7.6
Hootsuite Enterprise
API
Adobe Experience Manager
7.5
Hootsuite Enterprise
Internationalization / multi-language
Adobe Experience Manager
7.7
Hootsuite Enterprise

Web Content Creation

Adobe Experience Manager
7.0
Hootsuite Enterprise
WYSIWYG editor
Adobe Experience Manager
8.2
Hootsuite Enterprise
Code quality / cleanliness
Adobe Experience Manager
7.0
Hootsuite Enterprise
Admin section
Adobe Experience Manager
7.5
Hootsuite Enterprise
Page templates
Adobe Experience Manager
6.9
Hootsuite Enterprise
Library of website themes
Adobe Experience Manager
5.5
Hootsuite Enterprise
Mobile optimization / responsive design
Adobe Experience Manager
7.0
Hootsuite Enterprise
Publishing workflow
Adobe Experience Manager
8.0
Hootsuite Enterprise
Form generator
Adobe Experience Manager
6.3
Hootsuite Enterprise

Web Content Management

Adobe Experience Manager
6.1
Hootsuite Enterprise
Content taxonomy
Adobe Experience Manager
6.6
Hootsuite Enterprise
SEO support
Adobe Experience Manager
6.5
Hootsuite Enterprise
Bulk management
Adobe Experience Manager
6.1
Hootsuite Enterprise
Availability / breadth of extensions
Adobe Experience Manager
6.1
Hootsuite Enterprise
Community / comment management
Adobe Experience Manager
5.4
Hootsuite Enterprise

Listening/monitoring

Adobe Experience Manager
Hootsuite Enterprise
7.2
Boolean keyword searches
Adobe Experience Manager
Hootsuite Enterprise
6.9
Filtering out noise/spam
Adobe Experience Manager
Hootsuite Enterprise
6.1
Sentiment analysis
Adobe Experience Manager
Hootsuite Enterprise
7.3
Broad channel coverage
Adobe Experience Manager
Hootsuite Enterprise
8.3

Publishing

Adobe Experience Manager
Hootsuite Enterprise
8.2
Content planning and scheduling
Adobe Experience Manager
Hootsuite Enterprise
8.8
Audience targeting
Adobe Experience Manager
Hootsuite Enterprise
6.7
Content optimization
Adobe Experience Manager
Hootsuite Enterprise
8.3
Workflow management
Adobe Experience Manager
Hootsuite Enterprise
9.2

Engagement

Adobe Experience Manager
Hootsuite Enterprise
7.6
Automated routing and prioritization
Adobe Experience Manager
Hootsuite Enterprise
7.8
Customer interaction histories
Adobe Experience Manager
Hootsuite Enterprise
7.8
Bulk actions
Adobe Experience Manager
Hootsuite Enterprise
7.2

Marketing

Adobe Experience Manager
Hootsuite Enterprise
8.2
Lead generation
Adobe Experience Manager
Hootsuite Enterprise
7.8
Content marketing
Adobe Experience Manager
Hootsuite Enterprise
8.0
Paid media management
Adobe Experience Manager
Hootsuite Enterprise
8.2
Campaigns and promotions
Adobe Experience Manager
Hootsuite Enterprise
8.8

Channel coverage/integration

Adobe Experience Manager
Hootsuite Enterprise
7.7
Twitter
Adobe Experience Manager
Hootsuite Enterprise
8.5
Facebook
Adobe Experience Manager
Hootsuite Enterprise
8.0
LinkedIn
Adobe Experience Manager
Hootsuite Enterprise
6.4
Google+
Adobe Experience Manager
Hootsuite Enterprise
8.0
Instagram
Adobe Experience Manager
Hootsuite Enterprise
7.6
Pinterest
Adobe Experience Manager
Hootsuite Enterprise
8.5
YouTube
Adobe Experience Manager
Hootsuite Enterprise
6.4

Reporting/analytics

Adobe Experience Manager
Hootsuite Enterprise
7.7
Campaign success analytics
Adobe Experience Manager
Hootsuite Enterprise
7.8
Real-time tracking
Adobe Experience Manager
Hootsuite Enterprise
7.9
Competitor analysis
Adobe Experience Manager
Hootsuite Enterprise
7.3

Account management

Adobe Experience Manager
Hootsuite Enterprise
7.8
Role-based user permissions & privileges
Adobe Experience Manager
Hootsuite Enterprise
8.4
Mobile access
Adobe Experience Manager
Hootsuite Enterprise
7.3

Pros

  • It's a drag and drop kind of platform, so building pages is very easy and you don't need coding abilities.
  • The ability to copy existing blocks and section from other pages is excellent! Instead of creating content from scratch, you can actually copy the section you want from an existing page, and paste it in your new page and update the content. This saves a lot of time!
  • The block/brick system is very clean and the results look very good!
  • You can easily embed videos from Youtube only by adding the Youtube ID. Very easy!
Vanessa Suarez profile photo
  • Effective management of different pages and social media in real time.
  • Clear and well guided creation of promotional campaigns and micro websites - extremely useful for launching contests of any kind (video, photo, etc.).
  • Easy to use adding people to the team - which is not possible using the Free version.
Francesca Confortini profile photo

Cons

  • There is no easy way to change a template if it has been built a certain way. Sometimes it would be nice to have an option to add an extra item on the spot. Instead, you have to ask your IT team to create for you.
  • You can set up a staging site and a site to publish... but sometimes the 2 environments doesn't connect correctly, meaning some changes in the staging sites doesn't show of on the live site.
  • The quick publish button is dangerous and not that helpful: pages can be published with the "quick publish" option even if they are blocked... however, the purpose of a blocked page is to prevent it from publishing until you unblock it. Also, the "quick publish" option will publish your age and every other page connected to it! so be careful!!
Vanessa Suarez profile photo
  • The product does not have any obvious weaknesses, however it cannot do everything we need:
  • HS does not offer sentiment We use Radian6 for this.
  • We also use Radian6 for analytics as the analytics functionality in Radian6 is much deeper and it can search across a wider range of channels, including blogs and In addition, we also use another product called Simply Measured to perform an even deeper level of social Simply Measured has a powerful reporting engine that allows us to build custom reports to drill into any metric we The reporting capabilities in HootSuite are much more pre-packaged
No photo available

Likelihood to Renew

Adobe Experience Manager9.0
Based on 5 answers
Adobe CQ has training classes that you can be in or watch to get a better understanding. They have some of the best customer support so if you run into any problems you can just contact them put a ticket in and they will fix it or work with you to fix the problem or issue you are running into.
No photo available
Hootsuite Enterprise7.9
Based on 36 answers
HootSuite works very well for us and we have recently renewed for another year.
No photo available

Usability

Adobe Experience Manager10.0
Based on 2 answers
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
Vagner Polund profile photo
Hootsuite Enterprise8.2
Based on 11 answers
Very easy and straightforward to use both from a user and Admin perspective
No photo available

Reliability and Availability

No score
No answers yet
No answers on this topic
Hootsuite Enterprise9.0
Based on 10 answers
We’ve only had one hiccup I’m aware of and this was resolved quickly.
No photo available

Performance

No score
No answers yet
No answers on this topic
Hootsuite Enterprise7.3
Based on 7 answers
We sometimes notice a bit of latency with Facebook posts.
No photo available

Support

Adobe Experience Manager9.0
Based on 1 answer
Its so far the best Content Management System, available in market.
No photo available
Hootsuite Enterprise8.2
Based on 9 answers
Everyone we ever dealt with on staff was totally fantastic!
Tony Pinto profile photo

Online Training

No score
No answers yet
No answers on this topic
Hootsuite Enterprise8.0
Based on 5 answers
They were available whenever we needed them, or they provided tutorials, videos, Hootsuite University, etc.
Tony Pinto profile photo

Implementation

Adobe Experience Manager8.7
Based on 2 answers
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Vagner Polund profile photo
Hootsuite Enterprise8.2
Based on 9 answers
Don't expect it to be set up in an hour. Take your time to understand how it works and all that it can do, and set up your tabs most efficiently.
Tony Pinto profile photo

Alternatives Considered

I had no involvement in the selection process of Adobe Experience Manager, however, from a user experience point of view, I would recommend it over other CMS due to its ease of use, user friendliness, and clean appearance. You can look at the pages by listing, or by structure. This makes it so easy to find pages
Vanessa Suarez profile photo
This is our first product to implement in this field. We will update once we move over to another one.
Brandon Stuhr profile photo

Return on Investment

  • I am not involved in the acquisition part of AEM as the client was the one involved in that decision.
Vanessa Suarez profile photo
  • Productivity. Scheduling is great. I particularly like the Hootlet button installed in browser. When searching on the Internet, and I want to promote brand / industry content, I click on the button and HootSuite automatically shortens the URL, pulls in the title, etc. This simple thing is a huge time saver. I don’t have to do any cutting and pasting.
  • Also the auto-scheduler is a very cool feature. It’s a set and forget thing which allows HootSuite to decide on the best time to push out a tweet. Looking at re-tweets that catch fire, I can say that this works extremely well. Whatever algorithm they have is very effective. Anything auto-scheduled does better than content that is not auto-scheduled. This is kind of amazing. It also allows you to tweak the time (for example, we may not want posts to go out to close to each other).
No photo available

Pricing Details

Adobe Experience Manager

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Hootsuite Enterprise

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details