Adobe Experience Manager

Top Rated
147 Ratings
Score 8 out of 101

Oracle Content Marketing

29 Ratings
Score 6.5 out of 101

Add comparison

Likelihood to Recommend

Adobe Experience Manager

It is very well suited for large websites and clients with multiple properties where some data is shared. I would not recommend it for smaller websites as the overheard would be too much for small clients and basic websites.
Mike Plant profile photo

Oracle Content Marketing

Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
No photo available

Feature Rating Comparison

Security

Adobe Experience Manager
8.1
Oracle Content Marketing
Role-based user permissions
Adobe Experience Manager
8.1
Oracle Content Marketing

Platform & Infrastructure

Adobe Experience Manager
7.7
Oracle Content Marketing
API
Adobe Experience Manager
7.5
Oracle Content Marketing
Internationalization / multi-language
Adobe Experience Manager
7.9
Oracle Content Marketing

Web Content Creation

Adobe Experience Manager
7.1
Oracle Content Marketing
WYSIWYG editor
Adobe Experience Manager
8.3
Oracle Content Marketing
Code quality / cleanliness
Adobe Experience Manager
6.9
Oracle Content Marketing
Admin section
Adobe Experience Manager
7.2
Oracle Content Marketing
Page templates
Adobe Experience Manager
6.9
Oracle Content Marketing
Library of website themes
Adobe Experience Manager
5.8
Oracle Content Marketing
Mobile optimization / responsive design
Adobe Experience Manager
8.0
Oracle Content Marketing
Publishing workflow
Adobe Experience Manager
7.8
Oracle Content Marketing
Form generator
Adobe Experience Manager
6.0
Oracle Content Marketing

Web Content Management

Adobe Experience Manager
6.2
Oracle Content Marketing
Content taxonomy
Adobe Experience Manager
7.2
Oracle Content Marketing
SEO support
Adobe Experience Manager
6.9
Oracle Content Marketing
Bulk management
Adobe Experience Manager
5.4
Oracle Content Marketing
Availability / breadth of extensions
Adobe Experience Manager
6.5
Oracle Content Marketing
Community / comment management
Adobe Experience Manager
5.3
Oracle Content Marketing

Content Creation

Adobe Experience Manager
Oracle Content Marketing
6.9
Ideation
Adobe Experience Manager
Oracle Content Marketing
6.3
Approval workflows
Adobe Experience Manager
Oracle Content Marketing
8.0
Content collaboration
Adobe Experience Manager
Oracle Content Marketing
7.4
Content calendar
Adobe Experience Manager
Oracle Content Marketing
7.1
Network for content licensing/production
Adobe Experience Manager
Oracle Content Marketing
6.0

Content Publishing

Adobe Experience Manager
Oracle Content Marketing
6.6
Content hub
Adobe Experience Manager
Oracle Content Marketing
6.7
Forms / Gated content
Adobe Experience Manager
Oracle Content Marketing
5.9
Embedded CTAs
Adobe Experience Manager
Oracle Content Marketing
6.9
Content distribution
Adobe Experience Manager
Oracle Content Marketing
6.8
Content promotion
Adobe Experience Manager
Oracle Content Marketing
6.1
Content automation
Adobe Experience Manager
Oracle Content Marketing
6.9

Content Reporting & Analytics

Adobe Experience Manager
Oracle Content Marketing
6.5
Audience profiling and targeting
Adobe Experience Manager
Oracle Content Marketing
6.2
Closed-loop tracking and reporting
Adobe Experience Manager
Oracle Content Marketing
6.3
Content performance analytics
Adobe Experience Manager
Oracle Content Marketing
7.0
Campaign optimization dashboard
Adobe Experience Manager
Oracle Content Marketing
6.8
Competitive analytics
Adobe Experience Manager
Oracle Content Marketing
6.2

Pros

  • Media library and asset management is simplified, separating storage and also allowing developers to manage the workflow of the publishing process.
  • No addition of API services are required, using the same requests and data access layer for both front end and back end development simplifies the project lifecycle.
  • Duplicating code is easy, developers can simply copy components and reuse or rework for each use case.
Mike Plant profile photo
  • Powerful and feature-rich
  • Strong analytics
  • Good integration with other Oracle platforms
  • Set up the workflows once and forget them
No photo available

Cons

  • Steep learning curve for both Authors and Developers when it comes to customized components and workflows.
  • Development community is small and somewhat closed. It keeps growing with the years as CQ becomes more popular, which is a good thing.
  • Expensive, both to purchase, train and certify. This makes it harder to learn unless companies are willing to spend thousands on official training.
Fernando Galeano profile photo
  • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
  • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
No photo available

Likelihood to Renew

Adobe Experience Manager9.0
Based on 5 answers
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
Fernando Galeano profile photo
Oracle Content Marketing8.0
Based on 1 answer
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
No photo available

Usability

Adobe Experience Manager10.0
Based on 2 answers
I personally feel that AEM is very intuitive to use from an authoring standpoint. The entire CMS was engineered around the author. Everything about AEM is geared to helping authors generate and maintain content. There are ways that tool tips can be customized so that any individual could simply hover over and be guided step by step on how to author web content
Vagner Polund profile photo
Oracle Content Marketing10.0
Based on 1 answer
It has never been down since we have used this software.
No photo available

Support

Adobe Experience Manager9.0
Based on 1 answer
Its so far the best Content Management System, available in market.
No photo available
Oracle Content Marketing10.0
Based on 1 answer
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
No photo available

Implementation

Adobe Experience Manager8.7
Based on 2 answers
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
Vagner Polund profile photo
Oracle Content Marketing6.0
Based on 1 answer
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
No photo available

Alternatives Considered

This was a C-Level decision.
Meghan Hays profile photo
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
No photo available

Return on Investment

  • A few clients see no ROI but few are heavily dependent and align on it.. Mixed reviews from clients
Sujeet Sharma profile photo
  • Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
No photo available

Pricing Details

Adobe Experience Manager

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Oracle Content Marketing

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details