What users are saying about
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Top Rated
301 Ratings
87 Ratings
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Score 8.1 out of 101

Drupal

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Top Rated
301 Ratings
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Score 7.8 out of 101

Likelihood to Recommend

Adobe Marketing Cloud

If you have a rather large budget and/or several clients to take advantage of the AMC, you would likely benefit from its all-in-one solutions. There are a myriad of excellent tools for digital marketing professionals to take advantage of within the suite, and creating a campaign becomes much more manageable for collaboration and execution through to reporting thanks to the suite's vertically integrated nature.
Jorden Beatty profile photo

Drupal

It is great if you're a medium to large-scale operation that is heavily reliant on always having fresh content deployed to your web properties. It is particularly great if you need to localize your website in different countries (landing pages, languages, etc). It can save you a lot of time that would otherwise be spent maintaining separate websites, and deploying often redundant content to the different websites. Every human touchpoint has the potential for error.It is not great if you just need a static website, and you aren't deploying more than just a simple blog. It's not great if you don't have senior-level developers to maintain the site. If you're the type of company that needs your website to be "done" then you've come to the wrong place. A Drupal 8 website is itself a living organism that requires an ongoing commitment.
Kyle Reichelt profile photo

Feature Rating Comparison

Security

Adobe Marketing Cloud
Drupal
8.9
Role-based user permissions
Adobe Marketing Cloud
Drupal
8.9

Platform & Infrastructure

Adobe Marketing Cloud
Drupal
8.5
API
Adobe Marketing Cloud
Drupal
8.5
Internationalization / multi-language
Adobe Marketing Cloud
Drupal
8.5

Web Content Creation

Adobe Marketing Cloud
Drupal
7.9
WYSIWYG editor
Adobe Marketing Cloud
Drupal
8.0
Code quality / cleanliness
Adobe Marketing Cloud
Drupal
8.0
Admin section
Adobe Marketing Cloud
Drupal
8.3
Page templates
Adobe Marketing Cloud
Drupal
7.8
Library of website themes
Adobe Marketing Cloud
Drupal
6.4
Mobile optimization / responsive design
Adobe Marketing Cloud
Drupal
8.6
Publishing workflow
Adobe Marketing Cloud
Drupal
8.5
Form generator
Adobe Marketing Cloud
Drupal
7.6

Web Content Management

Adobe Marketing Cloud
Drupal
8.2
Content taxonomy
Adobe Marketing Cloud
Drupal
8.2
SEO support
Adobe Marketing Cloud
Drupal
8.1
Bulk management
Adobe Marketing Cloud
Drupal
8.0
Availability / breadth of extensions
Adobe Marketing Cloud
Drupal
8.2
Community / comment management
Adobe Marketing Cloud
Drupal
8.3

Pros

Adobe Marketing Cloud

  • Integration with several tools of the Adobe Suite and the main marketing platforms
  • Amazing analytics platform. It enables both simple day-to-day analyses and more robust analyses, with customized models of assignment, anomaly identification features, and others.
  • Customizable. The Marketing Cloud is moldable according to your business needs.
Luiz Lai profile photo

Drupal

  • Content Types... these are amazing. Whereas a more simplistic CMS like Wordpress will basically allow you to make posts and build pages, Drupal 8 gives you the ability to define different types of content that behave differently, and are served up differently in different areas of the website.
  • Extensibility... it scales, ohhhh does it scale. They've really figured out server-side caching, and it makes all the difference. Once a page has been cached, it's available instantly to all users worldwide; and when coupled with AWS, global redundancy and localization mean that no matter where you're accessing the site, it always loads fast and crisp.
  • Workflows... you have the ability to define very specific roles and/or user-based editorial workflows, allowing for as many touchpoints and reviews between content creation and publication as you'll require.
Kyle Reichelt profile photo

Cons

Adobe Marketing Cloud

  • Price - it's very expensive which leaves it out of reach for mid-level and smaller companies
  • clunky visuals - competitors like Oracle have a more aesthetically appealing interface, though less functionality
  • constantly changing, names of modules are changing as Adobe acquires new tech and phases it into existing cloud
No photo available

Drupal

  • The option to compare older site page versions with the current version could be easier to decipher from a visual standpoint.
  • It would be great if the various customizable features included descriptions of how they function for the many non-technical users who work on Drupal.
  • It can be tough for users to find previously added slides (in the slideshow carousel) to edit them.
Eric Batson profile photo

Likelihood to Renew

Adobe Marketing Cloud

Adobe Marketing Cloud 6.5
Based on 2 answers
Although a powerful tool, Google Analytics has been catching up in capabilities and is much simpler to use.As analytics move to the spotlight, more sections in a company want to have access to it. However, creating straightforward reports/dashboards and sharing them with different groups is not a strength of Adobe Marketing Cloud.
Rodrigo Domingues profile photo

Drupal

Drupal 8.2
Based on 18 answers
I really like Drupal, and besides the one major issue with not being able to update from version 6 to version 7 and I am happy to continuing using it. Hopefully as time goes on they will make it easier to upgrade or provide better tools for mid-level web designers like myself to build out new sites without the help of expensive 3rd party's.
Billy Barker profile photo

Usability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 9.9
Based on 9 answers
It has everything I want in a CMS Aand offers an array of opportunities for things I didn't know I needed that make my life and my job a lot easier and more pleasurable.
Charles Hogan profile photo

Reliability and Availability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 9.7
Based on 3 answers
I have had few issues with keeping a Drupal system up and running. When there have been issues, they've been errors in how I went about implementing a change.
Michael Sypes profile photo

Performance

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 8.9
Based on 2 answers
Drupal page loads can be slow, as a great many database calls may be required to generate a page. It is highly recommended to use caching systems, both built-in and external to lessen such database loads and improve performance. I haven't had any problems with behind-the-scenes integrations with external systems.
Michael Sypes profile photo

Support

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 5.0
Based on 4 answers
Because you have different ways to get free support.
Ruben Teijeiro (rteijeiro) profile photo

In-Person Training

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 8.0
Based on 1 answer
I was part of the team that conducted the training. Our training was fine, but we could have been better informed on Drupal before we started providing it. If we did not have answers to tough questions, we had more technical staff we could consult with. We did provide hands-on practice time for the learners, which I would always recommend. That is where the best learning occurred.
Eric Batson profile photo

Online Training

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 6.0
Based on 2 answers
The on-line training was not as ideal as the face-to-face training. It was done remotely and only allowed for the trainers to present information to the learners and demonstrate the platform online. There was not a good way to allow for the learners to practice, ask questions and have them answered all in the same session.
Eric Batson profile photo

Implementation

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 5.1
Based on 4 answers
Plan ahead as much you can. You really need to know how to build what you want with the modules available to you, or that you might need to code yourself, in order to make the best use of Drupal. I recommend you analyze the most technically difficult workflows and other aspects of your implementation, and try building some test versions of those first. Get feedback from stakeholders early and often, because you can easily find yourself in a situation where your implementation does 90% of what you want, but, due to something you didn't plan for, foresee, or know about, there's no feasible way to get past the last 10%
Michael Sypes profile photo

Alternatives Considered

Adobe Marketing Cloud

Marketo, HubSpot, Act-On, Salesforce Marketing Cloud are a few of the competitors. However, we decided to implement Adobe Marketing Cloud because of its end to end capabilities to better manage content, campaigns and understand user engagement with analytics by sharing the same user ID with multiple Adobe (and other) applications.
No photo available

Drupal

I was not a decision maker when it came to which software we would use. There are pros and cons to any software. I would have preferred to use Google Sites, especially since the organization uses Google Drive and its related products pretty heavily. I see great value in sticking with fewer systems and platforms to minimize employee confusion and frustration.
Eric Batson profile photo

Scalability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Drupal

Drupal 8.0
Based on 2 answers
Drupal is well known to be scalable, although it requires solid knowledge of MySQL best practices, caching mechanisms, and other server-level best practices. I have never personally dealt with an especially large site, so I can speak well to the issues associated with Drupal scaling.
Michael Sypes profile photo

Return on Investment

Adobe Marketing Cloud

  • The conversion rate on our targeted emails has risen since we started with Adobe Marketing Cloud.
  • Initially, the ROI was low as the implementation costs were high from a dollar perspective as well as a man hour cost from our end.
  • We are able to directly see how each campaign performs and how we can tweak them based on the data provided by Adobe Marketing Cloud.
No photo available

Drupal

  • The various operating unit sites are now fairly uniform. When you go from one site to another it is fairly easy to find information.
  • Employees who want fancier options with their intranet sites were disappointed with the Drupal user interface.
  • Employees now know where to go to access predictable information regarding the different operating units.
Eric Batson profile photo

Pricing Details

Adobe Marketing Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Drupal

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

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