Adobe Experience Platform Launch vs. UberTags (Discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Experience Platform Launch
Score 8.9 out of 10
N/A
Adobe Experience Platform Launch is a new "next-gen" tag management solution. Like Adobe's other tag management product, Dynamic Tag Manager, Launch is based on the acquisition of Satellite from Search Discovery in 2013. But Launch is built to facilitate a more open, integrated marketing technology stack. Launch plays nicely with Adobe and non-Adobe products. It includes an open API and a catalog of extensions (like an app store of pre-built integrations to other platforms) so that data can flow…N/A
UberTags (Discontinued)
Score 10.0 out of 10
N/A
UberTags was a tag management tool acquired by marketing company [x + 1] for their Origin DMP. [x+1] was acquired by programmatic advertising and marketing company Rocketfuel, which in turn was acquired by Sizmek. UberTags is no longer available.N/A
Pricing
Adobe Experience Platform LaunchUberTags (Discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe Experience Platform LaunchUberTags (Discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Adobe Experience Platform LaunchUberTags (Discontinued)
Top Pros
Top Cons
Features
Adobe Experience Platform LaunchUberTags (Discontinued)
Security
Comparison of Security features of Product A and Product B
Adobe Experience Platform Launch
7.8
12 Ratings
9% below category average
UberTags (Discontinued)
-
Ratings
Role-based user permissions7.812 Ratings00 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
Adobe Experience Platform Launch
7.8
14 Ratings
3% below category average
UberTags (Discontinued)
-
Ratings
Tag library8.513 Ratings00 Ratings
Tag variable mapping7.914 Ratings00 Ratings
Ease of writing custom tags7.714 Ratings00 Ratings
Rules-driven tag execution8.214 Ratings00 Ratings
Tag performance monitoring7.512 Ratings00 Ratings
Page load times7.613 Ratings00 Ratings
Mobile app tagging7.812 Ratings00 Ratings
Library of JavaScript extensions7.313 Ratings00 Ratings
Data Management & Integrity
Comparison of Data Management & Integrity features of Product A and Product B
Adobe Experience Platform Launch
8.0
14 Ratings
4% below category average
UberTags (Discontinued)
-
Ratings
Event tracking8.614 Ratings00 Ratings
Mobile event tracking7.611 Ratings00 Ratings
Data distribution management7.911 Ratings00 Ratings
Universal data layer8.513 Ratings00 Ratings
Automated error checking7.410 Ratings00 Ratings
Best Alternatives
Adobe Experience Platform LaunchUberTags (Discontinued)
Small Businesses
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Medium-sized Companies
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Google Tag Manager
Google Tag Manager
Score 8.4 out of 10
Enterprises
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.7 out of 10
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Adobe Experience Platform LaunchUberTags (Discontinued)
Likelihood to Recommend
8.6
(14 ratings)
10.0
(1 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
8.3
(13 ratings)
-
(0 ratings)
Support Rating
7.0
(13 ratings)
-
(0 ratings)
User Testimonials
Adobe Experience Platform LaunchUberTags (Discontinued)
Likelihood to Recommend
Adobe
It's great for reporting and putting data in one place. Building real-time profiles can help a business run better by understanding what is going on with its customers. I do not believe this would be as necessary for small businesses but would be good to implement with growth. I also wouldn't recommend this if you weren't going to put the work into fully utilizing their features.
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Discontinued Products
  1. Are you currently running a lot of scripts on the website?
  2. Does it take a long time to get DevOps to implement and push scripts live?
  3. When a script is live and doesn't work, how long does it take to troubleshoot it and push the fix live?
  4. Do you frequently change or add scripts to the website?
  5. Are you looking to improve your page load speed?
If any of these are current challenges, UberTags is well-suited to resolve those needs.
Read full review
Pros
Adobe
  • Easy and intuitive interface
  • Having different environments for development and testing
  • Simple integration of other tools by using the built-in connectors
  • Vast pallet of options to use as trigger and actions of the rules
  • Great flexibility for the user
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Discontinued Products
  • Very simple and easy-to-use UI
  • Compatible with just about any third-party script out there
  • Excellent customer support
Read full review
Cons
Adobe
  • The right amount of video tutorials.
  • While using Luma for learning purposes, it's hard because we do not have access to edit the script at the code end. If this is shown how we can extract data while we are learning it makes people learn faster.
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Discontinued Products
  • No support for Google and Bing Webmaster Tools verification codes
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Likelihood to Renew
Adobe
No answers on this topic
Discontinued Products
  • The customer support is great. Any time I have a question that is not already answered by their extensive support libraries, their support team gets back to me quickly and always helps me accomplish what I'm trying to do
  • You can't beat the price vs functionality
  • The tool is frequently improved
  • It's all-around the easiest tag management solution to use that I've seen.
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Usability
Adobe
Adobe Experience Platform Launch is a difficult product to learn but once learnt, easy to jump from beginner to experienced level user very quickly. Every area of the product seems designed for the user, which translates to it being very usable and flexible. Product settings are always where you expect them to be, which makes things a lot easier to get used to!
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Discontinued Products
No answers on this topic
Support Rating
Adobe
They are quick to respond and are part of the reason why this resource is such a great tool. I am able to get the response and feedback I need with any issue or when trying to learn how to use a new tool properly. Really grateful for their responsiveness
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Discontinued Products
No answers on this topic
Alternatives Considered
Adobe
I was not actively involved in the process of actually buying the tool. What I know is that Adobe Experience Platform Launch covered "the majority of our tickbox." Moreover, our responsible people really enjoyed the discussions with the people from adobe and were reassured that what we need can and will be delivered on the agreed dates.
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Discontinued Products
UberTags is both very inexpensive and easy to use. One of the biggest challenges with Google Tag Manager is that it is very difficult to use. Implementation is very complex, there's not much automation to it, and it doesn't really save much time in the long-run. TagMan is a great alternative to UberTags, but I found that UberTags is much easier to use, provides the same functionality, and comes with a much lower price tag.
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Return on Investment
Adobe
  • Improves ROI by allowing better data metrics to see what works/ doesn't work.
  • Increases productivity or number of emails sent out and drafted.
  • Decreases the amount of time it takes to draft emails and programs.
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Discontinued Products
  • Improved workflow
  • Quicker testing to production with scripts
  • Improved page load speeds
Read full review
ScreenShots