AdSigner Email Signature vs. Bronto Marketing Platform (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AdSigner Email Signature
Score 7.5 out of 10
Mid-Size Companies (51-1,000 employees)
AdSigner turns email signatures into a new advertising potential. It is a powerful email signature management tool, offering user management, scheduled marketing campaigns across signatures and banners, in-depth analytics, and a selection of customisable templates.
$1
per signature
Bronto Marketing Platform (discontinued)
Score 7.9 out of 10
N/A
The Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued.N/A
Pricing
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Editions & Modules
Professional
$1
per signature
No answers on this topic
Offerings
Pricing Offerings
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$100 per installationNo setup fee
Additional DetailsRequest pricing at info@bronto.com.
More Pricing Information
Community Pulse
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Top Pros
Top Cons
Features
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
AdSigner Email Signature
-
Ratings
Bronto Marketing Platform (discontinued)
7.4
58 Ratings
10% below category average
WYSIWYG email editor00 Ratings7.050 Ratings
Dynamic content00 Ratings6.450 Ratings
Ability to test dynamic content00 Ratings6.449 Ratings
Landing pages00 Ratings4.525 Ratings
A/B testing00 Ratings9.055 Ratings
Mobile optimization00 Ratings7.850 Ratings
Email deliverability reporting00 Ratings9.458 Ratings
List management00 Ratings7.456 Ratings
Triggered drip sequences00 Ratings8.448 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
AdSigner Email Signature
-
Ratings
Bronto Marketing Platform (discontinued)
7.6
57 Ratings
2% below category average
Dashboards00 Ratings7.857 Ratings
Standard reports00 Ratings7.856 Ratings
Custom reports00 Ratings7.143 Ratings
Best Alternatives
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Small Businesses
Terminus ABM Platform
Terminus ABM Platform
Score 8.1 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Terminus ABM Platform
Terminus ABM Platform
Score 8.1 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises

No answers on this topic

Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Likelihood to Recommend
9.0
(1 ratings)
8.1
(60 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(5 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
2.0
(2 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
AdSigner Email SignatureBronto Marketing Platform (discontinued)
Likelihood to Recommend
adsigner
AdSigner is well suited when you want to transform your simple signature into a marketing campaign. Enhancing the customer experience by bringing in more tech solutions into their environment. It will be less appropriate when communicating or collaborating internally with your co-workers.
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The Bronto Marketing Platform
If you're a mid-size to larger business and rely on regular email engagement from customers, then Bronto Marketing Platform could be a potentially great partner if not game-changer for how you've been doing email campaign management previously. Their automation tools and development interface is amicable. The amount of data that's collected and available from engagement with subscribers through their tools can be overwhelming. Still, if you enjoy digging into every kernel of possible user activity information, you'll love it.
Read full review
Pros
adsigner
  • Generate email's personalized signatures
  • Diverse Marketing Campaign Creations
  • Let's you track performance
Read full review
The Bronto Marketing Platform
  • It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele.
  • It's logically organized, which can't be said of all ESP's.
  • It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things!
Read full review
Cons
adsigner
  • Sometimes the information from CRM does not integrate well into AdSigner
  • The capability of a google chrome extension
  • Tiles viewing instead of list
Read full review
The Bronto Marketing Platform
  • Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive.
  • Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow.
  • Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up.
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Likelihood to Renew
adsigner
No answers on this topic
The Bronto Marketing Platform
Never really had any issues that caused out-of-the-ordinary frustration levels. Of course, you'll have days where the learning curve of using a tool gets challenging. Still, I don't remember ever really coming across an obstacle or roadblock while using the tool because of a feature or function it just couldn't do successfully or at all. Customer support was always available as needed, and it was generally easy to find answers to questions when they arose.
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Usability
adsigner
No answers on this topic
The Bronto Marketing Platform
Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
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Reliability and Availability
adsigner
No answers on this topic
The Bronto Marketing Platform
I never experienced any downtime.
Read full review
Performance
adsigner
No answers on this topic
The Bronto Marketing Platform
No issues.
Read full review
Support Rating
adsigner
No answers on this topic
The Bronto Marketing Platform
They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
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Online Training
adsigner
No answers on this topic
The Bronto Marketing Platform
They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
Read full review
Implementation Rating
adsigner
No answers on this topic
The Bronto Marketing Platform
Easy to set up.
Read full review
Alternatives Considered
adsigner
AdSigner is much easier and organized. Easy to navigate
Read full review
The Bronto Marketing Platform
Bronto hits the sweet spot for us. It is most similar to the Salesforce family of products. Salesforce however can feel cluttered and configuration and setup can be time consuming and confusing. Bronto is much more streamlined and also has features built in that may require additional purchases in the Salesforce world. Adobe Campaign is a very powerful solution and can do many things hard to achieve in Bronto. However, Campaign is much more of a developer tool where Bronto is easy to learn and use right out of the box.
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Return on Investment
adsigner
  • Cloud updates are instant
  • We had an accelerated revenue increase
  • Live clicks analysis right on the banner
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The Bronto Marketing Platform
  • Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking.
  • A/B split testing lets us try different things. Try this and that.
  • Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not.
Read full review
ScreenShots

AdSigner Email Signature Screenshots

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