112 Ratings

Magento Commerce Cloud (formerly Magento)

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145 Ratings
112 Ratings
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Score 7.7 out of 101

Magento Commerce Cloud (formerly Magento)

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145 Ratings
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Score 7.4 out of 101

Add comparison

Likelihood to Recommend

Adobe Target

1. We changed ship dates on individual product pages depending on customer location so they would have an accurate timeline for their orders. This really helped lower our volume of customer service calls on tracking orders.2. We have stores as well as an online presence. With Target we were able to advertise sales on b-stock items from our warehouse to our local customers without letting those that live outside a certain radius see the promo.3. If your marketing team doesn't have a tech background this software has a steep learning curve. There is quite a bit of manual configuration required. The image carousel is one example that we struggled with.
No photo available

Magento Commerce Cloud (formerly Magento)

If you have complex requirements, need flexibility and like having control and access to the code base Magento can be an awesome choice. If you are on a limited budget, are not a developer or can't hire a developer or if you can live with the out of the box features from a smaller SAS platform Magento may not be a great fit.
Jeff McRitchie profile photo

Feature Rating Comparison

Online Storefront

Adobe Target
Magento Commerce Cloud (formerly Magento)
7.0
Product catalog & listings
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.6
Product management
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.8
Bulk product upload
Adobe Target
Magento Commerce Cloud (formerly Magento)
6.7
Branding
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.1
Mobile storefront
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.0
Product variations
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.5
Website integration
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.1
Visual customization
Adobe Target
Magento Commerce Cloud (formerly Magento)
6.5
CMS
Adobe Target
Magento Commerce Cloud (formerly Magento)
5.7

Online Shopping Cart

Adobe Target
Magento Commerce Cloud (formerly Magento)
5.9
Abandoned cart recovery
Adobe Target
Magento Commerce Cloud (formerly Magento)
5.6
Checkout user experience
Adobe Target
Magento Commerce Cloud (formerly Magento)
6.2

Online Payment System

Adobe Target
Magento Commerce Cloud (formerly Magento)
7.3
eCommerce security
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.3

eCommerce Marketing

Adobe Target
Magento Commerce Cloud (formerly Magento)
7.0
Promotions & discounts
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.7
Personalized recommendations
Adobe Target
Magento Commerce Cloud (formerly Magento)
6.5
SEO
Adobe Target
Magento Commerce Cloud (formerly Magento)
6.9

eCommerce Business Management

Adobe Target
Magento Commerce Cloud (formerly Magento)
7.4
Multi-site management
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.7
Order processing
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.7
Inventory management
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.4
Shipping
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.0
Custom functionality
Adobe Target
Magento Commerce Cloud (formerly Magento)
7.1

Pros

  • The test report page is very intuitive. It is very easy to analyze a test based on different segments such as new and returning users.
  • Having confidence levels inserted into the reporting tool is a key feature. While it is a simple feature, it allows users to easily understand when results are significant.
  • We have recently created swim lanes for traffic and this has been very helpful to make sure that different tests are not crossing over in terms of traffic.
No photo available
  • You can do SO much with Magento (that can cause it to be highly overwhelming). It allows for a lot of custom development so you can accomplish the goals you want to achieve with your site.
  • Creating simple promotions (such as 10% coupon codes for signing up for your emails or Free Shipping codes) is really easy to execute and test. You can create your own codes or auto-generate codes with a set character count (or specific prefix/suffix) and set effective & end dates.
  • Creating a new subcategory and adding products you already have loaded is really easy and efficient.
Steffany Winkelmann profile photo

Cons

  • There might be areas where Adobe Test and Target needs some improvements, but I am not aware of them. I really had not issues with it when I was using it.
Abdulrahman Jasim profile photo
  • Configurations of products can be daunting.
  • Bulk import could be improved so that extremely large catalogs of products can come in completely configured.
  • AMP natively built in.
Brad Ranks profile photo

Likelihood to Renew

Adobe Target6.3
Based on 24 answers
Because the value we receive is greater than the cost of ownership/maintenance
Bryant Hoopes profile photo
Magento Commerce Cloud (formerly Magento)9.8
Based on 8 answers
Magento is well-supported by a big development team at eBay, which not only addresses bug reports very quickly, but also is constantly working on improvements to the platform. The wealth of Magento third party modules ensures that the platform will be up to date with future changes to
Payment or ERP systems.
Security is always a concern and with the Zend framework as a foundation, Magento has had very few security-related patches since I have started to work with it
Christian Kern profile photo

Usability

Adobe Target1.1
Based on 4 answers
Interface is intuitive and easy to use.
Bryant Hoopes profile photo
Magento Commerce Cloud (formerly Magento)9.0
Based on 1 answer
Magento offers lots of templates and themes to customize the look and feel of the store, and even optimize it for mobile phones. The have an extensive library of forms and templates.
No photo available

Reliability and Availability

Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo
Magento Commerce Cloud (formerly Magento)10.0
Based on 2 answers
No answer on this topic is available.

Performance

Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo
Magento Commerce Cloud (formerly Magento)9.0
Based on 1 answer
No answer on this topic is available.

Support

Adobe Target7.0
Based on 6 answers
They have some idea of how to debug problems, but much of the time was spent on understanding hierarchical structure of the support team because escalation often slow
No photo available
Magento Commerce Cloud (formerly Magento)8.0
Based on 1 answer
The technical service was impeccable. They were on point and were very knowledgeable.
No photo available

In-Person Training

Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo
Magento Commerce Cloud (formerly Magento)8.0
Based on 2 answers
Great value for an flexible, open source platform.
No photo available

Implementation

Adobe Target7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo
Magento Commerce Cloud (formerly Magento)8.0
Based on 1 answer
No answer on this topic is available.

Alternatives Considered

Webtrends Optimize was on the list. Ultimately, my previous experience with Adobe T&T led us to make the decision to use it.
Bryant Hoopes profile photo
Magento is solid and has a proven track record with years and years of backing. There are tons of plugins and customizations available in the market. It really depends on your specific environment though, since a ".net shop" may want to stick with the same server hardware/architecture rather than introduce another technology stack... It is a solid choice
Brad Ranks profile photo

Return on Investment

  • Increased bookings.
  • Increased Conversions Rates.
  • Ability to implement personalization models.
  • Integrate with 3rd party solutions such as Jira, Qlikview, etc. but took good bit of development to do.
No photo available
  • Magento is great for fast paced initiatives.
  • Completely scalable even up to an enterprise level.
Brad Ranks profile photo

Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Magento Commerce Cloud (formerly Magento)

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details