What users are saying about
29 Ratings
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Score 7.5 out of 101
8 Ratings
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Score 8.2 out of 101

Likelihood to Recommend

Adobe Media Optimizer

I think it is good to keep in mind the type of business application you have in mind when selecting Media Optimizer for your company. For us, as an agency, it makes sense for us to utilize the reporting and paid search optimizing portions for our clients as we manage over 300+ clients PPC campaigns. With this tool it is possible to set up campaigns easily and as long as the parameters are set correctly within the portfolio, there is a great opportunity for the tool to do its job and use the simulation/modeling process to run and grow a paid search campaign with ease of human interaction.
Jay Corcoran profile photo

SE Ranking

SE Ranking is famous for its ranking tracking tool. Even several years ago the results of the rankings were accurate and the platform worked fast. Now they upgraded and updated the service, added new Top 100 option, and there is no need to use other services. It tracks the rankings, the frequency, works with organic searches and with paid searches.
Valery Lytvyn profile photo

Feature Rating Comparison

SEO

Adobe Media Optimizer
SE Ranking
8.0
Backlink management
Adobe Media Optimizer
SE Ranking
7.2
SERP ranking tracking
Adobe Media Optimizer
SE Ranking
9.7
Page grader
Adobe Media Optimizer
SE Ranking
8.1
Competitive analysis
Adobe Media Optimizer
SE Ranking
9.0
Site audit / diagnostics
Adobe Media Optimizer
SE Ranking
8.8
Site recommendations
Adobe Media Optimizer
SE Ranking
8.0
Task management
Adobe Media Optimizer
SE Ranking
5.0

SEO Channels

Adobe Media Optimizer
SE Ranking
8.3
Local SEO
Adobe Media Optimizer
SE Ranking
8.3
Mobile SEO
Adobe Media Optimizer
SE Ranking
7.9
Global SEO
Adobe Media Optimizer
SE Ranking
8.9

SEO Platform & Account Management

Adobe Media Optimizer
SE Ranking
8.1
Multi-domain support
Adobe Media Optimizer
SE Ranking
7.4
Integration with web analytics tools
Adobe Media Optimizer
SE Ranking
8.9

Pros

Adobe Media Optimizer

  • This product is easy to learn.
  • This product is easy to implement into current business plans.
  • This product has more bells and whistles than most people who use this type of platform know what to do with on a daily basis.
No photo available

SE Ranking

  • Easy to use tools such as Competitor research, Keyword rank tracking, Website audit to name a few.
  • All SEO tools plus some that are not standard for SEO platforms like social media auto-posting and page changes monitoring.
  • Great interface and awesome reports!
  • Very competitively priced - if you'll compare what you buy from SE Ranking for the same price as some other tools - it's like buying a Mercedes for the price of Honda. :)
Yuliya Karnaukh profile photo

Cons

Adobe Media Optimizer

  • The product is expensive.
  • The product sometimes has issues recognizing our users and remembering their profile information.
  • The product can be challenging when gathering specific reports.
No photo available

SE Ranking

  • I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
  • Some more video tutorials on the site on how to use some tools would be helpful.
  • More in-system popups would be more helpful too.
Yuliya Karnaukh profile photo

Likelihood to Renew

Adobe Media Optimizer

Adobe Media Optimizer 1.8
Based on 2 answers
It has performed well above our expectations and has given us the time we'd be better off spending on building new strategies and customer development, over manual PPC campaign management. The ROI far exceeds what we could have promised on our own with many clients and we wouldn't want to give up that kind of almost guaranteed ROI for our clients.
Jay Corcoran profile photo

SE Ranking

No score
No answers yet
No answers on this topic

Usability

Adobe Media Optimizer

Adobe Media Optimizer 9.0
Based on 1 answer
It definitely takes some instruction to get to be able to use the system. One would struggle trying to get it to work without any previous experience with it. If you are famailiar with the interface it is actually quite fast and easy to maneuver around.
Jay Corcoran profile photo

SE Ranking

SE Ranking 10.0
Based on 1 answer
It's easy to use and all the setting are rather flexible
Valery Lytvyn profile photo

Support

Adobe Media Optimizer

Adobe Media Optimizer 7.2
Based on 2 answers
Customer support is very hands on and the Adobe team pulls from what ever department of expertise to get the problems solve quickly and efficiently
Jay Corcoran profile photo

SE Ranking

SE Ranking 10.0
Based on 1 answer
SE Ranking provides good support service. When you experience the issue, you can leave a ticket, and they will help.
Valery Lytvyn profile photo

Implementation

Adobe Media Optimizer

Adobe Media Optimizer 8.0
Based on 1 answer
It was difficult initially, but the implementation of the Dynamic Tag Manager was a big help and timesaver.
Jay Corcoran profile photo

SE Ranking

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Media Optimizer

I think it's a good way to automate and take more control during the digital advertising process.You can have access to a lot of data, spreadsheets and statistics, but that is difficult to manage at the beginning.
Benjamin Cornejo profile photo

SE Ranking

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
Dragan Nikolic profile photo

Return on Investment

Adobe Media Optimizer

  • This has increased the number of clients.
  • This has increased the amount of productivity and time we can spend on clients.
  • This has increased the overall revenue because we can handle more than we used to be able to handle without this tool.
No photo available

SE Ranking

  • SE Ranking is very cost effective and gets the job done even if you are using the cheapest plan that starts at a little over 4 bucks/month.
  • Because there are ready to use reports that could be White Labeled (and the entire platform btw too) I add value to my services while building trust among my clients.
  • So far I'm gaining a lot more from using this platform than paying for using it.
Yuliya Karnaukh profile photo

Screenshots

Adobe Media Optimizer

Pricing Details

Adobe Media Optimizer

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Media Optimizer Editions & Modules

Adobe Media Optimizer
Additional Pricing Details

SE Ranking

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
4.2$*
1.  per month

SE Ranking Editions & Modules

SE Ranking
Edition
Personal
$4.21
Optimum
$18.61
Plus
$42.51
Enterprise
$901
1. per month
Additional Pricing Details
* All the prices are given for a weekly rankings check frequency and an annual subscription period.

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