What users are saying about
177 Ratings
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Score 8.2 out of 100
10 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

Adobe Experience Manager

Adobe Experience Manager is well suited for large organizations that need a powerful, comprehensive and robust CMS to manage multiple websites/translations of websites. It is also well suited for those who need a CMS that is well integrated with other systems such as analytics, targeting and email marketing, or those who want some fancy add ons like Adobe smart tags or AI-enhanced capabilities.It is also an expensive product with a steep learning curve, so it is less appropriate for smaller companies/individuals or those that don't need an overly robust system that is integrated with other digital marketing tools. If you're looking for a more affordable solution that is easy to pick up and play, go with a more basic WordPress or Joomla type option.
Anonymous | TrustRadius Reviewer

Optimal Workshop

Optimal Workshop is great for UX testing for those with a budget to do so. This may be a little on the expensive side for smaller businesses, but definitely not anything crazy expensive. The insights that you get out of these tests are invaluable and can be the difference between launching a site and succeeding/failing.
Meredith Walter | TrustRadius Reviewer

Feature Rating Comparison

Security

Adobe Experience Manager
8.4
Optimal Workshop
Role-based user permissions
Adobe Experience Manager
8.4
Optimal Workshop

Platform & Infrastructure

Adobe Experience Manager
8.0
Optimal Workshop
API
Adobe Experience Manager
7.8
Optimal Workshop
Internationalization / multi-language
Adobe Experience Manager
8.2
Optimal Workshop

Web Content Creation

Adobe Experience Manager
7.2
Optimal Workshop
WYSIWYG editor
Adobe Experience Manager
6.7
Optimal Workshop
Code quality / cleanliness
Adobe Experience Manager
6.9
Optimal Workshop
Admin section
Adobe Experience Manager
7.2
Optimal Workshop
Page templates
Adobe Experience Manager
7.5
Optimal Workshop
Library of website themes
Adobe Experience Manager
7.2
Optimal Workshop
Mobile optimization / responsive design
Adobe Experience Manager
7.5
Optimal Workshop
Publishing workflow
Adobe Experience Manager
7.4
Optimal Workshop
Form generator
Adobe Experience Manager
7.0
Optimal Workshop

Web Content Management

Adobe Experience Manager
6.9
Optimal Workshop
Content taxonomy
Adobe Experience Manager
7.9
Optimal Workshop
SEO support
Adobe Experience Manager
6.4
Optimal Workshop
Bulk management
Adobe Experience Manager
6.8
Optimal Workshop
Availability / breadth of extensions
Adobe Experience Manager
6.6
Optimal Workshop
Community / comment management
Adobe Experience Manager
6.9
Optimal Workshop

Pros

Adobe Experience Manager

  • Adobe Experience Manager keeps your content separate from your layout which allows for a lot of flexibility in how you display your content.
  • Adobe Experience Manager integrates really well with other Adobe products like Adobe Analytics.
  • Adobe Experience Manager 's drag and drop interface makes it fairly easy to utilize with minimal familiarity.
Tolulope Lawal | TrustRadius Reviewer

Optimal Workshop

  • Cardsort.
  • Tree tests.
  • Recruitment.
Anonymous | TrustRadius Reviewer

Cons

Adobe Experience Manager

  • Upgrading and applying patches can be hit or miss - I recommend backups because of the potential to damage the existing infrastructure
  • Space management is an issue - every change or request takes up space that can be reclaimed, but only through a complicated procedure done through command prompts. There was no documentation for this on their site and we had to use a third party to create the procedure. It has to be run manually.
  • There isn't a good backup system, particularly one that can be scheduled to run reliably.
Diana Williams | TrustRadius Reviewer

Optimal Workshop

  • The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
  • They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
  • They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
  • There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Adobe Experience Manager

Adobe Experience Manager 9.0
Based on 5 answers
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
Fernando Galeano | TrustRadius Reviewer

Optimal Workshop

No score
No answers yet
No answers on this topic

Usability

Adobe Experience Manager

Adobe Experience Manager 10.0
Based on 2 answers
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
Vagner Polund | TrustRadius Reviewer

Optimal Workshop

Optimal Workshop 10.0
Based on 1 answer
Excellent and easy platform to use. Easy to onboard new members of the team.Easy to set up tests and follow number of participants performing the test.Easy to plug into other platforms to record participants. Excellent reporting. Easy to share reports with stakeholders. Easy to recruit through platform, however the quality of participants can be better.
Anonymous | TrustRadius Reviewer

Support Rating

Adobe Experience Manager

Adobe Experience Manager 9.0
Based on 1 answer
Its so far the best Content Management System, available in market.
Anonymous | TrustRadius Reviewer

Optimal Workshop

Optimal Workshop 6.2
Based on 3 answers
The support has been good. No complaints. I have not needed to contact support more than 1-2 times when I was first getting set up, because the tools work well and are pretty straight forward. They do have good documentation
Anonymous | TrustRadius Reviewer

Implementation Rating

Adobe Experience Manager

Adobe Experience Manager 8.7
Based on 2 answers
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Vagner Polund | TrustRadius Reviewer

Optimal Workshop

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Experience Manager

I think AEM is specific to the client's needs and is not necessarily comparable to all other platforms. However, when compared feature to feature I think AEM many times is a leader in the industry. While WordPress has progressed in the WYSIWYG interface it is not there still today and this is truly where AEM shines against all of the other CMS platforms.
Mike Plant | TrustRadius Reviewer

Optimal Workshop

Optimal Workshop was the best tool that provided just what we needed and not anything more. The price point was also perfect for us as it provided room to try it out and then jump into a bigger package
Meredith Walter | TrustRadius Reviewer

Return on Investment

Adobe Experience Manager

  • Our brand requires a high level of polish and crisp functionality. AEM provides that for us. We do look as good as possible and it reflects well on our brand.
  • We can product new pages rapidly with our modules and so we can keep our content fresh and relevant.
  • Our brand value has risen considerably since we polished our web properties with AEM.
Saren Sakurai | TrustRadius Reviewer

Optimal Workshop

  • Optimal Workshop has had a positive impact on investigating information architecture on several websites.
  • Optimal Workshop has helped investigated the labeling on several websites.
  • Optimal Workshop has also support in the investigation of UX in navigations.
Sarah O'Donnell | TrustRadius Reviewer

Pricing Details

Adobe Experience Manager

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Optimal Workshop

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Experience Manager
8.1
Optimal Workshop
7.9

Likelihood to Renew

Adobe Experience Manager
9.0
Optimal Workshop

Usability

Adobe Experience Manager
10.0
Optimal Workshop
10.0

Support Rating

Adobe Experience Manager
9.0
Optimal Workshop
6.2

Implementation Rating

Adobe Experience Manager
8.7
Optimal Workshop

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