39 Ratings
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Score 8.2 out of 101
Top Rated
25 Ratings
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Score 6.1 out of 101

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Likelihood to Recommend

Dynamic Tag Management

If you're on the Adobe stack at all, you absolutely need DTM. It will make your life infinitely easier. It's so simple to update your Adobe Analytics code and have version control, and when we implemented Adobe Target, it took literally less than 15 minutes for me to do. I also think it's significantly simpler than Google Tag Manager. I went through all manner of difficulty when implementing tags on that and have not had similar problems on DTM. If you're frequently placing pixels, it's a great tool that will speed their deployment.The only situation in which I think a tag manager is not appropriate is if you have a dev with too much time on their hands. Otherwise, get a TMS and get DTM.
Gitai Ben-Ammi profile photo

IBM Watson Customer Experience Analytics

Tealeaf is a must for any site that has a key business process that drives revenue for a company. It is not limited to only capturing a small percentage of visitors to your site, it captures every visitor to your site.A lot has changed to the last year for Tealeaf for the good. There are many more options to for capturing data including a cloud and SaaS offering. Take a look again if you haven't seen it in a while.
Nick Preese profile photo

Feature Rating Comparison

Security

Dynamic Tag Management
10.0
IBM Watson Customer Experience Analytics
Role-based user permissions
Dynamic Tag Management
10.0
IBM Watson Customer Experience Analytics

Tag Management

Dynamic Tag Management
7.6
IBM Watson Customer Experience Analytics
Tag library
Dynamic Tag Management
5.0
IBM Watson Customer Experience Analytics
Tag variable mapping
Dynamic Tag Management
6.8
IBM Watson Customer Experience Analytics
Ease of writing custom tags
Dynamic Tag Management
8.1
IBM Watson Customer Experience Analytics
Rules-driven tag execution
Dynamic Tag Management
8.4
IBM Watson Customer Experience Analytics
Tag performance monitoring
Dynamic Tag Management
8.4
IBM Watson Customer Experience Analytics
Improved page load times
Dynamic Tag Management
9.0
IBM Watson Customer Experience Analytics
Mobile app tagging
Dynamic Tag Management
8.0
IBM Watson Customer Experience Analytics
Library of JavaScript extensions
Dynamic Tag Management
7.1
IBM Watson Customer Experience Analytics

Data Management & Integrity

Dynamic Tag Management
7.0
IBM Watson Customer Experience Analytics
Event tracking
Dynamic Tag Management
9.0
IBM Watson Customer Experience Analytics
Mobile event tracking
Dynamic Tag Management
9.0
IBM Watson Customer Experience Analytics
Data distribution management
Dynamic Tag Management
7.0
IBM Watson Customer Experience Analytics
Universal data layer
Dynamic Tag Management
9.0
IBM Watson Customer Experience Analytics
Automated error checking
Dynamic Tag Management
1.0
IBM Watson Customer Experience Analytics

Pros

  • Easy to navigate the interface
  • Dependency on technical team is much less
  • Coding effort will be minimum
Abishek Kumar profile photo
  • Identifying user paint points in an user-facing application
  • integrating with other data sources and analytics systems
  • Easy search functionality for finding sessions
No photo available

Cons

  • People who worked on DTM only can navigate and process the rules, so there should not be a criteria complete the processing rules.
  • Framework kind of option should be available
  • Troubleshooting documents should be available in Google for implementation
Abishek Kumar profile photo
  • Loading sessions can take time or doesn't work smoothly.
  • Visual pages are missing in some sessions which can make it difficult to understand a certain user pain point.
  • Segmentation for complex user-facing websites could require initial coding.
No photo available

Likelihood to Renew

Dynamic Tag Management10.0
Based on 1 answer
As it interfaces so well with AMO, we shall be utilizing the DTM for any future client additions.
Jay Corcoran profile photo
IBM Watson Customer Experience Analytics5.7
Based on 6 answers
Tealeaf is a scalable product that works with complex user-facing environments. It is one of the leading products in the market that helps identify user pain points and increases defect identification. The user interface is simple, clean, and easy to use. Lastly, Tealeaf Support provides good customer service and is eager to help solve chalenges we face along the way.
No photo available

Usability

Dynamic Tag Management5.0
Based on 2 answers
It does exactly what it is designed for in a very user friendly fashion.
Jay Corcoran profile photo
No score
No answers yet
No answers on this topic

Support

Dynamic Tag Management10.0
Based on 1 answer
Although it is a newer product to Adobe, they seem to truly care about our challenges and are very proactive in making sure that we have the most knowledgeable support available in a timely manner.
Jay Corcoran profile photo
No score
No answers yet
No answers on this topic

Implementation

Dynamic Tag Management10.0
Based on 1 answer
It was quite seamless with the outstanding support from our Adobe account manager.
Jay Corcoran profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

First of all, it's a free tool. We have selected it because of the features and the speciality of the tool. This tool definitely saves money for the company, as there is not as much dependency on the developers.
Abishek Kumar profile photo
The alternative products mentioned differ wildly.Adobe Analytics is similar to IBM CXA although not as strong for transactional web assets (eStores). In keeping with IBM CXA, integration with Adobe's own suite of products is strong. However, in a heterogeneous environment, this integration does not count. Lucky Orange is a low-cost tool that will facilitate session replay of individual customer journeys. This solution does not scale since no one is going to observe 1,000+ customer interactions to deduce issues or failings. This is not suitable for large web assets.The main reason we chose to work with IBM CXA was the ability to cover analog and digital scenarios by leveraging UBX. This was a major reason for us in designing customer experiences since they are naturally a mix of these two domains.
Chris Hall profile photo

Return on Investment

  • This tool means we can provide better customer service by delivering on time
  • With a small group of people, we can get the work done accurately without technical support
  • Improvements from an efficiency perspective
Abishek Kumar profile photo
  • Provides context to developers - As with pretty much any programmer, they need context of user activity leading up to a problem in order for them to debug code. TeaLeaf does a great job of doing that. We can identify a problem in the code, search for a TeaLeaf (and Java application session) that has the problem in it and show the developers what the user was doing when the problem happened. This greatly speeds up the time to resolution.
Nick Wade profile photo

Pricing Details

Dynamic Tag Management

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

IBM Watson Customer Experience Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details