What users are saying about

Outgrow

48 Ratings

Adobe Media Optimizer

27 Ratings
Score 7 out of 101

Outgrow

48 Ratings
Score 9 out of 101

Add comparison

Likelihood to Recommend

Adobe Media Optimizer

Best solution for enterprises, brands and high volume retailers. Not suitable for smaller businesses or agencies.
Tony Guarnaccia profile photo

Outgrow

Well suited: When you want (potential) customers to quickly determine if your product or service is right for them. I noticed that we could make a very honest calculation tool that shows how quickly our car sharing service is beneficial to customers. These types of calculations are difficult to convey in text.Less appropriate: The length of your calculation has to be in line with what the engagement people have with your product or service. We want to determine if a shared car is interesting, so we don't want 10+ questions. But if you're selling a house you can include more questions.
Dave Reid profile photo

Feature Rating Comparison

Content Creation

Adobe Media Optimizer
Outgrow
8.7
Ideation
Adobe Media Optimizer
Outgrow
8.8
Approval workflows
Adobe Media Optimizer
Outgrow
8.6
Content collaboration
Adobe Media Optimizer
Outgrow
8.7

Content Publishing

Adobe Media Optimizer
Outgrow
8.8
Content hub
Adobe Media Optimizer
Outgrow
8.8
Forms / Gated content
Adobe Media Optimizer
Outgrow
8.7
Embedded CTAs
Adobe Media Optimizer
Outgrow
8.7
Content distribution
Adobe Media Optimizer
Outgrow
9.1
Content promotion
Adobe Media Optimizer
Outgrow
8.8
Content automation
Adobe Media Optimizer
Outgrow
8.8

Content Reporting & Analytics

Adobe Media Optimizer
Outgrow
8.3
Audience profiling and targeting
Adobe Media Optimizer
Outgrow
8.6
Closed-loop tracking and reporting
Adobe Media Optimizer
Outgrow
8.6
Content performance analytics
Adobe Media Optimizer
Outgrow
8.7
Campaign optimization dashboard
Adobe Media Optimizer
Outgrow
8.5
Competitive analytics
Adobe Media Optimizer
Outgrow
7.3

Pros

  • Integration across other Adobe solutions like Omniture
  • Dynamically optimize based upon analytics KPIs
  • Aggregate data and report based on various segementations
Tony Guarnaccia profile photo
  • Outgrow provides a comprehensive knowledge base, which allows you to quickly become adept at using their platform.
  • They don't make any assumptions. When your quiz or calculator is ready to go live, they offer you an in-depth checklist of ideas to promote it.
  • They ensure that you have a high degree of creativity.
Kawika Maszak profile photo

Cons

  • At the time it was missing some of the features available with Marin Software and Kenshoo regarding keyword filtering and the ability to quickly add new keywords.
Tony Guarnaccia profile photo
  • I would like to customize the welcome screen a bit more like using visual cue points, arrows
Erdal Ek profile photo

Likelihood to Renew

Adobe Media Optimizer1.8
Based on 2 answers
It has performed well above our expectations and has given us the time we'd be better off spending on building new strategies and customer development, over manual PPC campaign management. The ROI far exceeds what we could have promised on our own with many clients and we wouldn't want to give up that kind of almost guaranteed ROI for our clients.
Jay Corcoran profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Media Optimizer9.0
Based on 1 answer
It definitely takes some instruction to get to be able to use the system. One would struggle trying to get it to work without any previous experience with it. If you are famailiar with the interface it is actually quite fast and easy to maneuver around.
Jay Corcoran profile photo
Outgrow9.1
Based on 1 answer
The software works fast and has an intelligent design
Erdal Ek profile photo

Support

Adobe Media Optimizer7.2
Based on 2 answers
Customer support is very hands on and the Adobe team pulls from what ever department of expertise to get the problems solve quickly and efficiently
Jay Corcoran profile photo
Outgrow9.1
Based on 1 answer
Live chat, quick response, very friendly and well trained support staff
Erdal Ek profile photo

Implementation

Adobe Media Optimizer8.0
Based on 1 answer
It was difficult initially, but the implementation of the Dynamic Tag Manager was a big help and timesaver.
Jay Corcoran profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Media Optimizer is the best solution if you are already an Omniture customer because of the deep integration and the ability to pull reports from either interface.
Tony Guarnaccia profile photo
I've used a few WordPress based quiz plugins and they just don't compare. They are generally clunky, ugly, and lacking in decent notifications and analytics.Outgrow is a no brainer.
Kelly-Anne Horne profile photo

Return on Investment

  • Increase in the margins of spending and profit.
  • Allows us to make decisions based on statistics and percentages given by the simulations and not in simple intuitions or advice from third parties.
Benjamin Cornejo profile photo
  • My Outgrow quizzes are currently converting at a higher rate than many of my traditional opt-in forms.
Maggie Haseman profile photo

Screenshots

Adobe Media Optimizer

Pricing Details

Adobe Media Optimizer

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Media Optimizer Editions & Modules
Adobe Media Optimizer
Additional Pricing Details

Outgrow

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Outgrow Editions & Modules
Outgrow
Edition
Business Plan
$6001
Essentials Plan
$951
Enterprise Plan
Custom Pricing
Agency Plan
Custom Pricing3
Freelancer Plan
$254
1. per month on annual plan
3. per Client
4. per month on annual plan
Additional Pricing Details
We also have the option to build interactive content including calculators, quizzes, recommendations, polls and graded tests for clients. Pricing varies based on the number of experiences you would like us to build and the complexity of each experience.