What users are saying about

Launch

1 Ratings

Launch

1 Ratings
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Score 8 out of 101

Ensighten Manage

66 Ratings
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Score 6.9 out of 101

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Likelihood to Recommend

Launch

If you're an Adobe customer, especially Adobe Analytics, Launch should be your first choice. If you're not an Adobe customer, you should call them and tell [them] it should be available to everyone.Native mobile app version was not available until very recently, so I can't evaluate it yet.
Alexander Dolinin profile photo

Ensighten Manage

Ensighten manage can be setup to be used by non technical business users. However the product provides a lot of flexibility by the way of custom custom Javascript and HTML tags, and advanced features like events, which needs coding experience as well as understanding of web technologies. Ensighten mobile is also a promising tool, but so far we have not had any luck setting it up, mainly due to challenges with Android setup
Abhijeet Karmase profile photo

Feature Rating Comparison

Security

Launch
10.0
Ensighten Manage
7.6
Role-based user permissions
Launch
10.0
Ensighten Manage
7.6

Tag Management

Launch
7.4
Ensighten Manage
7.7
Tag library
Launch
9.0
Ensighten Manage
9.4
Tag variable mapping
Launch
9.0
Ensighten Manage
7.2
Ease of writing custom tags
Launch
10.0
Ensighten Manage
7.5
Rules-driven tag execution
Launch
10.0
Ensighten Manage
7.3
Improved page load times
Launch
5.0
Ensighten Manage
8.4
Mobile app tagging
Launch
5.0
Ensighten Manage
5.4
Library of JavaScript extensions
Launch
4.0
Ensighten Manage
8.6
Tag performance monitoring
Launch
Ensighten Manage
7.6

Data Management & Integrity

Launch
7.3
Ensighten Manage
7.5
Event tracking
Launch
10.0
Ensighten Manage
7.3
Universal data layer
Launch
5.0
Ensighten Manage
8.0
Automated error checking
Launch
7.0
Ensighten Manage
7.7
Mobile event tracking
Launch
Ensighten Manage
6.9
Data distribution management
Launch
Ensighten Manage
7.8

Pros

  • Granular user permissions.
  • Asynchronous deployment option.
  • Full control of code execution timing (wherever technically possible).
Alexander Dolinin profile photo
  • Improved our page performance
  • Allows us to have all our tags managed in one place
  • Allows us to give access to changing tags to companies/users that wouldn't normally have access to our code
No photo available

Cons

  • Documentation could be better.
  • It should be available to everyone, not just Adobe customers.
Alexander Dolinin profile photo
  • The user interface of Ensighten can be buggy at times and we've encountered some lags in performance when going through the deployment workflow. These have had no measurable impact on tag delivery, so they are more day to day frustrations than business critical issues.
No photo available

Likelihood to Renew

No score
No answers yet
No answers on this topic
Ensighten Manage8.5
Based on 4 answers
For the volume of tracking pixels that we plan to implement it only makes sense for us to continue. At this point, development is benefiting significantly from not being bogged down with writing tracking pixel code and the marketing team(s) enjoy being able to stay connected to their tool deployments. As the portfolio of tracking methods increases, the usage of Ensighten will increase with it.
Adam Waddington profile photo

Usability

No score
No answers yet
No answers on this topic
Ensighten Manage9.0
Based on 1 answer
The GUI looks professional and is overall very usable. Menu and buttons are laid out well and easy to view. Wizard-like tag configuration is pleasant. Color scheme is pleasant to view, lacking fatiguing colors. Page load progress indicator is reassuring. Filters on past-visited screens are remembered, very handy. Filter options are flexible.
Patrick Legaspi profile photo

Support

No score
No answers yet
No answers on this topic
Ensighten Manage9.0
Based on 2 answers
Based on past experience, I am very satisfied with Ensighten support.
Patrick Legaspi profile photo

Implementation

No score
No answers yet
No answers on this topic
Ensighten Manage6.5
Based on 5 answers
When implementing to multiple environments allow dynamic switching of bootstrap on the backend.
Jeremy Lavitt profile photo

Alternatives Considered

Great integration with Adobe Analytics, flexibility, ease of use.
Alexander Dolinin profile photo
Tagman is the previous platform offered by ensighten. The updated version of their tooling has been a large step forward in flexibility and management of our tagging architecture
No photo available

Return on Investment

  • Made vendor tags deployment and management easier.
Alexander Dolinin profile photo
  • Better website engagement through decreased page load times.
  • Increased employee efficiency through faster tag deployment.
No photo available

Pricing Details

Launch

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Launch More Information

Ensighten Manage

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Ensighten Manage More Information