What users are saying about

SendinBlue

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Top Rated
56 Ratings
39 Ratings
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Score 8.3 out of 101

SendinBlue

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Top Rated
56 Ratings
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Score 8.1 out of 101

Add comparison

Likelihood to Recommend

Dynamic Tag Management

If you're on the Adobe stack at all, you absolutely need DTM. It will make your life infinitely easier. It's so simple to update your Adobe Analytics code and have version control, and when we implemented Adobe Target, it took literally less than 15 minutes for me to do. I also think it's significantly simpler than Google Tag Manager. I went through all manner of difficulty when implementing tags on that and have not had similar problems on DTM. If you're frequently placing pixels, it's a great tool that will speed their deployment.The only situation in which I think a tag manager is not appropriate is if you have a dev with too much time on their hands. Otherwise, get a TMS and get DTM.
Gitai Ben-Ammi profile photo

SendinBlue

SendinBlue is great for simple email marketing, especially for small businesses. It's very easy to get the account setup and create an email compared to other services like MailChimp. It's also very user-friendly for those who may not be technically savvy. If you have a much larger scale email list or regularly import lists from outside SendinBlue, then you may want to look elsewhere. SendinBlue is great if you stay within the system, but can cause trouble if you import email lists outside of the system.
Tim Sleeper profile photo

Feature Rating Comparison

Security

Dynamic Tag Management
10.0
SendinBlue
Role-based user permissions
Dynamic Tag Management
10.0
SendinBlue

Tag Management

Dynamic Tag Management
7.5
SendinBlue
Tag library
Dynamic Tag Management
5.0
SendinBlue
Tag variable mapping
Dynamic Tag Management
6.6
SendinBlue
Ease of writing custom tags
Dynamic Tag Management
8.0
SendinBlue
Rules-driven tag execution
Dynamic Tag Management
8.3
SendinBlue
Tag performance monitoring
Dynamic Tag Management
8.3
SendinBlue
Improved page load times
Dynamic Tag Management
9.0
SendinBlue
Mobile app tagging
Dynamic Tag Management
8.0
SendinBlue
Library of JavaScript extensions
Dynamic Tag Management
7.1
SendinBlue

Data Management & Integrity

Dynamic Tag Management
7.0
SendinBlue
Event tracking
Dynamic Tag Management
9.0
SendinBlue
Mobile event tracking
Dynamic Tag Management
9.0
SendinBlue
Data distribution management
Dynamic Tag Management
7.0
SendinBlue
Universal data layer
Dynamic Tag Management
9.0
SendinBlue
Automated error checking
Dynamic Tag Management
1.0
SendinBlue

Email & Online Marketing

Dynamic Tag Management
SendinBlue
7.5
WYSIWYG email editor
Dynamic Tag Management
SendinBlue
8.0
Dynamic content
Dynamic Tag Management
SendinBlue
7.8
Ability to test dynamic content
Dynamic Tag Management
SendinBlue
7.2
Landing pages
Dynamic Tag Management
SendinBlue
6.0
A/B testing
Dynamic Tag Management
SendinBlue
6.5
Mobile optimization
Dynamic Tag Management
SendinBlue
7.6
Email deliverability
Dynamic Tag Management
SendinBlue
8.0
List management
Dynamic Tag Management
SendinBlue
8.1
Triggered drip sequences
Dynamic Tag Management
SendinBlue
8.0

Reporting & Analytics

Dynamic Tag Management
SendinBlue
7.7
Dashboards
Dynamic Tag Management
SendinBlue
8.0
Standard reports
Dynamic Tag Management
SendinBlue
8.3
Custom reports
Dynamic Tag Management
SendinBlue
6.8

Pros

  • Easy to navigate the interface
  • Dependency on technical team is much less
  • Coding effort will be minimum
Abishek Kumar profile photo
  • Fast newsletter delivery to a large subscriber base
  • Fair pricing allows small companies to get use of the features with a small subscriber base and then scale up as their subscriber base grows.
  • APIs allow you to fully automate the process of generating and delivering newsletters. My web staff updates the website information, and sends the newsletter from my website back end. They do not ever even have to log in to SendinBlue. This creates a level of simplicity that prevents errors.
Cameron Andrews profile photo

Cons

  • People who worked on DTM only can navigate and process the rules, so there should not be a criteria complete the processing rules.
  • Framework kind of option should be available
  • Troubleshooting documents should be available in Google for implementation
Abishek Kumar profile photo
  • I would like to see easier data collection from subscribers. The process for adding customs fields and populating those fields from an easy to use form is a bit tricky.
  • I would like to see functions built in to SendinBlue that would allow me to utilize one-time use coupons into my newsletters. So when they click a link on the newsletter, SendinBlue will give them a coupon code, but each subscriber can only redeem that coupon once.
Cameron Andrews profile photo

Likelihood to Renew

Dynamic Tag Management10.0
Based on 1 answer
As it interfaces so well with AMO, we shall be utilizing the DTM for any future client additions.
Jay Corcoran profile photo
SendinBlue9.4
Based on 4 answers
SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
Cameron Andrews profile photo

Usability

Dynamic Tag Management5.0
Based on 2 answers
It does exactly what it is designed for in a very user friendly fashion.
Jay Corcoran profile photo
SendinBlue9.2
Based on 2 answers
I am a web designer and systems admin. I have not found anything with this system that was hard to use. Other systems make it hard to do simple tasks and is very limiting. SendinBlue doesn't limit you.
Kenny Williamson profile photo

Reliability and Availability

No score
No answers yet
No answers on this topic
SendinBlue9.1
Based on 1 answer
I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
Nathaniel Bradley profile photo

Performance

No score
No answers yet
No answers on this topic
SendinBlue9.1
Based on 1 answer
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
Nathaniel Bradley profile photo

Support

Dynamic Tag Management10.0
Based on 1 answer
Although it is a newer product to Adobe, they seem to truly care about our challenges and are very proactive in making sure that we have the most knowledgeable support available in a timely manner.
Jay Corcoran profile photo
SendinBlue9.0
Based on 4 answers
I had contacted customer support regarding adding extra credit to my account. I was able to get a response within 24 hours from someone who knew what they were talking about.
Nathaniel Bradley profile photo

Implementation

Dynamic Tag Management10.0
Based on 1 answer
It was quite seamless with the outstanding support from our Adobe account manager.
Jay Corcoran profile photo
SendinBlue10.0
Based on 1 answer
If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
Kenny Williamson profile photo

Alternatives Considered

First of all, it's a free tool. We have selected it because of the features and the speciality of the tool. This tool definitely saves money for the company, as there is not as much dependency on the developers.
Abishek Kumar profile photo
The newsletter plug-in for WordPress accomplished the automation tasks but delivery was slow. It also didn't manage the subscriber lists well and often had problems with broken links when using the tags functionality.Mailjet accomplished the objective but customer service was poor. Their pricing plans were also not as flexible. At my volume, I actually saved money by going with SendinBlue. Other volumes may differ.
Cameron Andrews profile photo

Scalability

No score
No answers yet
No answers on this topic
SendinBlue9.1
Based on 1 answer
They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
Nathaniel Bradley profile photo

Return on Investment

  • This tool means we can provide better customer service by delivering on time
  • With a small group of people, we can get the work done accurately without technical support
  • Improvements from an efficiency perspective
Abishek Kumar profile photo
  • Our previous mail client didn't sent all the emails within a short time frame which caused issues for us in terms of our advertisers. Switching to SendinBlue was very helpful in this aspect, and the ease of creating and editing newsletters have made us much more timely with our newsletter blasts.
Michelle Young profile photo

Screenshots

Pricing Details

Dynamic Tag Management

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Dynamic Tag Management Editions & Modules
Dynamic Tag Management
Additional Pricing Details

SendinBlue

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
SendinBlue Editions & Modules
SendinBlue
Edition
Free
0.001
Micro
$252
Bronze
$393
Silver
$664
Gold
$1735
Platinum
$3346
Diamond
$6037
1. 600 / Day
2. 40,000 / Month
3. 60,000 / Month
4. 120,000 / Month
5. 350,000 / Month
6. 750,000 / Month
7. 3 Million / Month
Additional Pricing Details
SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.