What users are saying about

Adobe Experience Manager

Top Rated
147 Ratings

Hootsuite Enterprise

Top Rated
235 Ratings

Adobe Experience Manager

Top Rated
147 Ratings
Score 8 out of 101

Hootsuite Enterprise

Top Rated
235 Ratings
Score 7.8 out of 101

Add comparison

Likelihood to Recommend

Adobe Experience Manager

CQ is best suited for multi-site projects that require frequent updates or new pages spun up very quickly and with the same quality as the rest of your site. It's also a great fit if you have extensive media libraries: pictures, videos, etc. The Digital Asset Manager is very powerful and if it's coupled with a CDN, it can be itself a great solution for that particular purpose alone.Key questions to ask would be:- How comfortable will our authors be with this publishing platform? What are their needs and wants? Can CQ accommodate them?- How skilled is our development team to take a project like CQ? The best of CQ comes when is customized but it will come with a price. Time and talent will be necessary to tweak it to the right fit.- Do we have enough time and resources to allow our technical and non-technical stuff to learn? Can we afford all the oficial training levels?
Fernando Galeano profile photo

Hootsuite Enterprise

Hootsuite is great if you want to monitor one or more accounts. Specifically, if you are trying to build out a social calendar. Hootsuite makes it easy to develop a thorough content calendar while also promoting/posting things in real-time. If you want to boost interaction with consumers/followers, Hootsuite makes it easy to see mentions and interaction and then tweet back to other users.If you are unsure of your social goals, I would say Hootsuite might not be for you, as it pertains to more advanced levels of social media marketing.
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Feature Rating Comparison

Security

Adobe Experience Manager
8.1
Hootsuite Enterprise
Role-based user permissions
Adobe Experience Manager
8.1
Hootsuite Enterprise

Platform & Infrastructure

Adobe Experience Manager
7.7
Hootsuite Enterprise
API
Adobe Experience Manager
7.5
Hootsuite Enterprise
Internationalization / multi-language
Adobe Experience Manager
7.9
Hootsuite Enterprise

Web Content Creation

Adobe Experience Manager
7.1
Hootsuite Enterprise
WYSIWYG editor
Adobe Experience Manager
8.3
Hootsuite Enterprise
Code quality / cleanliness
Adobe Experience Manager
6.9
Hootsuite Enterprise
Admin section
Adobe Experience Manager
7.2
Hootsuite Enterprise
Page templates
Adobe Experience Manager
6.9
Hootsuite Enterprise
Library of website themes
Adobe Experience Manager
5.8
Hootsuite Enterprise
Mobile optimization / responsive design
Adobe Experience Manager
8.0
Hootsuite Enterprise
Publishing workflow
Adobe Experience Manager
7.8
Hootsuite Enterprise
Form generator
Adobe Experience Manager
6.0
Hootsuite Enterprise

Web Content Management

Adobe Experience Manager
6.3
Hootsuite Enterprise
Content taxonomy
Adobe Experience Manager
7.2
Hootsuite Enterprise
SEO support
Adobe Experience Manager
6.9
Hootsuite Enterprise
Bulk management
Adobe Experience Manager
5.4
Hootsuite Enterprise
Availability / breadth of extensions
Adobe Experience Manager
6.5
Hootsuite Enterprise
Community / comment management
Adobe Experience Manager
5.3
Hootsuite Enterprise

Listening/monitoring

Adobe Experience Manager
Hootsuite Enterprise
6.9
Boolean keyword searches
Adobe Experience Manager
Hootsuite Enterprise
6.4
Filtering out noise/spam
Adobe Experience Manager
Hootsuite Enterprise
6.1
Sentiment analysis
Adobe Experience Manager
Hootsuite Enterprise
6.9
Broad channel coverage
Adobe Experience Manager
Hootsuite Enterprise
8.3

Publishing

Adobe Experience Manager
Hootsuite Enterprise
8.4
Content planning and scheduling
Adobe Experience Manager
Hootsuite Enterprise
9.0
Audience targeting
Adobe Experience Manager
Hootsuite Enterprise
6.5
Content optimization
Adobe Experience Manager
Hootsuite Enterprise
8.7
Workflow management
Adobe Experience Manager
Hootsuite Enterprise
9.5

Engagement

Adobe Experience Manager
Hootsuite Enterprise
7.7
Automated routing and prioritization
Adobe Experience Manager
Hootsuite Enterprise
7.7
Customer interaction histories
Adobe Experience Manager
Hootsuite Enterprise
8.2
Bulk actions
Adobe Experience Manager
Hootsuite Enterprise
7.3

Marketing

Adobe Experience Manager
Hootsuite Enterprise
8.4
Lead generation
Adobe Experience Manager
Hootsuite Enterprise
7.8
Content marketing
Adobe Experience Manager
Hootsuite Enterprise
8.3
Paid media management
Adobe Experience Manager
Hootsuite Enterprise
8.3
Campaigns and promotions
Adobe Experience Manager
Hootsuite Enterprise
9.2

Channel coverage/integration

Adobe Experience Manager
Hootsuite Enterprise
7.9
Twitter
Adobe Experience Manager
Hootsuite Enterprise
8.8
Facebook
Adobe Experience Manager
Hootsuite Enterprise
8.7
LinkedIn
Adobe Experience Manager
Hootsuite Enterprise
6.9
Google+
Adobe Experience Manager
Hootsuite Enterprise
8.0
Instagram
Adobe Experience Manager
Hootsuite Enterprise
7.6
Pinterest
Adobe Experience Manager
Hootsuite Enterprise
8.5
YouTube
Adobe Experience Manager
Hootsuite Enterprise
6.5

Reporting/analytics

Adobe Experience Manager
Hootsuite Enterprise
7.8
Campaign success analytics
Adobe Experience Manager
Hootsuite Enterprise
8.1
Real-time tracking
Adobe Experience Manager
Hootsuite Enterprise
7.8
Competitor analysis
Adobe Experience Manager
Hootsuite Enterprise
7.5

Account management

Adobe Experience Manager
Hootsuite Enterprise
7.7
Role-based user permissions & privileges
Adobe Experience Manager
Hootsuite Enterprise
8.0
Mobile access
Adobe Experience Manager
Hootsuite Enterprise
7.5

Pros

  • Allows non-technical staff to author and publish content by focusing on the content itself and the needs of a given campaign instead of technical implementations.
  • Content workflows allow varying degrees of complexity for content review and quality assurance before providing approvals on any piece before going live.
  • Development teams can build very robust and complex component for handling virtually all posible needs: from integrating back-end web services to UI Widgets for content authoring; from multisite suites to multi-language components, CQ can handle it all thanks to the power of Java and the flexibility of Sling and JCR.
  • Easy to scale for high-traffic sites and thanks to the Publisher/Dispatcher infrastructure, very flexible for caching and load balancing.
Fernando Galeano profile photo
  • The ability to create customized dashboards allows us to get a high-level view of how everything is going -- all in one place.
  • The reporting capabilities allow us to see what is working and what is not so we can tweak our strategy.
  • The ability to manage permissions across a broad team is awesome!
Jaime Hunt, MS IMC profile photo

Cons

  • The move to the new interface for authoring is drastically different from the previous interface. Moving has been difficult.
  • Since it is so customizable, a talented web dev team is needed to make all the parts.
  • It is not easy to tell if the page is live or draft in the new interface.
  • Integration with non-Adobe marketing automation tools is very difficult.
No photo available
  • Currently, university LinkedIn accounts cannot be linked through Hootsuite, so we still have to log in separately to manage that account.
  • I wish we could customize the look and feel of the dashboard a bit.
Jaime Hunt, MS IMC profile photo

Likelihood to Renew

Adobe Experience Manager9.0
Based on 5 answers
If I had the choice to renew, I would. Adobe CQ is one of the better CMS's I've been able to use. It's well organized, fast and easy to use. Although it is a little high in price, the fact that it does a good job justifies the decision to renew
Cassie Lyn Dusute profile photo
Hootsuite Enterprise7.9
Based on 36 answers
Hootsuite has absolutely changed how we do business -- for the better! It is a robust tool that creates efficiency, fosters collaboration and allows us to provide a higher level of customer service. We are extremely happy with our account rep and appreciate the check-in calls to help us better use the tool
Jaime Hunt, MS IMC profile photo

Usability

Adobe Experience Manager10.0
Based on 2 answers
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
Vagner Polund profile photo
Hootsuite Enterprise8.2
Based on 11 answers
• Usability is one of the great strengths of HootSuite. It has a simple, clean and uncluttered user interface which means that the software is very intuitive and self-explanatory.
• Scheduling could not be simpler. We can explain how to do it to our interns in just a few minutes
No photo available

Reliability and Availability

No score
No answers yet
No answers on this topic
Hootsuite Enterprise9.0
Based on 10 answers
We’ve only had one hiccup I’m aware of and this was resolved quickly.
No photo available

Performance

No score
No answers yet
No answers on this topic
Hootsuite Enterprise7.3
Based on 7 answers
We sometimes notice a bit of latency with Facebook posts.
No photo available

Support

Adobe Experience Manager9.0
Based on 1 answer
Its so far the best Content Management System, available in market.
No photo available
Hootsuite Enterprise8.2
Based on 9 answers
Everyone we ever dealt with on staff was totally fantastic!
Tony Pinto profile photo

Online Training

No score
No answers yet
No answers on this topic
Hootsuite Enterprise8.0
Based on 5 answers
They were available whenever we needed them, or they provided tutorials, videos, Hootsuite University, etc.
Tony Pinto profile photo

Implementation

Adobe Experience Manager8.7
Based on 2 answers
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Vagner Polund profile photo
Hootsuite Enterprise8.2
Based on 9 answers
Very satisfied. I had our properties and teams setup within a day.
No photo available

Alternatives Considered

We have used both Hybris and AEM, Hybris for e-commerce site and AEM for front facing site. Generally we prefer AEM due to the ease of use and user friendliness, as well as improved interface
No photo available
This is our first product to implement in this field. We will update once we move over to another one.
Brandon Stuhr profile photo

Return on Investment

  • AEM allows authors to push content live in a matter of minutes. This has greatly increased launch times for business.
  • Good integration with Adobe Marketing suite allows for analytics.
  • Poor documentation of the system proves a challenge for developers and administrators.
No photo available
  • Better security (HIPAA compliance)
  • Faster social care response time
  • Increased social media visibility across the system as a whole
Kristin Coppens profile photo

Pricing Details

Adobe Experience Manager

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Hootsuite Enterprise

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details