What users are saying about
1 Ratings
16 Ratings
1 Ratings
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Score 8 out of 101
16 Ratings
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Score 7.6 out of 101

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Likelihood to Recommend

Launch

If you're an Adobe customer, especially Adobe Analytics, Launch should be your first choice. If you're not an Adobe customer, you should call them and tell [them] it should be available to everyone.Native mobile app version was not available until very recently, so I can't evaluate it yet.
Alexander Dolinin profile photo

Qubit Opentag

If needed to deploy pixels in no time, fast - this is an ideal candidate.Less if you need special targeting rules as these are a bit behind - compares with Google Tag Manager.
Dan Ben-Zikry profile photo

Feature Rating Comparison

Security

Launch
10.0
Qubit Opentag
Role-based user permissions
Launch
10.0
Qubit Opentag

Tag Management

Launch
7.4
Qubit Opentag
9.8
Tag library
Launch
9.0
Qubit Opentag
10.0
Tag variable mapping
Launch
9.0
Qubit Opentag
Ease of writing custom tags
Launch
10.0
Qubit Opentag
10.0
Rules-driven tag execution
Launch
10.0
Qubit Opentag
9.0
Improved page load times
Launch
5.0
Qubit Opentag
10.0
Mobile app tagging
Launch
5.0
Qubit Opentag
Library of JavaScript extensions
Launch
4.0
Qubit Opentag

Data Management & Integrity

Launch
7.3
Qubit Opentag
Event tracking
Launch
10.0
Qubit Opentag
Universal data layer
Launch
5.0
Qubit Opentag
Automated error checking
Launch
7.0
Qubit Opentag

Pros

  • Granular user permissions.
  • Asynchronous deployment option.
  • Full control of code execution timing (wherever technically possible).
Alexander Dolinin profile photo
  • Easily enable or disable tags.
  • Great on-page script editing with Sublime Text style text editor.
  • Very useful filtering and dependency management.
No photo available

Cons

  • Documentation could be better.
  • It should be available to everyone, not just Adobe customers.
Alexander Dolinin profile photo
  • Being able to preview in the same way Qubit Deliver experiments can be previewed would be a great feature before publishing changes.
No photo available

Likelihood to Renew

No score
No answers yet
No answers on this topic
Qubit Opentag8.2
Based on 1 answer
Qubit has supported us with our business goals and continues to do so.
Kat Winn profile photo

Alternatives Considered

Great integration with Adobe Analytics, flexibility, ease of use.
Alexander Dolinin profile photo
Qubit is much easier to use and select object vs. Google Tag Manager.
Dan Ben-Zikry profile photo

Return on Investment

  • Made vendor tags deployment and management easier.
Alexander Dolinin profile photo
  • One of the most obvious and beneficial features is the huge reduction in HTTP requests, giving us a great site performance benefit.
  • Managing all of our tags in one place has removed a lot of potential complications.
No photo available

Screenshots

Launch

Pricing Details

Launch

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Qubit Opentag

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details