What users are saying about
103 Ratings
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Score 8.3 out of 100
110 Ratings
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Score 8.5 out of 100

Likelihood to Recommend

Adobe Marketing Cloud

If you have a rather large budget and/or several clients to take advantage of the AMC, you would likely benefit from its all-in-one solutions. There are a myriad of excellent tools for digital marketing professionals to take advantage of within the suite, and creating a campaign becomes much more manageable for collaboration and execution through to reporting thanks to the suite's vertically integrated nature.
Jorden Beatty | TrustRadius Reviewer

Oracle CRM On Demand

I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Rose Kipkemoi | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

Adobe Marketing Cloud
Oracle CRM On Demand
8.7
Customer data management / contact management
Adobe Marketing Cloud
Oracle CRM On Demand
9.4
Workflow management
Adobe Marketing Cloud
Oracle CRM On Demand
8.9
Territory management
Adobe Marketing Cloud
Oracle CRM On Demand
9.3
Opportunity management
Adobe Marketing Cloud
Oracle CRM On Demand
9.3
Integration with email client (e.g., Outlook or Gmail)
Adobe Marketing Cloud
Oracle CRM On Demand
9.0
Contract management
Adobe Marketing Cloud
Oracle CRM On Demand
7.8
Quote & order management
Adobe Marketing Cloud
Oracle CRM On Demand
8.5
Interaction tracking
Adobe Marketing Cloud
Oracle CRM On Demand
8.3
Channel / partner relationship management
Adobe Marketing Cloud
Oracle CRM On Demand
8.2

Customer Service & Support

Adobe Marketing Cloud
Oracle CRM On Demand
8.4
Case management
Adobe Marketing Cloud
Oracle CRM On Demand
8.5
Call center management
Adobe Marketing Cloud
Oracle CRM On Demand
8.7
Help desk management
Adobe Marketing Cloud
Oracle CRM On Demand
8.1

Marketing Automation

Adobe Marketing Cloud
Oracle CRM On Demand
8.9
Lead management
Adobe Marketing Cloud
Oracle CRM On Demand
8.9
Email marketing
Adobe Marketing Cloud
Oracle CRM On Demand
8.8

CRM Project Management

Adobe Marketing Cloud
Oracle CRM On Demand
8.7
Task management
Adobe Marketing Cloud
Oracle CRM On Demand
8.3
Billing and invoicing management
Adobe Marketing Cloud
Oracle CRM On Demand
9.6
Reporting
Adobe Marketing Cloud
Oracle CRM On Demand
8.2

CRM Reporting & Analytics

Adobe Marketing Cloud
Oracle CRM On Demand
8.4
Forecasting
Adobe Marketing Cloud
Oracle CRM On Demand
8.7
Pipeline visualization
Adobe Marketing Cloud
Oracle CRM On Demand
8.6
Customizable reports
Adobe Marketing Cloud
Oracle CRM On Demand
7.9

Customization

Adobe Marketing Cloud
Oracle CRM On Demand
8.4
Custom fields
Adobe Marketing Cloud
Oracle CRM On Demand
8.9
Custom objects
Adobe Marketing Cloud
Oracle CRM On Demand
8.1
Scripting environment
Adobe Marketing Cloud
Oracle CRM On Demand
7.9
API for custom integration
Adobe Marketing Cloud
Oracle CRM On Demand
8.7

Security

Adobe Marketing Cloud
Oracle CRM On Demand
9.4
Single sign-on capability
Adobe Marketing Cloud
Oracle CRM On Demand
9.0
Role-based user permissions
Adobe Marketing Cloud
Oracle CRM On Demand
9.8

Social CRM

Adobe Marketing Cloud
Oracle CRM On Demand
9.8
Social data
Adobe Marketing Cloud
Oracle CRM On Demand
9.8
Social engagement
Adobe Marketing Cloud
Oracle CRM On Demand
9.9

Integrations with 3rd-party Software

Adobe Marketing Cloud
Oracle CRM On Demand
8.6
Marketing automation
Adobe Marketing Cloud
Oracle CRM On Demand
8.5
Compensation management
Adobe Marketing Cloud
Oracle CRM On Demand
8.7

Platform

Adobe Marketing Cloud
Oracle CRM On Demand
9.3
Mobile access
Adobe Marketing Cloud
Oracle CRM On Demand
9.3

Pros

Adobe Marketing Cloud

  • Content Analysis - Between the Pages report and the participation metrics which show what percentage of conversions a page was involved with, you get an excellent analysis of what content is important and effective, and what is not. With the ability to add up to ten metrics side by side, drill downs, and power tools like Ad Hoc Analysis, you will know exactly where you need better content.
  • Pathing - Adobe Analytics captures every single path of every single visit of every single visitor and puts it at your fingertips. There are tools to aggregate common paths so you find out how frequent they are, lots of good page flow reports, and tools to pick out specific paths that will keep you from being overwhelmed. This has been absolutely invaluable to us as we have learned about how our customers are using our sites and which paths are leading to exits rather than converions.
  • Customization - There are so many custom metrics and dimensions you can add and you can create segments based on all of them, along with the out of the box metrics and dimensions. You truly get an implementation that is specific to your company, your needs, your strategy, and your site.
Gitai Ben-Ammi | TrustRadius Reviewer

Oracle CRM On Demand

  • Application customization is a key strength. We can create custom home page experiences for each type of user, customize object layouts to change dynamically depending on object type, and create an embedded sales process unique to our organization that helps facilitate the user through the process by specifying required fields dependent on what stage of the process they are in. The ability to customize goes directly to the success of user adoption - the fact that we can customize layouts and processes to support our internal business processes helps users make the most of the system.
  • Robust Reporting. The reporting and data warehouse capabilities are excellent. We have thousands of custom reports delivered in a number of ways - on home pages, on dashboards, on demand through the reporting menu, and on custom web tabs. These reports range from simple lists to complex multi-object analyses.
  • Ability to get data in and get data out. CRMOD makes it very easy to import data into any object. This is helpful for importing lists or making mass changes. Exporting data is equally easy, both from an administrator standpoint and for the user. Users can display a list or do a custom advanced search and then easily export the data to Excel without any admin help. They can also export from any report, which is helpful when sales data needs to be combined with other financial data in a larger analysis.
  • The system's workflow capabilities allow us to improve field validation, send important notifications, and enforce business process requirements.
Michelle Prand | TrustRadius Reviewer

Cons

Adobe Marketing Cloud

  • Customer services could be improved for smaller clients. Adobe Marketing Cloud provides great support for most of its customers, however, it may not work well enough for smaller engagements.
  • Adobe could offer multiple price options based on the usage, which is missing at the moment.
Anonymous | TrustRadius Reviewer

Oracle CRM On Demand

  • A scripting mechanism is needed to customize the data entry forms. As any data driven system, Oracle CRM on demand is as reliable as its data is. Having sales people entering and maintaining the data you have to make sure they are doing that and not cutting corners. One way to do that is to enforce the business requirements in the entry forms.
  • User interface / user experience definitely can and should be improved.
  • It needs a way to send automatic reports on a schedule via email.
  • Support: as usual the Oracle support tends to be tedious and lengthy.
Cristian Bodnarasec | TrustRadius Reviewer

Likelihood to Renew

Adobe Marketing Cloud

Adobe Marketing Cloud 6.5
Based on 2 answers
Although a powerful tool, Google Analytics has been catching up in capabilities and is much simpler to use.As analytics move to the spotlight, more sections in a company want to have access to it. However, creating straightforward reports/dashboards and sharing them with different groups is not a strength of Adobe Marketing Cloud.
Rodrigo Domingues | TrustRadius Reviewer

Oracle CRM On Demand

No score
No answers yet
No answers on this topic

Usability

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Oracle CRM On Demand

Oracle CRM On Demand 9.0
Based on 1 answer
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
Rose Kipkemoi | TrustRadius Reviewer

Support Rating

Adobe Marketing Cloud

Adobe Marketing Cloud 9.0
Based on 1 answer
Adobe Marketing Cloud has provided us excellent customer service. We found the team very professional and easy to deal with from our first inquiry through integration/setup. Whenever we have had any sort of question or issue they have provided us with great answers and service in a very timely manner.
Anonymous | TrustRadius Reviewer

Oracle CRM On Demand

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Marketing Cloud

No score
No answers yet
No answers on this topic

Oracle CRM On Demand

Oracle CRM On Demand 10.0
Based on 1 answer
With the right partner Oracle CRM On Demand can be implemented very quickly and seamlessly.
Michelle Prand | TrustRadius Reviewer

Alternatives Considered

Adobe Marketing Cloud

In comparison to other services, Adobe is particularly robust, and the platform is better suited to customers with a high level of maturity in the digital environment, who need a platform to overcome and solve day-to-day problems.
Luiz Lai | TrustRadius Reviewer

Oracle CRM On Demand

Oracle app is more available on different mobile devices, Microsoft Dynamics has only Windows and Android but Oracle has both web-based, Mac, IOS. Social CRM feature is another one that Microsoft Dynamics doesn't provide. On the other hand, Microsoft Dynamics provides offline line access. Also, Oracle integrations fit our needs better. Also Ticketing system support is better.
Anonymous | TrustRadius Reviewer

Return on Investment

Adobe Marketing Cloud

  • The conversion rate on our targeted emails has risen since we started with Adobe Marketing Cloud.
  • Initially, the ROI was low as the implementation costs were high from a dollar perspective as well as a man hour cost from our end.
  • We are able to directly see how each campaign performs and how we can tweak them based on the data provided by Adobe Marketing Cloud.
Anonymous | TrustRadius Reviewer

Oracle CRM On Demand

  • A single platform for tracking, reporting, and control of all data and clients records
  • Manageable outsourcing for development and support functions for the applications we need to use.
  • Lots of integration opportunities, and covers all information gaps and inconsistencies caused by human errors.
Anonymous | TrustRadius Reviewer

Pricing Details

Adobe Marketing Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Oracle CRM On Demand

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Adobe Marketing Cloud
8.5
Oracle CRM On Demand
8.2

Likelihood to Renew

Adobe Marketing Cloud
6.5
Oracle CRM On Demand

Usability

Adobe Marketing Cloud
Oracle CRM On Demand
9.0

Support Rating

Adobe Marketing Cloud
9.0
Oracle CRM On Demand

Implementation Rating

Adobe Marketing Cloud
Oracle CRM On Demand
10.0

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